american chiropractic association just imagine

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American Chiropractic Association www.acatoday.com Just Imagine. . .

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Page 1: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Just Imagine. . .

Page 2: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

. . .a united chiropractic profession working together for the benefit of patients. . .

Page 3: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

… the strength of a national chiropractic association with 40,000 members…

Page 4: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

. . . More and more doctors of chiropractic having a place at the table as health care policy makers…

Page 5: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

. . .electing doctors of chiropractic to the U.S. Congress and to state legislatures nationwide. . .

Page 6: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

. . .a national public awareness campaign that reaches millions of people with the good news about chiropractic care…

Page 7: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

. . .and public awareness that chiropractic care promotes wellness and prevention right from the start. . .

Page 8: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

At ACA,

we believe

it’s possible --

with your

help...

Page 9: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

ACA Vision Statement

The ACA seeks a transformation in health care…

Page 10: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

ACA Vision

. . . from a focus on disease to a focus on wellness.

Page 11: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

ACA Vision

We envision DCs being known for their:

Unique conservative approach

Primary care knowledge

Hands-on expertise And effective patient

communication.

Page 12: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

ACA Vision

And a health care environment that is:

Patient-centered Wellness-oriented Outcomes-driven Offering open access

to chiropractic care for all Americans.

Page 13: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

ACA leaders have surveyed members and set goals to accomplish our vision.

ACA Goals

Page 14: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 1:Access, Utilization and Parity Reimbursement

Preserve and promote the profession through broad patient access to and utilization of full scope chiropractic services, and parity reimbursement by all reimbursement systems.

Page 15: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 1 Objectives: Access, utilization and parity reimbursement for chiropractic services in:

DOD VA Medicare Medicaid Managed Care

ERISA Plans Private Plans Federal Plans Workers

Compensation

Page 16: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 2: Majority Membership

Represent the profession with membership greater than 50% of licensed practicing doctors of chiropractic by 2010.

Page 17: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 2 Objectives: Represent the Majority of the Chiropractic Profession Focus on service to

members. First class

publications Educational

seminars Represent the broad

mainstream of the chiropractic profession.

Work toward unity. Strengthen

relationships with other chiropractic organizations.

Page 18: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 3: Public AwarenessACA maintains an aggressive, ongoing multi-faceted public awareness program to educate the public on the importance of conservative health care options offered by DCs as wellness experts and to motivate the public to follow good health habits for optimum function and wellness.

Page 19: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 3 Objectives: Public Awareness

Develop a positive image of the chiropractic profession.

Increase the public’s utilization of appropriate chiropractic care.

Establish DCs as the health and wellness experts.

Promote high ethics.

Page 20: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 4: Quality Patient-Centered Healthcare

Continue to improve and promote the quality of chiropractic care and promote positive changes in our health care system.

Page 21: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 4 Objectives: Promote Quality Patient-Centered Health Care by: Providing educational

products, programs and services.

Communicating the positive outcomes, benefits and cost-effectiveness of chiropractic care.

Supporting ACC, CCE, NBCE in educating and testing new DCs.

Promoting high ethics in the health care system and within our profession.

Promoting our profession as a career of choice to attract high quality student prospects.

Improving quality in the health care system.

Page 22: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 5: Visionary Leadership

Lead the profession with a visionary plan to fulfill our mission for the benefit of patients – present and future.

Page 23: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 5 Objectives: Visionary Leadership

Assess the needs of the profession.

Ensure that the long range plan is dynamic and well-communicated – resulting in positive change.

Facilitate consensus- building and unity of action.

Position DCs as the conservative primary care provider of choice.

Proactively communicate the art, science and philosophy of chiropractic.

Page 24: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 6: DCs as Decision MakersProtect the chiropractic profession and improve the public health by increasing the participation of ACA members in state and national legislative positions, coalitions, agencies, organizations and other decision-making entities.

Page 25: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Goal 6 Objectives: DCs as Decision Makers

Secure positions for DCs in policy-making positions of the federal government, in addition to current positions in: DOD Oversight

Committee VA Advisory Committee CMS PPAC

Develop relationships with other professions and organizations to benefit the chiropractic profession and our patients.

Increase political activity and involvement in political campaigns by doctors of chiropractic.

Page 26: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Just Imagine. . .

. . . Achieving these goals for the benefit of our patients and our profession.

Page 27: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

It’s possible if we do it together…

Page 28: American Chiropractic Association  Just Imagine

American Chiropractic Association

www.acatoday.com

Please join us to make our vision a reality.

For more information, call 1-800-986-4636

orVisit our Web site:www.acatoday.com