american stroke month rollout plan 2014-2015 the links, incorporated implementation plans
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AMERICAN STROKE MONTH (ASM)
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Marketing ResourcesMay is National Stroke Month and we are asking all of our partners to support our efforts to end stroke and support the National Day of Action – May 1st.
We are providing you with tools and resources to share with your members and the community.
See the attached links for additional resources to share via email and social media sites.
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Stroke Month Call-to-action
• Nominate a healthy mom and vote using the attached link- http://bit.ly/DearMama2014 in support of the Dear Mama Contest with BlackDoctor.org
• Learn and share Hands-Only CPR - http://bit.ly/1r4XtiR• Promote Power Sunday in your church – tools located at
http://powertoendstroke.org/tools-power-sunday.html
• Join Macy’s Thank-A-Mom movement and support Go Red For Women! Send a card from Macy’s Facebook page to all the Moms in your life and Macy’s will donate $2, up to $400k, for each card sent. Do it now at Facebook.com/Macys and choose Go Red For Women to receive your donation.
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Social Media Messaging
Twitter May is #StrokeMonth and we need your help! Become a
partner to prevent, treat and beat stroke in your community. http://bit.ly/1kmjB6X
Facebook May is American #StrokeMonth and we need your help!
Become a partner in promoting ways to prevent, treat and beat stroke in your community. http://bit.ly/1kmjB6X
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Marketing Resources• American Stroke Month Website: www.
StrokeAssociation.org/strokemontho Partners
ASM Planning Toolkit - http://www.strokeassociation.org/idc/groups/stroke-public/@wcm/@hcm/@sta/documents/downloadable/ucm_462585.pdf
Partner Presentation - http://www.strokeassociation.org/idc/groups/stroke-public/@wcm/@hcm/@sta/documents/downloadable/ucm_462458.pdf
o Healthcare Professionals Links Stroke Resource Center
o Media Fact Sheet News Release
o Event Submission form
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Marketing Resources• Tips for Promoting ASM on Your Local
Heart.org Site (find local stroke month events)o Link to all resources are here: www.
StrokeAssociation.org/strokemonth o Feature local stroke stories or a video
message from a volunteer.o Link to www.powertoendstroke.org o Add the ASM widget to your homepage –
UCM_462061o Add the ASM Banner to your homepage
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• Health Education Graphicso May
Launch ASM Day of Action Stroke Risk Quiz Mother’s Day
Prevent: High Blood Pressure Treat
FAST app download EMS Recognition Week
Beat: Tips for Daily Living Library
Marketing Resources
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• ASM Toolkito Sample Newsletter Copy (General Public and HCP)o Sample Email Copy (General Public and HCP)o Event Invite Template
• Videoso Launch: ASA Advancements, Together To End Stroke
Sizzle Reel - https://www.youtube.com/watch?v=NJji_K1xJ2w&feature=youtu.be
o Prevent: “140/90 is Too High” video (coming soon)o Treat: Julie Voigt – “I Did Not Have a Stroke” video –https://www.youtube.com/watch?v=AHP9p2S_RFE&list=PLF6908EB89BB24ECD&index=68
o Beat: Tips for Daily Living
Marketing Resources
Thank you!
Find all of your resources here :www.StrokeAssociation.org/strokemonth
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