Amity Multi Specialty Hospital

Address – IMT Manesar, Close to NH8

Name of the principals – ASIT KUMAR VIPIN KUMAR

Our Mission & Vision

To become most preferred and successful in health care servicesPractice ethics and transparency in serving the humanityCatering to the health issues and wellness with best of the abilities

Capital and commencement

• Estimation – 100 crores Approx

• 40% of the capital by Bank loan

• 30% called up capital by stakeholders

• 30% investment capital by owners

Summary

• A place with total health solution which is good enough to provide and avail the needs of the masses at affordable price also facilitates with dedicated team of worlds renowned doctors who works with missionary zeal.

Future Outlook and trends & Competitors

• Focusing actively on emergency casualties • Located at prime location on NH8 looking over

RTA (Road Traffic Accidents ) MAIN COMPETTITORs• Rockland Hospitals• Kailash hospitals• Paras hospitals• Artemis

Production Planning

• Outsourcing to xyz construction company for all engineering tasks (Civil & electrical)

• Affluent water supply for hospital will be arranged

• All suppliers engaged will be registered to DGSKD (Director General Of Supply & Disposal)

• ¾ of the total budget comes under Production Plan

Technology Utilization

• Air Ambulance with all necessary equipment's• Mobile ICU with state of the art resuscitation

facilities• 128 slice CT machine• 3.5 Tesla machine

Marketing Plan

• Pricing – At par with competitors within the area

• Distribution – Business to consumers Direct to Consumers• Promotion – Comprehensive media strategy

will be used (print, electronic) and hoardings at peak places

Product Forecast

Considering the utilization, depreciation and break down time, the major equipment being used will start generating revenue with in 2 years

Organizational Plan

• Major strategic decisions – BODs• Infrastructural & engineering – Assoc.

engineer• Admin functions and Operations – Hospital

Administrator• Employees & Staff - HRs

• Evaluation of weakness One and Only branch Covering limited areas

• New technologies Paperless hospital Fully functional HIS (Hospital Information System)

CT scan building concept design

THANKYOU