amjad husain
TRANSCRIPT
MARKETING PROFESSIONAL
10+ year experience in Marketing
PROFESSIONAL INTRODUCTION
• Serve as vendor to FMCG companies for their product development.
• Monitor project progress, deliverables, quality assurance, and customer service. Report status
and identify and resolve risks that impact project completion. Coordinates planning,
development, testing, documentation, and installation of project to ensure timely deliverables,
project success and quality.
BRANCH MANAGER - LAHORE
BTL ACTIVATION
SPLASH MARKETING SERVICES
• BACHELOR OF COMMERCE (B.COM) 1999 - 2000
Brand Management ( Sales & BTL Activities )
Monitoring BTL activities regarding Tetley Tea in PUNJAB region, partially in SINDH region as well as decided by company.
To Generate Sales and development in rural areas. Rural areas sales growth analysis. Sales Contribution was 35% growth in
Multan Region. Calendar year brand activation plan. Merchandised the brand in focus areas. Development & Execution of activation plan. Budget monitoring within its costing of execution. To help & support sales department regarding achievement of sales
targets. To help sales through development of brands (SKU) sales of key units in
weak areas. Hiring new agencies, vendors for betterment & cost effective execution. Attachment with Sales, Finance, & Production department. Rural markets development via BTL promotions
BRAND ACTIVATION ASSISTANT (MARCH 07 – JUNE 11) TETLEY CLOVER PVT. LTD (LAKSON GROUP OF COMPANIES
BRAND ACTIVATION ASSISTANT (MAR. 2007 – JUNE 2011) TETLEY CLOVER PVT. LTD (LAKSON GROUP OF COMPANIES
Brand Launching Tetley (Prelaunch) as Tetley World & Tetley Gold. Documentation To keep records manual/computerized of conducted, in process BTL activities. Maintain BTL activities records on daily, weekly, monthly & yearly basis. Make & Maintain effective itineraries of BTL activities liaison with sales. Make & Maintain CFN & Quotations submitted by agencies or vendors. Emails records. Format designing as per requirement of BTL activities. Finalization of costing/quotations for invoices of agencies/vendors. Miscellaneous Keep regular check on the following: Maintain POP/PROPS & correct distribution to towns for activities &
merchandising. (zone & field) Expenses of Sales promotion Activities, their limits, proofs & authorization
Repairing & maintenance of Floats, stalls, arena & other activities tools. General Ensure consistent Compliance of Head Office Policies, Regulations and System.
CUSTOMER MARKETING OFFICER (MAR. 2005 – FEB. 2007) COLGATE PALMOLIVE PAKISTAN LTD (LAKSON GROUP OF COMPANIES
Planning & budgeting, production and implementation of all in store
activities, including point of sales materials and promotions.
Manages the point of sales material (including budget, logistics, distribution,
and assortment. )
Collaborates with product managers and marketing team to build sales
promotions and product communication
Collaborates with sales teams to turn the “selling stories” into sales tools to
effectively
Supports local teams in the execution of the activities and in achieving their
sales and budget objectives, while ensuring the desired product benefits
and brand values/equity are properly communicated
Ensures that the local feedback is taken into account by regularly visiting
sales teams, customers and stores.
Ensures efficient spending of central budget and supervises the trade
marketing spending in the subsidiaries
SALES PROMOTION OFFICER ( JAN. 2002 – FEB. 2005) COLGATE PALMOLIVE PAKISTAN LTD (LAKSON GROUP OF COMPANIES
PIM
Monitoring sales promotions of CPPL at Punjab region. Plan BTL Activities at yearly basis. Documentation. Effective consumption of props/pops within zone/towns. Make effective Costing & quotations standards for brand activation. Good Communication platform among sales/marketing department. Highly result oriented activities planning for brands/company. Creates effective reporting, analysis, and conclusion.
organized
determined
qualified
efficient
goal-oriented
easygoing
knowledgeable team player flexible
thorough
professional productive
results-driven
communicative innovative
business-oriented
excellent-client-interaction
leadership
problem-solver
adaptive
network architecture
dependable
articulate
humorous
adventurous
creative
opportunistic proactive
responsive
web programming
hard work
quick-learner
BUT DON’T TAKE MY WORD FOR IT …
THIS IS WHAT MY COLLEGUE SAID ABOUT ME…..
Syed Aftab Kazmi 0300-9563921
Macrocosm Marketing Concepts
Amjad is a detail oriented manager
who watches the all sector of activity
like a hawk with out ever losing sight
of the strategic objective.
Zahid Farooq
Area Sales Manager at PHILIP MORRIS
(PAKISTAN) LIMITED
He is very enthusiastic and good command
over work and smoothly solve problems and
manage the work efficiently.
INDORSEMENT BY COLLEGUES BY PROFESSIONALS
Market Analysis
Key Account Management
Product Marketing
Competitive Analysis
Market Research
Marketing Research
Sales Operations
Sales Management
New Business Development
Brand Activation
Atl & Btl activities
MY MAJOR ACHIEVEMENTS
• BRAND ACTIVATION PROFESSIONAL OF THE
YEAR 2007
• RURAL VANS SALES CONTRIBUTION AWARD OF THE
YEAR 2005
WHEN NOT WORKING I LOVE…
Together with my family, …
Together with my friends…
Playing Cricket…
Participating marriage ceremonies..
AND DOING THIS …
AND CONTINUOUSLY LEARNING THROUGH GROUP PRESENTATION,
SHARING, AND DISCUSSION.
MY CORE COMPETENCIES…..
Managing
BTL Projects
Documentation
Managing People
Business Modelling
EXPO EVENTS
SO IF YOU ARE LOOKIG FOR….
A WELL BALANCE PROFESSIONAL….
WITH MULTI TASKING CAPABILITIES
WHO TAKES INITIATIVE…
WHO IS A TEAM LEADER…
OR AN EXCELLENT TEAM PLAYER…
SOMEONE WHO CAN SOLVE THE TOUGHEST PROBLEMS….
THINK OUT OF BOX….
GENERATIONG IDEAS….
WITH GOOD INTERPERSONAL SKILLS….
DO THIS WITHOUT BORING PEOPLE…
I CAN BE CONTACTED THROUGH
GET IN TOUCH WITH ME….
Contact No:
+92300 3306900
+92300 7368826
+92315 7368826
Address: Dholan wal, Takia Kareem Shah behind Rahbar Travel, Band Road Lahore
https://pk.linkedin.com/pub/amjad-hussain/1a/669/34b
https://www.facebook.com/amjadhussain76
AND WE CAN WORK TOGETHER….
TO REACH HIGHER GOALS AND OBJECTIVES….
