2009 newstex siia netgain presentation

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Larry Schwartz, Presidentlfschwartz@newstex.com

203.453.0189

Journey into the Clouds

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Newstex - A Cloud Company

No Offices and No Physical AssetsInstant scale if you need it

Try first, justify secondProtect your IP

Pay for it with a credit card

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The Business Cloud

Sales/Marketing Collaboration

Infrastructure

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The Business Cloud

Sales/Marketing Collaboration

Infrastructure

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Newstex – Video On Demand

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Newstex – Video On Demand

Video Requires:• Disk Storage

– 1 – 2TB new video content added each month

• Bandwidth– Ingesting video– Streaming video to player

• Computing Power– Transcoding– Transcription

Typical Solution: Content Delivery Network (CDN)

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Amazon Web Services (“AWS”)

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On Sale $0.03 per Gb

Amazon Web Services (“AWS”)

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Amazon Web Services (“AWS”)

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Financial Comparison

ProviderCost per user/hour

% CDN Cost

Time Investment

Hardware Cost

CDN $0.135 100% Very Little None

Amazon Web

Services$0.0074 5% Some None

Datacenter $0.0017 1% Lots $$$$$

Based on 125kbps video stream – Justin.tv

Newstex – Video On Demand

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The Business Cloud

• Instant, easy access to resources

•No commitment

•Pay for it with a credit card

• Instant scale if you need it

•Try first, justify second

•Massive scale yields economics of scale

• Instant, easy access to resources

•No commitment

•Pay for it with a credit card

• Instant scale if you need it

•Try first, justify second

•Massive scale yields economics of scale

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The Business Cloud

“The Cloud is a profit center, not an IT cost

center.”

Peter Fingar – Dot.Cloud

“The Cloud is a profit center, not an IT cost

center.”

Peter Fingar – Dot.Cloud

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Larry Schwartz, President

lfschwartz@newstex.com

203.453.0189

www.newstex.com