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HydrocarbonProcessing.com2
Industry Reach
95 Years of Service to the Global HPI
30,158 Total Subscribers1
18,975Recipients at Refining, Engineering/ Construction Companies, Consultants1
48,000 E-Newsletter Circulation1
50,400 Unique Monthly Web Visitors1
1 BPA Worldwide, June 2016 Statement. Total circulation of 30,158 consists of 19,383 print copies and 10,775 digital copies.
2 Source: Publisher’s own data. Data supplied by each subscriber on application for subscription, June 2016. Respondents are involved in one or more purchasing areas.
Dear Oil and Gas Marketer,
Welcome to 2017 — and to the new Gulf Publishing Company! In May 2016, we purchased Gulf Publishing Company from our previous owners via a management buyout. Now, as an independent company with headquarters in Houston and London, we continue to serve the energy industry with the highest-quality content for executives and technology decision-makers in the upstream, midstream and downstream sectors.
Our publishing portfolio and brands now include:
Hydrocarbon Processing, providing cutting-edge technical content and information for the global refining, petrochemical, gas processing
and LNG industries since 1922. Through its monthly magazine, website, e-newsletters, events and data products, Hydrocarbon Processing’s reach is broader and more impactful than ever before. No other publication provides access to such a high-level and influential group of engineers, managers and downstream professionals. HydrocarbonProcessing.com
Gas Processing, the first publication devoted solely to technology and trends in the global
gas processing industry. Gas Processing focuses on midstream gas processing, pipelines, LNG and GTL. GasProcessingNews.com
World Oil, the “must-read” technical publication for upstream professionals for more than 100
years. World Oil covers the global exploration, drilling, completions and production of onshore and offshore oil and gas. WorldOil.com
Petroleum Economist, the authority on energy economics and trends, offering high-level intelligence and opinions on the events and people shaping the
global energy market. Petroleum-Economist.com
As the largest independent publisher to the global oil and gas industry, Gulf Publishing Company offers immense value to the market, to our readers and to our clients. We look forward to helping you build your brand awareness, generate leads and, most importantly, create a successful, integrated marketing strategy that exceeds your expectations and maximizes your ROI.
Catherine WatkinsPublisherHydrocarbon Processing Catherine.Watkins@GulfPub.com
Buying Power
Total % Buying Power (Total of Qualified Subscribers)2
38.2% Engineering/Construction (11,513)
33.6% Pressure Vessels/Internals (10,136)
33.6% Heat Transfer (10,135)
32.6% Environ/Health & Safety/Loss Prev (9,836)
31.8% Rotating Equipment (9,602)
31.5% Piping/Fittings/Valves (9,501)
30% Chemicals (9,056)
28.7% Instrumentation (8,660)
27.8% Special Process Equip (8,388)
23.4% Utilities (7,046)
21.6% Storage (6,525)
19.5% Maintenance (5,875)
18.2% Pollution Cntl/Loss (5,488)
12.7% Computer Services (3,833)
11.1% Electricals (3,340)
8% Structurals & Concrete (2,406)
HydrocarbonProcessing.com 3
Circulation Analysis1: Business Sector
62.9%
21.7%13.1% 18,975: Refining,
Engineering/ Construction, Consultants
6,542: Petrochemicals, Chemicals
3,960: Natural Gas Processing
451: Associations, Libraries, Government Agencies, Education, Legal, Misc. and Other Paid
230: Service, Supply and Equipment Manufacturers
Circulation Analysis1: Job Function
57.6%
28.3%
17,378: Engineers and Consultants
8,522: Company Officials, Managers
1,655: Superinten-dents, Foremen and Operators
1,166: Other Operations Personnel, Company Copies and Purchasing Agents
756: Chemists
681: Service, Supply, and Equipment Manufacturers, Associations, Libraries, Government, Agencies, Education, Legal, Misc. and Other Paid
Circulation Analysis1: Geographical
44.4%19.7%
17.7%
13,412: North America
5,935: Europe
5,352: Asia and Asia-Pacific
2,463: Middle East
1,976: Caribbean, Central America, South America
1,020: Africa
1 BPA Worldwide, June 2016 Statement. Total circulation of 30,158 consists of 19,383
print copies and 10,775 digital copies. Hydrocarbon Processing uses the BPA Worldwide audit service to ensure the accuracy and quality of our circulation numbers. This third-party information enables our advertisers to verify that we are truly delivering the market they are targeting with their marketing dollars. BPA Worldwide is an independent, not-for-profit organization that audits the circulation of business publications like Hydrocarbon Processing. Each year, we open our records to BPA auditors, who examine the circulation files to make sure they are correct and current. A copy of our latest BPA Worldwide circulation statement is available at your request. If you want more information about our audit, contact your Hydrocarbon Processing advertising sales representative or BPA Worldwide at +1 (203) 447-2800.
2 The Signet Readership study, March 2016
30,1581
Total Subscribers
Requested Circulation: 98.8%1
138,7262
Total Readers
Reach the Right Decision-Makers
in the Global Hydrocarbon
Processing Industry
HydrocarbonProcessing.com4
JanuaryAd Closing: Dec. 5 Art Due: Dec. 10
FebruaryAd Closing: Jan. 5 Art Due: Jan. 10
MarchAd Closing: Feb. 5 Art Due: Feb. 10
AprilAd Closing: Mar. 5 Art Due: Mar. 10
MayAd Closing: April 5 Art Due: April 10
JuneAd Closing: May 5 Art Due: May 10
Editorial Focus
LNG, NGL & Alternative Feedstocks
Clean Fuels Corrosion Control
Petrochemical Developments
Maintenance and Reliability
Process/Plant Optimization
Regular Features
Process Control & Instrumentation
Process Optimization
Process Control & Instrumentation
Process Engineering
Process Control & Instrumentation
Process Control & Instrumentation
Process Engineering
Maintenance & Reliability
Fluid Flow & Rotating Equipment
Heat Transfer Heat Transfer Process Engineering
Heat Transfer Water Management
Maintenance & Reliability
Environment & Safety
Fluid Flow & Rotating Equipment
Maintenance & Reliability
Catalysts Environment & Safety
Water Management Catalysts Water
Management Catalysts
Special Topics
Industry Leaders’ Forecast 2017
SupplementsCatalyst Technology Update
Valves Marketplace
Gastech PreviewIRPC Preview
Maintenance & Turnarounds
Engineering & Construction
Bonus Distribution
EGYPS (Cairo)
Gastech (Tokyo)
GPA Annual (San Antonio)
Pumps & Valves (Zurich)
American Fuel & Petrochemical Manufacturers (AFPM) Annual Meeting (San Antonio)
ARC Manufacturing Forum (Orlando)
CIPPE (Beijing)
NACE Corrosion (New Orleans)
AFPM International Petrochemical Conference (San Antonio)
International Refining and Petrochemical Conference (IRPC) (India)
Gastech (Tokyo)
MCAA Industry Forum (Atlanta)
Offshore Technology Conference (Houston)
API Spring Refining Meeting (Las Vegas)
GPA Annual (San Antonio)
Global Refining and Petrochemical Congress (Mumbai)
National Institute for Storage Tank Management (NISTM) (Orlando)
American Fuel & Petrochemical Manufacturers (AFPM) Reliability and Maintenance (New Orleans)
International Liquid Terminals Association (Houston)
IRPC Europe (Vienna)
Hydrocarbon Processing Awards (Vienna)
Global Petroleum Show (Calgary)
Valve World Expo Americas (Houston)
MIOGE (Moscow)
Signet Ad Effectiveness
SurveyUnited States
2017 Editorial Calendar
HydrocarbonProcessing.com 5
*subject to change
JulyAd Closing: June 5 Art Due: June 10
AugustAd Closing: July 5 Art Due: July 10
SeptemberAd Closing: Aug. 5 Art Due: Aug. 10
OctoberAd Closing: Sept. 5 Art Due: Sept. 10
NovemberAd Closing: Oct. 5 Art Due: Oct. 10
DecemberAd Closing: Nov. 5 Art Due: Nov. 10
Refinery of the Future
Fluid Flow & Rotating Equipment
Refining Technology Developments
Process Control & Instrumentation
Plant Safety and Environment
Plant Design, Engineering & Construction
Process Engineering
Process Control & Instrumentation
Process Optimization
Process Control & Instrumentation
Process Engineering
Process Control & Instrumentation
Fluid Flow & Rotating Equipment
Heat Transfer Heat Transfer Process Engineering
Fluid Flow & Rotating Equipment
Process Optimization
Catalysts Maintenance & Reliability Catalysts Maintenance
& ReliabilityWater Management Heat Transfer
Environment & Safety
Water Management
Environment & Safety Catalysts Environment
& SafetyMaintenance & Reliability
LNGHP Award Winners
Industry Leaders’ Viewpoints: Year in Review
HPI’s Top Projects2018 Forecast Webcast
Global Refining Map
Advances in Turbomachinery Sulfur Management
2017 Refining Processes Handbook
Supply Chain Management
PetChem (Houston)
Gas-to-Liquids Technology Forum (Houston)
Pumps & Valves (Rotterdam)
Turbomachinery/Pump Symposium (Houston)
Maintenance & Reliability Forum (Galveston)
Engineering & Construction Contracting Assoc. Conference (ECC) (Baton Rouge)
World Heavy Oil Congress (Edmonton)
American Fuel & Petrochemical Manufacturers (AFPM) Q&A and Technology Forum (Austin)
Turbomachinery/Pump Symposium (Houston)
API Fall Refining Meeting (Dallas)
National Institute for Storage Tank Management (NISTM) (Galveston)
GasPro (Houston)
Gulf Publishing Company’s Women’s Global Leadership Conference in Energy (Houston)
2017 AIChE Annual Meeting (Minneapolis)
ChemShow (New York)
ADIPEC (Abu Dhabi)
Sulphur International Conference & Exhibition (London)
Petrochem Canada (Edmonton)
API Fall Refining (Dallas)
ADIPEC (Abu Dhabi)
Europe United States
HydrocarbonProcessing.com6
Hydrocarbon Processing is the official publisher and media partner for these conference newspapers and show dailies, offering unrivaled access and exposure at these major refining, petrochemical and gas conferences.
29th Gastech Conference Daily4–7 April 2017 Makuhari Messe, Chiba, Tokyo, Japan
Gastech is the industry’s largest global gas and LNG event, with 25,000 international attendees and 2,500 commercial and technical delegates expected to attend for its four days of technical presentations and commercial exhibits.
115th AFPM Annual Meeting Conference Daily March 19–21, 2017 Marriott Rivercenter, San Antonio, Texas
The AFPM Annual Meeting is the world’s premier refining meeting, assembling key executives and technical experts from refining and marketing organizations worldwide, as well as representatives from associated industries.
AFPM Q&A and Technology Forum Conference Daily
October 2–4, 2017 JW Marriott Austin, Austin, Texas
The AFPM Q&A and Technology Forum is attended by refiners, petrochemical producers, catalyst and chemicals suppliers, plant automation specialists, process licensors, engineering firms, and other industry experts who come together to share knowledge and explore the latest innovations in the hydrocarbon processing industry.
User Group Show NewspapersUtilize the expertise of the Hydrocarbon Processing editorial staff in producing onsite, turnkey show newspapers for your company’s user group in 2017. Hydrocarbon Processing will produce high-quality daily newspapers or e-newsletters in print or digital format for your attendees. Contact us for more information and pricing.
Tuesday, 27 October 2015 17
Gastech Conference Newspaper ■ DAY ONE
Egypt’s natural gas: Ancient treasure
for the modern worldL. NICHOLS, Hydrocarbon Processing
On the west bank of the Nile River, just on the outskirts
of Cairo, sit the Great Pyramids of Giza. Built during the
fourth dynasty, the pyramids mark the tombs of the Pha-
raohs Khufu, Khafre and Menkaure. Their construction
marked the height of Egyptian power, economic prosper-
ity and stability. Construction took over 100 years, tens
of thousands of laborers and millions of blocks of stone.
Today, the pyramids at Giza are still some of the most
magnificent human-made structures ever to be built. The
Pyramid of Khufu, the oldest and largest of the three pyra-
mids, is the only wonder of the ancient world still intact.
More than 4,000 years from the time these structures
were built, Egypt is embarking on a new, massive con-
struction project—energy infrastructure. Metal and steel
have replaced giant stones, and natural gas has become a
treasured commodity. This build-out is imperative to feed
a growing demand for power generation, alleviate rolling
blackouts and mitigate an escalating energy crisis (FIG. 1).
Supply and demand. At 77 Tcf, Egypt holds the
fourth-largest natural gas reserves in Africa, after Nigeria,
Algeria and Mozambique. Domestic natural gas fields are
located primarily in the deepwater Mediterranean Sea, the
Nile Delta and the Western Desert. Nearly all of Egypt’s
natural gas production has been diverted to the domestic
market to satisfy surging demand.
Egypt is the largest consumer of oil and natural gas on
the continent. The country of over 86 MM people relies
on natural gas to generate nearly 70% of power for house-
holds and the industrial sector. Increasing consumption
and decreasing production has reversed Egypt’s role as an
energy exporter to that of an importer.
Due to surging natural gas demand, the country has
emerged as a prime destination for both LNG and natural
gas pipeline imports. However, the high consumption
level has also renewed the country’s outlook on upstream
exploration and production (E&P) activities. Imports are
vital to Egypt’s power industry in the short term, but new
E&P contracts could satisfy consumption and decrease (or
even halt) natural gas imports by the end of the decade.
E&P efforts. The start of 2015 marked a new shift in
Egypt’s upstream activities. Egypt’s government awarded
six of 20 new contracts for oil and gas exploration in the
Gulf of Suez and the Western Desert. This new round of
exploration awards followed 36 petroleum agreements the
Egyptian government has signed with foreign firms since
November 2013. These contracts represent an infusion of
billions of dollars in new upstream investment, as well as
the resurgence of an industry that has seen minimal activ-
ity in recent years.After the 2011 uprising that toppled the Hosni Mubarak
regime, natural gas exploration activities nearly ceased due
to lack of funds. Foreign firms argued that the Egyptian
government was not paying enough for new gas supplies
to justify capital-intensive E&P activities.
Coupled with the claims of insufficient reimbursement,
new fuel subsidies took a toll on Egypt’s pocketbook.
Money destined for oil and gas producers was diverted to
pay for fuel subsidies. This led not only to oil companies
suspending operations, but it also resulted in the country
accumulating $8 B in debt to foreign firms.
With an increasing population accustomed to low-
priced gasoline, diesel and electricity, in a country in
political turmoil, decreasing fuel subsidies was a politi-
cal non-starter. Oil and gas developers slowed produc-
tion and ceased investment in new developments. From
2011–2013, no new exploration contracts were signed.
Egypt, the largest non-OPEC oil producer in Africa and
the second-largest natural gas producer on the continent,
was witnessing a sharp demise of its oil and gas sector.
Fortunes can change quickly, however. In mid-2013,
Egyptian Defense Minister Abdel Fattah el-Sisi assumed
power through a military coup. Within the next year and a
half, the economy began to stabilize, the Gulf Arab coun-
tries of Kuwait, Saudi Arabia and the UAE pledged $12 B
in aid, new oil and gas exploration contracts were signed,
plans were announced to cut fuel subsidies and Egypt
began paying off its debt. At the time of this publication,
Egypt has reduced its debt from $8 B to $3 B, with the
possibility of eliminating its debt by the end of next year.
Also, six new contracts were signed with major oil
companies in January. These contracts went to BP, Eni,
General Petroleum Co., Shell, Tharwa and Trans Globe.
Eni is investing $5 B for oil and gas exploration in the
region, which includes the development of 200 MMbbl of
oil and 1.3 Tcf of gas over the next four years.
Eni is also partnering with BP on the $12-B Denise-
Karawan (DEKA) project. The DEKA project, located in
the East Nile Delta, consists of five subsea wells and the
installation of subsea production systems, together with
subsea pipelines and onshore gas processing facilities at
the El Gamil gas plant. BP expects peak production to
reach 230 MMcfd.With all capital-intensive exploration efforts, production
takes time. Activity is starting in certain fields, but increas-
ing consumption has outpaced petroleum and liquid fuels
production and is quickly gaining on natural gas (FIG. 2).
Egypt has become a new market for natural gas imports
over the short term, as demand for the fuel is at an all-time
high. Whether it is through LNG or pipelines, imports are
a new dynamic in Egypt’s growing energy sector.
LNG, pipelines and FSRUs. Egypt has only two
LNG terminals, both designed for export. Total domes-
tic LNG export capacity is 12.7 MMtpy, but actual lique-
faction activity is nearly nonexistent. With the decrease
in domestic production, the LNG terminals at Dami-
etta and Idku have been starved of gas feedstock. Sup-
plies are so low that the 5.5-MMtpy Damietta LNG ter-
minal has ceased operations. The two-train, 7.2-MMtpy
Idku terminal is still operational, but exporting cargoes have
dwindled from 50 in 2013 to only five cargoes in 2014.
LNG exports have decreased substantially over the
past six years as the government has diverted gas from the
export market to satisfy increasing domestic demand. The
country needs more natural gas and is taking the necessary
steps to secure additional supplies. However, without a
functioning import pipeline or a regasification terminal
to import LNG, the country is forced to lease a vessel to
receive LNG imports.In 2Q 2015, Egypt installed the country’s first LNG
receiving terminal. The Höegh Gallant floating storage and
regasification unit (FSRU) (FIG. 3) arrived at Ain Sokhna
in April 2015. The FSRU, built by South Korea’s Hyun-
dai Heavy Industries, has a regasification capacity of 550
MMcfd, as well as a cargo capacity of approximately 170
Mcm. The Höegh Gallant will receive and gasify LNG,
and then pump the supplies to Egypt’s national natural gas
network. Egyptian Natural Gas Holding Co. (EGAS) has
chartered the vessel from Höegh LNG for five years.
Just as the Höegh Gallant vessel docked in Ain Sokhna,
EGAS announced plans to invest in a second LNG import
terminal in Adabiya. The Adabiya LNG receiving terminal
was originally planned for Ain Sokhna, but it was moved
to Adabiya due to security concerns. Adabiya will also
utilize an FSRU vessel with the same regasification capac-
ity as the Höegh Gallant. Infrastructure preparations are
underway at the Adabiya port to begin additional gas flow
operations by the end of 2015.
Egypt has already secured more than $3.5 B of LNG
cargoes through its 2015–2016 fiscal years. These LNG
shipments will help satisfy demand until the country can
restore its natural gas production.
Additional natural gas supplies could be imported from
Israel. Discussions are taking place to pump Israeli natu-
ral gas, discovered at major offshore fields in the Eastern
Mediterranean, to Egypt via an undersea pipeline. The
natural gas supplies would travel to the Damietta LNG ter-
minal. From there, the gas would be liquefied and exported
to European markets.Additionally, some of the gas would make its way
to Egypt’s gas grid to help supply the domestic market.
If approved, a full ramp-up of supplies may not begin
until late 2016. Until that time, Egypt will need to rely on
imported LNG and domestic production to satisfy natural
gas demand and help mitigate rolling blackouts.
Whether it is through additional upstream production
or natural gas imports via pipeline, more gas supplies are
imperative to restart the idled Idku and Damietta LNG
terminals. This would bring much-needed revenue to the
country and enable it to pay off its debt.
Return to the Old Kingdom. Egypt’s third and
fourth dynasties marked a time of great stability and
economic prosperity. In the present age, new oil and gas
production, increased trade and the construction of more
energy infrastructure could mark a return to economic
prosperity and stability, as well as the ability to supply
energy needs for future generations. ■
FIG. 1. The populous, energy-hungry city of Cairo, Egypt
rises up behind the ancient pyramids 6 km away in Giza.
Photo by A. Blume.
FIG. 3. The Höegh Gallant FSRU vessel. Photo courtesy
of Höegh LNG.
5802005
Petro
leum
and o
ther
liquid
s pro
ducti
on
and c
onsu
mpt
ion in
Egyp
t, Mb
pd
Source: US EIA2006 2007 2008 2009 2010 2011 2012
ProductionConsumption
2013 2014
Net imports
600620640660680700720740760780800
FIG. 2. Egypt’s oil and natural gas production and
consumption. Source: US EIA.
0.0
0.5
1.0
1.5
2.0
2.5
2004
Dry n
atur
al ga
s pro
ducti
on an
d
cons
umpt
ion in
Egyp
t, Tcf
Source: US EIA2005 2006 2007 2008 2009 2010 2011
ProductionConsumption
2012 2013
Exports
The O� cial 2015 Conference NewspaperPublished by , and
VISIT OUR STAND C430, HALL 4
DAY ONETuesday, 27 October 2015
INSIDE THIS ISSUE3 Conference Programme,
Expo Map and Gastech App8 Pipeline operator upgrades control for critical
compressor operationsRockwell Automation’s PlantPAx process automation system integrates stations along 8,200 mi US gas transmission pipeline.
9 Production underway at Air Products’ new manufacturing facility
32-acre Florida facility allows easier seaport access for shipment of heat exchangers.
12 Höegh LNG perspectives on the market for floating LNG solutionsGas Processing sits down with Höegh LNG President and CEO Sveinung J.S. Støhle.
14 Successful startup of Qatar JBOG project
The country’s National Vision includes a focus on recovering the flared gas at its LNG berths.
19 The “Lion City” welcomes visitors with open armsSingapore, the epicentre of Southeast Asia’s growing LNG market, showcases its unique culture and people.
Welcome to Gas-tech Singapore 2015! We are continuing the event’s Asian road-show following the huge success of Gas-tech Korea in 2014, and this year we will again reflect the dyna-mism and new business opportunities in the global gas and LNG supply chain.Singapore, now celebrating 50 years as an independent nation, has proved one of Asia’s (if not the world’s) great commer-cial success stories. It is acknowledged as the hub of Southeast Asia and a centre of technical and commercial excellence in the fastest growing market for LNG. The World Bank has ranked the country at the top of its list for ease of doing business for the last nine years, and opportunities for new partnerships between international gas and LNG players are only just emerging.Singapore’s potential is vast, with many key emerging markets from Southeast Asia now seeking more natural gas and LNG infrastructure and capacity. As North Asia continues to dominate global gas and LNG demand, emerging domestic markets, including Indonesia, Malaysia, Vietnam, Thailand, the Philippines, Myanmar and—at the epicentre—Singapore, are creating new opportunities for those seeking to gain a market foothold.
Domestic gas and LNG fuel continue to offer more flexible, cost-effective and scalable solutions, underpinned with exist-ing and emerging technologies. With its world-class financial and legal institutions, Singapore has the capacity and competency to generate major new business in gas and LNG, catalysing regional investors and stakeholders to drive the uptake in gas use across Southeast Asian domestic markets.This year’s conference agenda was again advised, and then meticulously shaped, by a Governing Body that welcomed an increasing number of key regional stake-
holders. New faces and organisations rep-resenting Asia-Pacific include CNOOC, JERA (Chubu-TEPCO partnership), SIN-OPEC, Santos, Pavilion Energy, IE Sin-gapore, Singapore LNG, Bank of Tokyo Mitsubishi, Badak LNG and the EMA.The Gastech conference has never before been so widely endorsed by so many companies, reaffirming our robust approach to selecting and delivering the finest presentations, papers and speakers. Across four days of content, our confer-ence commences with an afternoon of high-profile keynote and panel speakers before launching into 12 dedicated streams with careful consideration of Asia-Pacific stakeholder needs, but with critical appeal to our international community.Fresh topics and themes reflect the con-tinually-evolving industry, with sessions tailored to health, safety, security and envi-
ronment; the future use for gas in the Asian fuel mix; emerging gas markets; and con-tracting, pricing and trading. Gastech also remains dedicated to delivering the stron-gest original presentations in shipping; gas as a transport fuel; innovative technologies; floating LNG and containment; and the global market outlook for gas.Another innovative feature for Gas-tech Singapore is our Global Meetings Programme, which enables you to plan specific meetings with relevant delegates throughout the event. This is managed using our tailor-made approach and our team onsite, allowing you to maximise your time to drive new relationships.On behalf of the organisers and our hardworking, dedicated Governing Body, enjoy the conference and make the most of the outstanding presentations, speakers and networking opportunities. ■
Welcoming the global gas industry to Asia’s business epicentreGAVIN SUTCLIFFE, Head of Conference & Governing Body, Gastech
With its capacity to generate major new business in gas and LNG, Singapore is a natural choice for this year’s Gastech Conference.
114th Annual Meeting | American Fuel & Petrochemical Manufacturers Tuesday, March 15, 2016 17
Non-phosphorous corrosion inhibition
protects cooling towersMARK WIECZOREK, Baker Hughes
Corrosion in cooling towers can be
a serious operational issue, leading
to decreased effi ciency and potential
equipment failures if the corrosion is
uncontrolled or the treatment is inef-
fective. Historically, most industrial
operations have used traditional ortho-
phosphates or other phosphorous-con-
taining water treatment programs to
control corrosion in towers. Emerging
regulatory requirements, implement-
ed amid concerns about the potential
impact of phosphorous on surface wa-
ter and the environment, now restrict
the amount of phosphorous allowed in
chemical treatment programs. These
changes pose challenges for refi ners
and petrochemical manufacturers,
who want to meet the more stringent
regulatory requirements without sac-
rifi cing operational effi ciency.
To address these challenges, Baker
Hughes developed the LIFESHIELD
non-phosphorous corrosion inhibi-
tion program to help fuel and pet-
rochemical manufacturers meet
stringent environmental regulations,
while fl exibly and reliably manag-
ing issues related to highly corrosive
water systems. The program contains
zero phosphorous, enabling it to meet
Health Safety and Environmental
(HSE) and legal regulations, reduce
fouling downstream and protect wa-
terways from harsh pollutants.
Increased fl exibility and reliability.
Traditional phosphate-based corro-
sion programs require precise control
to create a balance with cooling sys-
tem factors, such as temperature and
pH levels, and to decrease the risk of
fouling and corrosion. Baker Hughes’
non-phosphorous program provides
the same benefi ts in cooling systems
with a variety of water compositions
and stressed cooling water condi-
tions, including:• High chloride environments,
>1,000 ppm• Zero to medium-water hardness
levels• A broad range of pH levels
• High biocide levels
• Temperatures in excess of
66°C (150°F).Mitigating corrosion reduces equip-
ment failures and improves cooling
tower reliability and effi ciency (FIG. 1).
The ability to treat zero-hardness wa-
ter eliminates the need for additional
chemical components and related
costs, and improves safety, as does the
ability to manage corrosion in alkaline
cooling systems. LIFESHIELD pro-
grams also enable water re-use, which
lowers water costs and saves energy
consumption and costs.
Each inhibition program includes
ongoing monitoring of treatment and
dosage rates using either a handheld
or online sensor to track trends and
analyze performance.
Case history: Solution for Southeast
Texas petrochemical manufacturer.
High levels of corrosion within the
cooling water heat exchangers had
negatively impacted the reliability
and performance of the units, to the
point where carbon steel corrosion
rates averaged between 2 mpy–3 mpy
(mils per year), several orders of mag-
nitude outside the manufacturer’s op-
timum range of < 1.0 mpy.
The manufacturer partnered with
Baker Hughes to troubleshoot the
system, and the team determined that
three factors were raising the corro-
sion rates:1. Occasional lamella solids
carryover with the makeup water
2. Supplemented, unfi ltered
fi rewater being used as makeup
water3. Corrosive chloride content in
the cooling tower makeup water,
which negatively impacted the
tower’s performance.
Baker Hughes worked with the
plant manager to implement a TOTAL
SYSTEMS APPROACH process to
help plant personnel improve oversight
of the cooling tower program. The fi rst
step in the process was a cooling wa-
ter basics training course for the plant
operations team, with a focus on best
practices for lamella management.
To address the cooling tower’s
out-of-spec corrosion rates, the com-
pany recommended a trial of the
LIFESHIELD non-phosphorous cor-
rosion inhibitor. The LIFESHIELD
program was applied over a fi ve-
month period, replacing the existing
phosphorus-based corrosion program.
A custom single-drum feed system
was chosen to provide a cost-effective
delivery method for the new treatment
to the plant.
The Baker Hughes VIVID auto-
mated smart controller with online
analyzer was installed to measure the
chemical levels and to provide con-
tinuous monitoring of the system, in-
cluding alerts when problems arose.
During the trial, the controller’s ac-
tive monitoring enabled the team to
respond more quickly to system up-
sets, and also optimized response and
control of the chemical treatment.
Following the LIFESHIELD inhib-
itor trial, carbon steel corrosion rates
in the plant’s cooling tower decreased
to 0.75%, 25% less than the required 1
mpy spec, with readings as low as 0.5
mpy. On average, the Baker Hughes
inhibitor program reduced corro-
sion rates by 70% compared with
the plant’s prior corrosion inhibition
program, while ensuring compliance
with environmental regulations. •
In today’s refining environment,
you need to be ready
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Select the ACHIEVE® advantage
that’s right for your feeds, your
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requirements.
ACHIEVE® 100 High activity for light feedstocks
ACHIEVE® 200 Coke-selective bottoms conversion
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FIG. 1. Emerging regulatory requirements are restricting the amount of orthophosphates
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corrosion in cooling towers.
CONTRACTS FOR LAKE CHARLES METHANOL PLANT
Gas-to-methanol group G2X Energy and strategic partner Proman
Group have entered into an engineering services contract with Toyo
Engineering Corp. for the detailed engineering needs on their world-scale
methanol project located in Lake Charles, Louisiana.
Toyo will be providing basic engineering for offsite and utility facilities
and detailed engineering of the complete methanol facility. Once complete,
the G2X facility, known as Big Lake fuels methanol plant, will produce
1.4 MMtpy of commercial-grade methanol.
G2X and Proman Group have also entered into license and engineering
contracts with Johnson Matthey, which will supply the technology license,
basic engineering, catalyst and technical services for the project.•
114th American Fuel &Petrochemical ManufacturersANNUAL MEETING
Conference Daily Published by HYDROCARBON PROCESSING®
DAY TWO Tuesday | March 15, 2016 | #AM16
Leader in Hydroprocessing
Thank you for spending timewith ART and Grace at ourAFPM Hospitality Suite!
Be sure to visit us onlineat grace.com!
Thank you for spending timewith ART and Grace at ourAFPM Hospitality Suite!
Be sure to visit us onlineat grace.com!
afpm-hospitality-button-day2-3.indd 1 3/2/2016 10:13:12 AM
The US oil and gas industry is fac-ing what many believe is the most im-portant energy election in a generation, but the framework of the industry’s message may need to change to gain more traction with the voting public.Alex Epstein, author of the New York Times best-selling book, “The Moral Case for Fossil Fuels,” and an expert on energy and industrial policy, delivered his philosophy-based mes-sage as Monday’s keynote speaker at the 2016 Annual Meeting.“The fundamental mistake the in-dustry makes is thinking they’re in a debate over confl icting facts, when it’s really a debate over confl icting philosophical frameworks,” he said.Epstein said the two words he would use to describe how the fossil fuels industry responds to its attackers are “reactive” and “overwhelmed.”
“We have one side that is reactive and overwhelmed, while the other side is proactive and overwhelming,” Epstein said, citing recent Democratic Party presidential debates as exam-ples of prominent candidates holding anti-fracking positions.Epstein believes those opposed to continuing fossil fuel development—fracking being one example—do so based on one fundamental argument.“That argument is that we’re mor-ally obligated to replace our addic-tion to fossil fuels and replace it with ‘green’ energy,” Epstein said. “No matter what the issue is, that’s always coming up. Even if you refute some of the facts, they always have that.“If one side controls the moral ar-gument, then they get to constantly say that every policy they advocate is heading in the right direction,” he
Epstein challenges US fossil fuels industry to adopt ‘human’ approachBEN DUBOSE, Hydrocarbon Processing
Monday’s keynote speaker, Alex Epstein, painted Democratic presidential frontrunner Hillary Clinton as an example of someone who he believes could work against the development of fossil fuels.But the pair of US political analysts that followed Ep-stein’s address seemed to believe that Clinton is the fa-vorite to win the November election.“The electoral college strength of the Democrats is pronounced,” said Mark Halperin, who spoke along-side colleague John Heilemann at Monday’s general session. Halperin and Heilemann are the managing edi-tors of Bloomberg Politics and co-hosts of With All Due Respect, a daily news and analysis program on Bloom-berg TV and MSNBC.“Democrats are now the presidential party,” Halperin added. “Republicans need to not just tread water with how
they’ve done the last two cycles, but do substantially bet-ter. They’ve done nothing but go backward with the groups they need, such as younger people and single women.“I think that whomever the two parties nominate, Hill-ary Clinton, if she’s the [Democratic] nominee, will have the advantage.”Halperin said he believes Donald Trump is “overwhelm-ingly likely” to be the nominee from the Republican side, whether or not he has the binding majority of delegates before the party’s convention. He pointed out the party’s relative distaste for Ted Cruz, who is currently running second behind Trump, as a reason not to expect Trump’s delegate lead to be overridden at the summer convention.“Cruz doesn’t have the support of the establishment,” Halperin said.
However, given the heated rhetoric and divisive nature of many of Trump’s campaign rallies of late, Heilemann believes that Trump could have a major challenge in a general election setting.“Can he really pull back from all this and become a unifying fi gure to bring both the party and the country together?” Heilemann asked. “I’d never say never, but it is going to be a huge challenge just to knit his own party back together.”
Nonetheless, Clinton is not without potential vulner-abilities. Halperin noted that she does not have the cam-paigning skills of the last three US presidents—Barack Obama, George W. Bush and Bill Clinton—and the mod-est challenge within her own party’s primary from Senator
Analysts see Clinton as presidential favorite, but do not count out TrumpBEN DUBOSE, Hydrocarbon Processing
� See KEYNOTE, page 13
INSIDE THIS ISSUE3 Schedule of sessions
and special events
6 Exceptional next generation catalyst stabilityThe challenges of catalyst performance with increased operating severity and heavier feed are highlighted by Criterion Catalysts and Technologies.
10 Dynamic studies pay dividends for refinersKBR explores the advantages of dynamic flare study over steady-state analysis for the lifetime of the plant.
12 A holistic scrubbing solution for the refining industry
DuPont Clean Technologies discusses how refineries must operate efficiently without generating emissions that violate increasingly stringent regulations.
16 The new liquid goldThe critical issue of water management in the production of oil, gas and petrochemicals is explored by Burns & McDonnell.
17 Non-phosphorous corrosion inhibition protects cooling towers
The LIFESHIELD program, developed by Baker Hughes, helps fuel and petrochemical manufacturers meet stringent environmental regulations while managing highly corrosive water systems issues.
18 Scenes from the 2016 AFPM Annual Meeting
ALEX EPSTEIN’S humanist view encourages a proactive approach to changing the perception of the energy industry and its benefits.
JOHN HEILEMANN (left) and colleague MARK HALPERIN agree that this year’s presidential race is the most unpredictable in recent memory.
� See ANALYSTS, page 4
2015 Q&A and Technology Forum | American Fuel & Petrochemical Manufacturers Sunday/Monday, October 4/5, 2015 3
SUNDAY, OCT. 4, 2015
3–6:30 p.m. Registration and badge pickup
5:30–6:30 p.m. Q&A kickoff networking event
MONDAY, OCT. 5, 2015
7 a.m.–6:30 p.m. Registration
8–8:55 a.m. General session
• Presentation of the Lifetime Service Award: Jeff Hazle, AFPM
• Keynote address: Ramon Loureiro, KBC Advanced
Technologies
9–10 a.m. Cybersecurity Day
Featured speaker: Jerald Dawkins, True Digital Security Inc.
9 a.m.–12 p.m. Principles & Practices: Developing Leaders Town Hall
Meeting, Q&A: Gasoline Processes
Panelists: Charles Burton, Motiva Enterprises; Darryl Dunham,
UOP LLC, A Honeywell Company; Emerson Fry, Delek Refining Ltd.;
Ginger Keady, Technip USA; Scott Lambie, KBC Advanced
Technologies
10–10:15 a.m. Coffee Break
10:15 a.m.–12 p.m. Cybersecurity Day: Cybersecurity Panel
• Emerging Roles in IT/OT: Dan Scali, Mandiant, A FireEye
Company; Marc Westbrock, Koch Industries
Cybersecurity Defenses in Refining/Petrochemicals in 2015
• Cyberthreats and Subcontractors: Could You Be The
Next “Target?”, Paul Plauche, Turner Industries
• Analysis of the Capabilities of Cybersecurity Defenses
Michael Firstenberg, Waterfall Security Solutions
12–2 p.m. Lunch in Exhibit Hall
2–3:30 p.m. Cybersecurity Day: Industrial Control Systems Cybersecurity
• Cybersecurity Monitoring of an Industrial Control System
Terry Crain, Tesoro
• Energy Sector Collaborative Opportunities in ICS Incident
Management, Frederick Hintermister, NERC
• Configuring and Maintaining an ICS Security Architecture
Terry Crain, Tesoro
2–5:15 p.m. Principles & Practices: Gasoline Processes
Q&A: Hydroprocessing
Panelists: Paul Epstein, Flint Hills Resources; Scott McArthur,
Phillips 66; Andrew Moreland, Valero Energy; Michael Pederson,
UOP LLC, A Honeywell Company; Paul Temme, Albemarle;
Samuel Wright, Hunt Refining
3:30–3:45 p.m. Refreshment break
3:45–5:15 p.m. Cybersecurity Day: Cybersecurity & Procurement
• How to Use ISA Standards in Procurement
Paul Forney, Schneider Electric
• The Myth of “Secure Out of the Box”
Neil Peterson, Emerson Process Management
5:15–6:30 p.m. Reception in Exhibit Hall
SCHEDULE OF SESSIONS
AND SPECIAL EVENTS
Published by Hydrocarbon Processing
as three daily editions, October 4/5,
October 6 and as an electronic edition on
October 7. If you wish to advertise in this
newspaper, or to submit a press release,
please contact the editor via email
at Mike.Rhodes@GulfPub.com.2015 Q&A AND TECHNOLOGY FORUM
PublisherBret Ronk
AFPM ContactsDiana Cronan Rebecca Adler
EditorMike Rhodes
Contributing Editors
Adrienne Blume Ben DuBose
Production ManagerAngela Bathe Dietrich
Hydrocarbon Processing
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Advertisers:AFPM ........................................
................... 19
Albemarle Corporation .................................. 12
Alfa Laval Packinox ...................................... 16
Axens North America Inc. ............................. 17
BASF Corporation ........................................... 2
Cameron ...................................................... 11
Criterion Catalyst & Technologies, L.P. .......... 15
Grace Davison ................................................ 1
Haldor Topsoe ........................................... 1, 13
Hunter Buildings ........................................... 14
Johnson Matthey Process Technologies . ....... 9
Linde Engineering North America Inc. ............. 5
Saint-Gobain .................................................. 7
UOP, A Honeywell Company .......................... 20
www.HydrocarbonProcessing.com
offer a “Vendor Debate.” It will feature vendors speaking on various topics
and answering questions from the audience.
Additionally, the forum will include four traditional Q&A sessions on hy-
droprocessing, FCC, gasoline processes and crude/vacuum distillation and
coking, as well as the complementary Principles and Practices (P&P) sessions
that attendees look forward to each year. Every session addresses the funda-
mentals of sound operations and the foundational principles for technologies
that are commonly used.
We come together at this forum each year to give everyone the opportunity
to listen and share information, and, through your active participation, work
together to continue to make our industry one of the safest and most innova-
tive in the country.Thank you for joining us here in New Orleans. I hope the event provides
you with new perspectives and information that you can take back to your
companies and utilize on the ground.•
PRESIDENT'S WELCOME, continued from page 1
Jeff Hazle to receive Lifetime Service Award
Each year, the Peter G. Andrews
Lifetime Service Award honors
members who have made long-
lasting contributions to the value
and vitality of the AFPM Q&A and
Technology Forum. Recipients have
served in many capacities and had
significant influence on the event’s
quality, emphasizing the importance
of sharing knowledge in making
continuous improvements.
This year’s recipient is Jeff Hazle,
the senior director for Refining Tech-
nology at AFPM and the committee
secretary for the Manufacturing Com-
mittee. He is responsible for planning
the technical sessions at the AFPM
Annual Meeting and for coordinating
the Workforce Development & Train-
ing Forum. He also supports AFPM’s
issues advocacy staff in formulating
association positions on regulatory
and legislative issues affecting fuels
production and the operation of refin-
eries and petrochemical plants.
Mr. Hazle joined AFPM after 16
years in the petroleum refining and
petrochemical industries, beginning
his career with five years in the UOP
Process division, and then progress-
ing through seven years with ARCO
Chemical, with assignments in eth-
ylene, propylene oxide, MTBE and
butane isomerization plants. He then
served four years as a consultant do-
ing conceptual process engineering
and project management benchmark-
ing. A graduate of the University of
Michigan with a BS degree in chemi-
cal engineering, he joined the AFPM
(then NPRA) technical department in
1995, and has supported a number of
committees and conferences.
“Our industry is essential to our
economy and our world, but not un-
shakeable,” Mr. Hazle says. “Players
will come and go, but the industry
will continue to adapt to changing
conditions and we will always see
technical innovations. It is easy to
say that we are just boiling oil like
we were 100 years ago, but thinking
back to the start of my career, it is as-
tounding to recognize the changes in
equipment, processes, catalysis and
computational power for modeling
and process control.”In addition to his responsibilities
for AFPM conferences, Mr. Hazle has
some near-term goals, including: en-
suring that members of the Manufac-
turing Committee continue to value
their participation, and getting more
out of the committee so that AFPM’s
advocacy activities can benefit from
their knowledge and experience; pro-
moting the Advancing Process Safety
programs and seeing improvement in
the industry’s (and each member’s)
process safety performance; and
identifying unmet industry needs.
Mr. Hazle described his plans for
a busy event. “I will be meeting with
the Manufacturing Committee mem-
bers and sitting in on Q&A and P&P
sessions to discover which issues
are most important to the members.
I want to challenge what I think I
know. I also want to visit the hospital-
ity suites to speak with members and
identify suitable topics for presen-
tations at the 2016 Annual Meeting
program in San Francisco,” he says.
“As always, I will be looking for new
ideas and technologies, promoting
the benefits of AFPM membership
and visiting with old friends.” •
JEFF HAZLE, senior director for Refining
Technology at AFPM
Trying to win without a full set of options?The new ACHIEVE® series of FCC catalysts from Grace hands you the versatility and functionality you need for today’s dynamic refining environment. Visit Grace at Booth 37 at the 2015 AFPM Q&A and Technology Forum to learn more about ACHIEVE® catalysts.
grace.com
AFPM-achieve-banner-ad.indd 1
9/1/15 2:43 PM
American Fuel & Petrochemical Manufacturers2015 Q&A and Technology Forum
Conference Daily Published by HYDROCARBON PROCESSING®
DAY ONE Sunday/Monday | October 4/5, 2015
Join us on the Topsoe Boardwalk for fun games and morein Studio 6 (2nd Floor) of the New Orleans Marriott
Monday, October 5 – 6:30PM to MidnightTuesday, October 6 – 5:30PM to Midnight
Welcome to New Orleans and the 2015 AFPM Q&A and Technology Forum. We are thrilled to be back in a city that has played such an important role in defining and building our great country.Two hundred years ago and ten miles south on the east bank of the Mississippi River, Gen-eral Andrew Jackson’s troops defeated a large English army at the Battle of New Orleans. Some historians think that it was this battle that propelled the United States of America forward. It gave the country confidence and, most impor-tantly, it gave descendants of French, English and Spanish settlers, as well as freed slaves, pride in their new country. This newfound pride led to the widespread use of a new title and identity: Americans.The Big Easy has since grown into a beautiful, fun and resilient city, and one that is part of a crucial region for our industry, as it is surrounded by major refining and pet-rochemical facilities. It is the perfect place for us to meet and discuss our important role in fueling this great country.Over the next few days, we are going to conduct some important business, as well as enjoy great food and mu-sic. We will share business and operational best practices and address the challenges the refining and petrochemical manufacturing industries face each day. We have the op-portunity to hear from industry experts, discuss some of
the tough technical issues that we face and learn about the latest technologies to enhance operations.The theme of this year’s Q&A and Technology Forum is Driving success in a changing market. The primary goals are to develop and support the next generation of leaders within the industry, and to encourage the out-standing technical information exchange that occurs ev-ery year at this meeting. The Young Leaders Town Hall is back to allow a peer-to-peer discussion about successful practices and experiences within the industry. Rounding out the conference, the Fostering Profitability session will offer insights into how to be successful in this rap-idly changing market.The Cybersecurity Day on Monday, October 5, will be a highlight of the conference and a first for this gather-ing. Cybersecurity is a critical component of protecting refineries and petrochemical facilities, and the industry has developed several of its own standards, technologies, controls, strategies and processes to manage cyber threats. The Cybersecurity Day will tackle many issues, from ex-amining existing threats to petrochemical facilities to dis-cussing issues surrounding industrial control systems.The Plant Automation & Decision Support sessions will focus on utilizing data and emerging solutions to drive down costs and drive up supply chain improvements and benefits. In another new development, and in the spir-it of the presidential debates, on Wednesday, October 7, the Plant Automation & Decision Support sessions will
Driving success in a changing marketCHET THOMPSON, President, American Fuel & Petrochemical Manufacturers
A CHANGING OF THE GUARD IN AFPM LEADERSHIPEffective May 4 of this year, the board of directors of AFPM named Chet M. Thompson as the association’s next pres-ident, succeeding Charles T. Drevna, who retired after eight years in the role.Mr. Thompson has represented AFPM as external counsel for nine years in the Washington, D.C. office of Crowell and Moring LLP, where he was a part-ner and chairman of the Environment & Natural Resources Group, one of the country’s premier environmental prac-tices. His practice included counseling, litigation, and regulatory and legislative representation for a wide array of cli-ents under major environmental statutes,
including the Clean Air Act; the Energy Independence and Security Act of 2007; the Energy Policy and Conservation Act; the Resource Conservation Act; and the Comprehensive Environmental Response, Compensation, Liability and Recovery Act.From 2008 to 2014, Mr. Thompson was recognized as one of the leading lawyers in the US by Chambers & Part-ners, and was awarded a Certificate of Accommodation by the US Department of Justice in 2006. Prior to joining Crowell and Moring in 2006, he served as deputy general counsel at the Environmental Protection Agency (EPA), where he pro-vided legal advice to the agency’s ad-
ministrator, general counsel and program offices. Before beginning his work at the EPA in 2004, he spent 10 years at Col-lier Shannon Scott PLLC, where his work focused on the Clean Air Act and the Re-source Conservation and Recovery Act.He holds a BA degree in political science from Boston College and a JD degree from the Catholic University Co-lumbus School of Law. In his role as pres-ident of AFPM, Mr. Thompson will help to amplify the importance of the refining and petrochemical industries and their positive impact on US manufacturing, jobs growth, energy independence and national security. •
INSIDE THIS ISSUE3 Schedule of sessions
and special events
4 2015 Forum panelist bios
6 If your desalter doesn’t fit, you mustn’t quit
Cameron Process Systems examines improving desalter efficiencies
10 A faster route to higher octanesTraditional and unconventional methods to boost octane from Grace Catalysts Technologies
14 A better approach to cutting capacity lossesHoneywell Process Solutions drives down capacity losses through real-time monitoring
16 A taste of the Big Easy
Welcome to New Orleans, the “most unique” city in the US
18 List of exhibitors, hospitality suites, meeting rooms map
See PRESIDENT'S WELCOME, page 3
Gastech Newspaper Specs
Deadline for space reservations for all four days: March 1 Material deadline for all four days: March 16
Special Positions
Front cover banner $21,000 10.75 in x 2.5 in (274 mm x 64 mm)
Front cover earpiece $8,400 2.5 in. x 1.4 in. (64 mm x 36 mm)
Inside front cover $32,618 Inside back cover $32,025 Back cover $32,800
Run-of-Book
Full page $29,820 Standard: 10.75 in x 15 in (274 mm x 381 mm) Bleed: 12 in. x 16.75 in. (305 mm x 426 mm)
1/2-page (Vertical or Horizontal) $14,826 Vertical: 7.5 in x 10.75 in (191 mm x 274 mm) Horizontal: 10.75 in x 7.5 in (274 mm x 191 mm)
1/2-page island (Junior) $16,296 8 in x 10 in (204 mm x 255 mm)
Top banner $9,870 10.75 in x 2.5 in (274 mm x 64 mm)
1/4-page $7,780 5.25 in x 7.5 in (135 mm x 191 mm)
1/8-page (Vertical or Horizontal) $5,440 Vertical: 2.5 in x 7.5 in (64 mm x 191 mm) Horizonal: 5.3 in x 3.6 in (135 mm x 91.5 mm)
Final Trim: 11.75 in. x 16.5 in. (299 mm x 420 mm) Bleed: allow 0.125 in (3 mm) outside final trim
AFPM Newspaper Specs
Deadline for space reservations for the AFPM Annual Meeting: February 13 Material deadline for the AFPM Annual Meeting: February 20
Deadline for space reservations for the AFPM Q&A: August 30 Material deadline for the AFPM Q&A: September 6
Advertising Rates Three Days One Day
Front cover $11,195 $5,345
Front page hospitality suite button $4,220 $1,970 2” x 1.4” (51 mm x 36 mm)
Inside front cover $10,090 N/A
Full page $9,475 $4,745 Standard: 9.75” x 15.5” (248 mm x 394 mm) Bleed: 11” x 16.75” (279 mm x 425 mm)
1/2-page (Vertical or Horizontal) $5,435 $3,145 Horizontal: 9.75” x 7.5” (248 mm x 191 mm) Vertical: 4.8” x 15.5” (122 mm x 394 mm)
1/2-page island $7,335 $4,445 7.25” x 10” (184 mm x 254 mm)
1/4-page $3,920 $2,365 4.8” x 7.5” (122 mm x 191 mm)
Final Trim: 10.75” x 16.5” (273 mm x 419 mm) Bleed: allow .125” outside the final trim
Show Newspapers
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Maintenance & Reliability Process Control
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50,443Unique Monthly Online
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182,544Monthly Page Views1
42%/58%
US/International3
48,017Average e-newsletter
Recipients1
1 BPA Worldwide, June 2016 Statement.
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News Brief
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Special Focus: $6,450 per e-newsletter.
1 BPA Worldwide, June 2016 Statement.
48,0001
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16%
29%55%
Publications
E ect of Media Across PurchasingFunnel (3 Major Media) 1
Media 3
Media 2
0 10 20 30 40 50 60 70 80
40%
40%Publications
Awareness 1
Media 2
Media 320%
0 10 20 30 40 50 60 70 80
7%
75%Publications
Message Association 1
Media 2
Media 318%
0 10 20 30 40 50 60 70 80
20%
60%Publications
Brand Favorability 1
Media 2
Media 314%
0 10 20 30 40 50 60 70 80
36%
54%Publications
Purchase Intent 1
Media 2
Media 310%
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Publications excel at influencing buyers during all stages of the purchasing funnel:• At the widest end of the funnel, print builds awareness among the greatest number of buyers
• As the funnel narrows, publication advertising shifts attitudes among qualified buyers by building brand familiarly and favorability
• The narrow bottom represents those prospective buyers who seriously consider the purchase of the product
In all areas of the purchasing funnel, print was the most influential and effective medium, particularly at influencing purchase intent. Publications performed the most consistently across 15 different studies.
1 Dynamic Logic/Milward Brown CrossMedia Research Studies, 2007.
HydrocarbonProcessing.com 11
0
10000
20000
30000
The importance of an integrated marketing programAlthough publications remain the most trusted source of information, an integrated marketing program that includes online display advertising as well as e-newsletters, white papers and webcast sponsorships, strengthens the effectiveness of your campaign and drives leads.
Partnering print advertising with all major media will optimize the effectiveness of an integrated program.
The importance of digital and online brand awareness and lead generation campaigns continues to grow. However, combining the power of print with other channels creates by far the most impactful integrated program.
Awareness 1
One Medium (Not Print)100 (base)
218Two Media (Inc. Print)
Three Media (Inc. Print)230
Brand Favorability 1
One Medium (Not Print)
Two Media (Inc. Print)
Three Media (Inc. Print)
100 (base)
352
407
Purchase Intent 1
One Medium (Not Print)
Two Media (Inc. Print)
Three Media (Inc. Print)
100 (base)
252
274
1 Dynamic Logic/Milward Brown CrossMedia Research Studies, 2007.2 BPA Worldwide, June 2016 Statement/ABC Circulation Certificate, December 2015.3 Key Circulation (or if not provided, same 97.7% assumed) multiplied by percent of circulation by request.4 2016 published Media Planner rates.5 Base rate divided by Total Requested and Key Circulation multiplied by 1,000 to derive cost per thousand.
Hydrocarbon Processing vs. Other Publications (From most recent audit statements) 2
Circulation Data Hydrocarbon Processing
Journal A
Journal B
Classification by Industry
Key Circulation: Refining, Engineering Construction, Natural Gas Processing, Petrochemicals and Chemicals
29,477Data not provided
Data not provided
Total Circulation 30,158 18,520 10,100
Classification by Request (Requested vs. Non-Requested)
Requested Circulation 29,785 10,387 8,373
Non-Requested Circulation 373 8,133 1,727
Circulation by Request (%) 98.8% 56.1% 82.9%
Total Requested
& Key Circulation3 29,123 10,151 8,180
Cost per Thousand (CPM) of Total Requested & Key Circulation
Base rate for 1 page, full-color insertion4 $11,990 $6,495 $6,800
Cost per Thousand (CPM)
by Total Requested & Key Circulation5
$412 $640 $831
Hydrocarbon Processing
Journal A
Journal B
RequestedCirculation
RequestedCirculation Requested
Circulation
Total Circulation
Total Circulation
Total Circulation
HydrocarbonProcessing.com12
Market Data and Directories
Hydrocarbon Processing’s Construction Boxscore Database
Hydrocarbon Processing’s Construction Boxscore Database is an indispensable resource for tracking active construction projects in the global refining, petrochemical, natural gas and LNG industries. For more than 60 years, HPI engineers, contractors and marketers have depended on the Boxscore Database’s comprehensive data for lead generation, market research, trend analysis and planning. Contact information for key personnel is available to existing subscribers for projects. Rate: $4,495 annually; corporate licenses are available. For more information, visit ConstructionBoxscore.com
Hydrocarbon Processing’s Full Access Program & Site License Corporate Access Program
A full access subscription to Hydrocarbon Processing provides unlimited access to HydrocarbonProcessing.com — a powerful source of technical content, market data, process handbooks, industry news and more. Rate: $1,695 annually.
HydrocarbonProcessing.com’s corporate access program is an effective way to provide company-wide access to Hydrocarbon Processing for your employees. Give your organization the tools and information to thrive in today’s competitive industry. Rate: Inquire for pricing. For more information, visit HydrocarbonProcessing.com
HPI Market Data
Produced by the editorial staff of Hydrocarbon Processing and including exclusive data provided by governments and private organizations, HPI Market Data is a trusted forecast of capital, maintenance and operating expenditures for the petrochemical, refining and natural gas/LNG industries. Rate: $1,495. For more information, visit GulfPub.com/HPIMDB.
US Gas Processing Plant Directory *New Edition Now Available
The second edition of the US Gas Processing Plant Directory is a comprehensive list of all natural gas processing plants in the US. This includes natural gas processing, cryogenic and fractionation. Rate: $1,195. For more information, visit Gulfpub.com/GPPD
HydrocarbonProcessing.com
Gulf Publishing Company data products and corporate access programs can be customized to meet your needs. For more information on Hydrocarbon Processing Data Products and Corporate Access Programs, contact Norman Adams at +1 (713) 525-4626 or Norman.Adams@GulfPub.com, or J’Nette Davis-Nichols at +1 (713) 520-4426 or Jnette.Davis-Nichols@GulfPub.com
US GAS PROCESSING PLANT DIRECTORY
HydrocarbonProcessing.com
HPI MARKET DATA 2017
HydrocarbonProcessing.com 13
Upcoming EventsAttendSpeakSponsor Exhibit
4 Ways to Participate:
14–15 March 2017 / Hilton Park, Nicosia, Cyprus The fourth Eastern Mediterranean Gas Conference (EMGC) provides attendees with the latest information on the region’s developing natural gas industry as well as access to new business partners. This event provides unrivaled access into this burgeoning region. EMGasConference.com
INDIA17–19 April 2017 / Taj Palace, New Delhi, IndiaInternational Refining and Petrochemical Conference (IRPC) is now in its eighth year. The 2017 conference and exhibition will provide a high-level business and technical forum in which key players in the global petrochemical and refinery sectors will meet to share knowledge and network. The event will feature a two-day technical conference and an exhibition. HPIRPC.com/India
*New 5 June 2017 / Vienna, Austria Hydrocarbon Processing will be hosting its inaugural HP Awards in Vienna on 5 June 2017. The HP Awards have been created to honor the downstream’s leading innovators and technologies. Awards will recognize achievements in the refining, petrochemical and gas processing industries. Ways to participate include nominating a technology or innovator, attending the awards ceremony or sponsoring the event. HydrocarbonProcessing.com/Awards
EUROPE*New 6–7 June 2017 / Vienna, Austria The inaugural European Refining and Petrochemical conference and exhibition will provide a high-level business and technical forum in which key players in the European petrochemical and refinery sectors will meet to share knowledge and network relating to this important region. The event will feature a two-day technical conference and an exhibition. HPIRPC.com/Europe
*New June 2017 / Vienna, AustriaWorld Oil, Hydrocarbon Processing and Gas Processing are delighted to announce the launch of the Women’s Leadership Conference in Energy Europe (WLCE Europe). Building on the success of the Houston-based Women’s Global Leadership Conference in Energy (WGLC), one of the largest women’s events in the industry, the European event will focus on the key issues affecting the region across upstream, midstream and downstream, as well as professional development issues specific to women’s leadership in oil and gas. WGLConference.com/Europe
AMERICAS*New 18–19 July 2017 / Houston, TXBuilding on the success of the inaugural event held in Houston in 2016, Hydrocarbon Processing’s Petrochemical Technology Forum will feature a two-day technical conference and an exhibit floor. Topics to be discussed include: plant sustainability, energy policy, profitability, effluence management, gas treatment technologies, rotating equipment, petrochemical integration, bio-based petrochemicals, maintenance and reliability. HPIRPC.com/Americas
1–2 August 2017 / Houston, TXThe fifth annual GTL Technology Forum will cover the technological and operational advancements in GTL processes that are reducing costs, driving market growth and increasing global activity. GTLTechForum.com
1–2 August 2017 / Houston, TXThe third GasPro Americas will cover natural gas technologies and markets in the Americas. The two-day technology conference will focus on exploring the latest trends, opportunities and challenges in the natural gas sector. GasProcessingConference.com
WOMEN ’S
November 2017 / Hyatt Downtown, Houston, TXNow in its 15th iteration, the Women’s Global Leadership Conference in Energy (WGLC) is one of the largest women’s events in the industry, and the only event that focuses on discussing key industry-related issues like exploration, health/safety/environment and economics, as well as professional development issues specific to women’s leadership in oil and gas. WGLConference.com/2017
For more information about participating at or sponsoring an event, please contact Melissa Smith, Events Director, at Melissa.Smith@GulfPub.com or call +1 (713) 520-4475.
GULFPUBLISH ING COMPANY
HydrocarbonProcessing.com14
Issued September 1, 2016. Effective January 1, 2017.
1. General Rate PolicyPayment terms: Net 30 days from publication date. If more or less space than specified is used within one year from date of first insertion, the rate will be adjusted to the earned rate published here. All rates quoted are in US dollars. Number of insertions in a 12-month period in the magazine and associated products determines frequency rate. Covers each ad, each page of a spread, each page of preprinted inserts and each insertion in an integrated frequency rate.
2. CommissionAgency Commission: 15% of gross billing to recognized agencies on space, color, handling and backup charges. Publisher reserves right to hold advertiser and/or its advertising agency jointly and severally liable for monies due and payable to Publisher.
3. Issuance and ClosingPublished 12 times each year in three editions. Worldwide Edition provides coverage of the hydrocarbon processing industry throughout the world. OUS/Canada edition goes only to subscribers concerned with operations outside the US and Canada. The US/Canada Edition provides regional distribution. Issued the 1st of each month. Closing date for scheduling and printing material is the 5th of each month preceding issue.
b. Schedule #67: Worldwide Edition Rates
2017 Four-Color Worldwide Rates
Frequency: 1x 3x 6x 9x 12x 18x 24x 36x
2 PG SPR 22,745 22,175 21,645 21,085 20,565 20,075 19,885 19,735
1 PG 11,990 11,700 11,440 11,160 10,900 10,650 10,560 10,4902⁄3 PG 9,455 9,255 9,055 8,850 8,665 8,475 8,390 8,3601⁄2 PG 7,805 7,640 7,485 7,330 7,185 7,050 6,990 6,9551⁄2 PG ISL 8,500 8,320 8,145 7,960 7,815 7,645 7,595 7,5401⁄3 PG 5,550 5,445 5,355 5,260 5,175 5,085 5,055 5,0201⁄4 PG 4,820 4,740 4,660 4,595 4,530 4,450 4,435 4,420
c. Schedule #29: USA/Canada Edition Rates
2017 Four-Color US/Canada Rates
Frequency: 1x 3x 6x 9x 12x 18x 24x
2 PG SPR 14,595 14,250 13,965 13,640 13,430 13,250 13,145
1 PG 7,850 7,680 7,530 7,355 7,265 7,165 7,1251⁄2 PG 5,350 5,250 5,170 5,080 5,035 4,975 4,9401⁄2 PG ISL 5,975 5,885 5,800 5,715 5,665 5,600 5,5651⁄3 PG 4,452 4,380 4,310 4,245 4,205 4,150 4,0701⁄4 PG 3,760 3,745 3,695 3,645 3,610 3,580 3,520
d. Schedule #OUS51: Outside USA/Canada Edition Rates
2017 Four-Color Outside US/Canada Rates
Frequency: 1x 3x 6x 9x 12x 18x 24x
2 PG SPR 17,550 17,120 16,680 16,290 16,060 15,810 15,660
1 PG 9,300 9,080 8,860 8,670 8,550 8,425 8,3601⁄2 PG 6,090 5,975 5,900 5,750 5,675 5,615 5,5801⁄2 PG ISL 6,695 6,575 6,450 6,360 6,295 6,210 6,1751⁄3 PG 5,020 4,930 4,845 4,760 4,715 4,660 4,5901⁄4 PG 4,120 4,070 3,995 3,940 3,910 3,870 3,845
For black & white rates, please contact your local sales representative.
4. Special PositionPositioning: For any guaranteed special position, such as facing editorial, there is a $735 Worldwide Edition premium; and a $605 International Edition and US/Canada Edition premium, when available.
5. Cover Rates (Non-Cancelable)a. Include 4/C process. Contact Publisher for additional charges if any other color is used.
b. Frequency Rates: Based on total number of full pages on contract.
2017 Cover Rates
6 Pgs 9 Pgs 12 Pgs 24+ Pgs
Second Cover 12,605 12,335 12,060 11,735
Fourth Cover 12,605 12,335 12,060 11,735
* Other premium positions: + 8% of earned full-color page rate.
6. Insertsa. Standard Inserts: When furnished ready for binding, inserts take earned 4/C rate plus a handling charge of $1,135 Worldwide Edition, $1,015 International and USA/Canada Editions.b. Non-Standard Inserts: Contact Publisher for quantity and specifications.
7. Classified Advertising (Available in Worldwide Edition only.)a. Classified: Display: $301 per column inch. Non-Display: $32 per line, minimum four lines.b. Consecutive Insertions: 10% discount on consecutive insertions.
8. Combination Frequency RatesAdvertisers will receive the lowest frequency rate, based on the total advertising insertions during the contract period, when any combination of space is used in Gulf Publishing Company’s energy-related magazines, World Oil, Hydrocarbon Processing, Gas Processing and/or Petroleum Economist. One-quarter page is the minimum rate-holder space unit for earning combination frequency discounts.
9. Publisher’s Copy Protective Clausea. Advertisers and advertising agencies assume liability for all content of advertisements printed and for any claims arising therefrom made against the Publisher. The Publisher reserves the right to reject any advertising that does not conform to publication’s standards.b. Publisher will repeat latest advertisement for scheduled space when no new acceptable copy is furnished by the material deadline.c. Contracts, except for cover or specified positions, may be discontinued by either party on 30 days’ notice before closing date and by the Publisher without notice for nonpayment of invoices. If more or less space is actually used within a year, the advertiser will pay for the space actually used at the earned rate as published herein.d. Contracts for covers and special positions are non-cancelable, except for nonpayment of invoices at Publisher’s option.e. Cancellations accepted only before closing date for reservations.f. Should mechanical requirements warrant, Publisher reserves the right to print advertisements scheduled in either the International or USA/Canada Editions in the Worldwide Edition.
Magazine Rates
2 Page Spread
Full Page
The procedure outlined below is designed to ensure the quick, accurate and simple delivery and production of your advertisements.
1. Trim Size: Overall trim size is 8.125 in. x 10.875 in. (210 mm x 280 mm).
2. Ad Page Dimensions:
Unit Width Depth 2-Page Spread, Bleed 16.75 in. (425 mm) 11.125 in. (285 mm)
2-Page Spread, Gutter Bleed 16.5 in. (420 mm) 10 in. (255 mm)
1 Page Standard 7 in. (180 mm) 10 in. (255 mm)
1 Page Bleed 8.375 in. (215 mm) 11.125 in. (285 mm)
2⁄3 Page 4.625 in. (120 mm) 10 in. (255 mm)
1⁄2 Page Horizontal 7 in. (180 mm) 4.875 in. (125 mm)
1⁄2 Page Vertical 3.375 in. (85 mm) 10 in. (255 mm)
1⁄2 Page Island 4.625 in. (120 mm) 7.5 in. (190 mm)
1⁄3 Page Square 4.625 in. (120 mm) 4.875 in. (125 mm)
1⁄3 Page Vertical 2.25 in. (55 mm) 10 in. (255 mm)
1⁄4 Page 3.375 in. (85 mm) 4.875 in. (125 mm)
Fraction ads with bleeds are available; please contact our Advertising Production Department at +1 (713) 525-4633 for dimensions.
Ads scaled to other publications will be centered in the space nearest to size and proportion.
3. General Requirements:Printing Process: Web offset full run; Computer-to-plate (CTP)Binding Method: Perfect (jog to head)Colors Available: Four-color process; matched colorsColor Rotation: Yellow, magenta, cyan, blackRecommended Line Screen: 133 lines maximumDensity of Tone: Two-color tones should not exceed SWOP density of 140%; second color not to exceed 70%. Four-color solids should not exceed SWOP density of 260%.
4. Acceptable Digital Files: Preferred files are Adobe Acrobat PDFs (Press Optimized, 300 dpi, binary CMYK, all fonts embedded) or Flattened CMYK, TIFF files, 300 dpi at actual size. Other file types accepted are Adobe InDesign, Adobe Illustrator and Adobe Photoshop. Files should be submitted in CMYK format at 300 dpi with all supporting graphic elements in CMYK format and all fonts used. ***Please do not submit files created in word processing programs, MS PowerPoint, CorelDraw, MS Publisher, etc. Production charges will be incurred if files do not meet these acceptable digital file guidelines.
5. Proofs: Proof required on four-color ads. For one-color and two-color ads, laser proofs are acceptable with clearly marked color breaks.
6. Other Acceptable (but billable) Materials: Contact Publisher.
7. Inserts: Contact Publisher for quantity, specifications and trim size. We cannot guarantee printed quality or acceptability of materials that do not comply with these specifications. For color advertisements, a match proof printout is required to guarantee color accuracy.
Magazine Specifications
1/2 Pg Horizontal
2/3 Pg1/2 Pg
Island
1/4 Pg
1/3 Pg Square
1/2 Page Vert
1/3 Pg Sq
Material SubmissionAll print advertisements for Hydrocarbon Processing must be delivered by the material submission deadline for the relevant issue.
E-mail: Cheryl Willis, Advertising Production Department, Gulf Publishing Company at Cheryl.Willis@GulfPub.com
For files larger than 10MB please contact Cheryl Willis directly for upload instructions.
Full Page Setup
Magazine Trim: 8.125 in x 10.875 in (210 mm x 280 mm)
Bleed: 0.125 in (3.175 mm) on all sides
Live Area: 0.25 in (6.35 mm) on all sides
Screenshot from Adobe InDesign
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Sales Offices—North AmericaIL, LA, MO, OK, TX
Josh MayerPhone: +1 (972) 816-6745Josh.Mayer@GulfPub.com
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Peggy ThayPublicitas Singapore Pte Ltd Phone: +65 6836-2272 Singapore@GulfPub.com
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Classified SalesGerry MayerPhone: +1 (972) 816-3534 Gerry.Mayer@GulfPub.com
SubscriptionsJ’Nette Davis-NicholsPhone: +1 (713) 520-4426 Jnette.Davis-Nichols@GulfPub.com
Construction Boxscore / Corporate AccessNorman AdamsPhone: +1 (713) 525-4626 Norman.Adams@GulfPub.com
ReprintsRhonda Brown, Foster Printing ServicePhone: +1 (866) 879-9144 ext. 194 RhondaB@FosterPrinting.com
Advertising Contacts
Lee NicholsEditor/Associate PublisherLee.Nichols@GulfPub.com
Areas of responsibility: All content in Hydrocarbon Processing magazine, HydrocarbonProcessing.com, the Hydrocarbon Processing Construction Boxscore Database and the HPI Market Data book.
Adrienne BlumeExecutive EditorAdrienne.Blume@GulfPub.com
Areas of responsibility: Natural gas processing, LNG, GTL, NGL. Manages print and web editorial content for Gas Processing and helps coordinate associated events.
Mike RhodesManaging EditorMike.Rhodes@GulfPub.com
Areas of responsibility: Print and web editorial content, ‘show daily’ newspapers for industry conferences.
Kyle KornegayDigital EditorKyle.Kornegay@GulfPub.com
Areas of responsibility: All daily HydrocarbonProcessing.com and GasProcessingNews.com content, e-Newsletter program, HPInformer Blog, HP polls, social media.
Heinz BlochReliability/Equipment Editor
Areas of responsibility: Reliability column, maintenance and reliability coverage.
Bob AndrewTechnical EditorBob.Andrew@GulfPub.com
Areas of responsibility: Technical editor for Hydrocarbon Processing, article acceptance, professional society liason, events technical content.
Editorial Staff
+1 (713) 529-4301 / HydrocarbonProcessing.com2 Greenway Plaza, Suite 1020, Houston, Texas 77046 USA
Catherine Watkins, PublisherPhone/Fax: +1 (713) 520-4421Catherine.Watkins@GulfPub.com
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