3 things to consider before starting a cookie franchise

Post on 16-Apr-2017

247 Views

Category:

Business

0 Downloads

Preview:

Click to see full reader

TRANSCRIPT

3 Things to ConsiderBefore Starting a Cookie Franchise

What to think about:1. Goal and Strategy Alignment

with Cookie Business2. Location of the Cookie Franchise3. Growth and Earnings Potential

#1 Goal and Strategy Alignment with Cookie Business

Cookie franchises such as Great American Cookies provide a solid outline for starting a cookie franchise. Franchise business models have proven to be effective and give

franchisees a head start with strategy. Cookie franchisees can also have peace of mind that the products have been

tried and tested for customer approval.

#2 Goal and Strategy Alignment with Cookie Busines

The scent of the cookies is what draws many walk-in customers to a cookie franchise. Having a cookie franchise

located near other businesses, schools, and attractions builds brand awareness.

#3 Growth and Earnings Potential

Research should also be done to discover the expectations for the franchise location area. If major expansion is

predicted for the area it may impact the growth expectations in major ways. Expansion is positive in most

cases as more business is drawn to the area, but may have negative consequences if the target customer base and

themes are incompatible with a cookie franchise.

top related