5 points that

Today’s Tip!from

CleverpearLeadGeneration.com

Why Leads Don’t Materialize into Sales

Dead End Sales Calls

No Sale

Sale

Up to 79% of Face-to-Face Sales Calls Don’t Convert

That means a lot of time is wasted in front of the wrong crowd.

Why?

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1stContact

2ndContact

3rdContact

4thContact

5thContact

Contacts Before A "Name" Becomes a Good LeadWithout proper nurturing an early

attempt at a sale is jumping the gun…resulting in low closing ratios.

80% of Leads Turn Into Good Prospects Only After 4-5 Contacts

today’s buyer is different.

They initiate the sales process, not the other way around, but…

Yet in today’s world purchasers start, and often end, the buying process with online information and nurture before the sales call.

• One third of all online leads are never responded to.

• 21% of online leads simply are replied to with a canned email.

• 40% of companies don’t offer landing pages for information which educates the buyer and gathers leads.

leads do their homework online.

It requires a lot of intentional lead nurturing before a lead becomes a customer. That’s hard…

It takes a lot of time to set up, maintain and nurture leads.

To develop leads in-house takes a lot of money, systems and work.

• Cut sales cycle times.• End a lot of wasted sales

calls.• Start with where your

buyers start…online.• Allow the sales people to

know exactly what a prospect wants.

• MEAN MORE SALES!

nurtured leads:

WANT MORE SALES? NURTURE MORE & BETER LEADS!

It’s called “falling through the cracks”.