5 ways for realtors to break into video marketing
Post on 17-Jul-2015
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“Cribs” Tour Tips: -Takes 2 people
- Start with best view and give some basic info before starting tour
“Cribs” Tour Tips: -Takes 2 people
- Start with best view and give some basic info before starting tour
- One long shoot vs clips
“Cribs” Tour Tips: -Takes 2 people
- Start with best view and give some basic info before starting tour - One long shoot vs clips
- Make a mistake? Oh well, keep going!
From / To the Neighborhood: -Schools
- Local Restaurants - Closest Park
- Something else you want to feature that’s close?
If you made just ONE neighborhood tour per week…
You would have over 50 videos creating you business in the next 12 months.
BUYER QUESTIONS -What does a Realtor do for me?
- How much does it cost to buy a house? - What is PITI?
- What is an escrow account?
SELLER QUESTIONS - What is the MLS?
- What costs are there in selling? - What is a “seller lease back”?
- How do I find out my home’s value?
INVESTOR QUESTIONS - What areas are most desirable?
- Is it better to flip or hold? - Who is a good property management company?
- How do I find out my home’s value?
Tips for Success: - The shorter the better.
- Give only high level info. Email for specifics. -Call to action at the end
- Partner with a lender to share mortgage updates
How to promote the video:
-Optimize it on YouTube with title, description & keywords.
-Write a blog post and embed your video in it.
- Upload the video to Facebook and promote it for $5-10.
- Share, share, share!
Youpon (n) : A video coupon created by you to promote a local business using your name as the coupon code.
Here’s how it works… You and the business owner get on camera together like a “selfie” shot. (hold the camera out and shoot) You introduce the business The business offers a special deal for people that come in with a code word.
** Code word should be your name so the customer & business owner think about you each time it’s used. **
Why promote businesses?
Become your “Area Ambassador”
Create content for:
A. YouTube B. Your Website C. Sharing on Social Networks
Recap: 1. Home tours 2. Neighborhood tours 3. Answer common questions 4. Real Estate market updates 5. Local business & event promotions
Ways to Break Into Video Marketing for Real Estate Pros
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The information contained in this presentation is for educational purposes only. Any reliance you place on such information i s therefore strictly at your own risk. The presenter makes no representations or warranties of any kind, express or implied about the completeness, r eliability, suitability or availability with respect to the information, products or services.
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