5 ways to attract customers to your online store

WAYS TO ATTRACT5CUSTOMERS TO YOUR ONLINE STORE

www.composity.com

to invest and to experiment in order your online store to become well

known and profitable.

You have to make an effort

WHATSo,

TO DO ?

SEO1 SEARCH ENGINE OPTIMIZATION

Yes, it is difficult.Yes, it is slow to achieve the desired results. And yes, it is not cheap.

But you simply can’t do without it.

" The three essential elements of aneffective SEO are effective

communication, useful informationand high quality backlinks."

– SEO Refugee

SOCIAL MEDIA2 Facebook, Twitter, LinkedIn, Pinterest…

It is now clear to everyone that social media areused for brand building.

But should you use all of them?

Then.....what?

NO!

Determine age, gender,location, interests.

Find out where they are.

If they are on Facebook, there is no point advertisingon Twitter.

Don’t waste energy and money wherethere is no point of that.

who your customers are –

'We don't have a choice on whetherwe DO social media, the question is

?'

– Erik Qualman

how well we do it

CONTENT MARKETING3Definitely a must!

Content marketing is essential component ofbrand’s online marketing strategy.

It's designed to attract, engage and convert.

Basically it's all about providing , on a consistent basis.

valuablereliable information

"Branded content is created for acompany. A content brand is created

for a valuable company."

– Drew Davis

REFERENCE BONUSES4“Recommend to a friend”

The customers want price cuts, discounts and tocollect points which could be used to buy atlower prices.

Give them what they want!

REFERENCE BONUSES4“Recommend to a friend”

Have special offers.

Specify for orders above a certainminimal amount of money.

Sent a and provide discount to all customerswho subscribed.

Show them for up-sells and cross-sells.

free shipping

newsletter

related products

"If you do build a , customers tell each other about that.

Word of mouth is very powerful." – Jeff Bezos

great experience

MARKETING CAMPAIGNS5Advertising and Email Campaigns

Internet is one of the leading marketing channels.

Send based on customer behavior andreferences . Tell stories through campaigns thatget audiences' full attention. Use AdWords, FacebookPromoted Posts, Twitter Video Ads etc.

USE IT! targeted emails

attention-grabbing

Doing business without is like winking at a girl in the dark. Youknow what you are doing, but nobody

else does.”

advertising

– Walter Steward

www.composity.comVisit us at

software innovations