about struktur-spreed-ucs-2010 jan-arial

meet present share trainUnified Web Meeting and Telephone Conferencing Services and Products

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Who We Are

Product Overview

Value Proposition

Roadmap

Discussion

Content

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Software technology company

3 product lines: spreed, FPS, icoya

Management Niels Mache (CEO), Patrick Walther (Director Sales)

Privately owned by the management

20 employees

Headquartered in Stuttgart, Germany

History and Milestones:

2000: Investment from Niels Mache, incorporation of struktur AG, “icoya” product line started

2001: “struktur FPS” product development started

2003: “spreed” product development started

Portrait of struktur AG

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2005:

spreed public meeting services

2006:

spreed services offered in Japan and Australia

2007:

spreed Web Meeting systems sales:KGsolutions Japan, 1&1 USA, Arcor Germany, F24 Germany, Sapodo, Linea1 Russia, NTRglobal Spain

spreed Call - Instant lead generation for SalesForce. Web Analytics partnership with WiredMinds AG

History and Milestones

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2008:

Release of spreed Unified Conferencing System (UCS)

Worldwide telephone conferencing for spreed meeting service

spreed UCS systems sales:NTRmeeting, The Peoples World (United Nations service), Tevia/F24 AG, Canonical, Societe Generale

2009:

Customers: Vodafone, XING, DWS (German Bank), Fuji, Atomic Energy Society (Japan), Medicast (Czech Rep.), Clive International (Australia) and many more

More than 130.000 spreed users worldwide

History and Milestones

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spreed added-value Conferencing Services

Unified web- and telephone

conferencing systems and

services for:

Interactive sales meetings Meetings and presentations Live seminars and conferences Decision making processes Consulting and support Interviews Trainings Online helpdesks

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Critical mass

Highly active users

Loyal community

> 7.5 million users

601,000 payers26,000 groups

201 ambassadors

European #1

#1 globally

Source: XING Company information , as of March 2009Notes: (1) DACH

60% activity rate(1)

146 million connections

#1 globally

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XING – The leading European professional network

Instant access to 7.5 million business users world-wide

XING and spreed can offer tremendous potential for business applications

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Certifications

spreed server systems are certified by Red Hat, SAP and IBM.

Red Hat Readyspreed is certified for Red Hat Enterprise Linux

SAP Certified Integrationspreed is certified for the SAP Enterprise Portal

Ready for IBM Systems with Linuxspreed is certified for IBM System I and IBM System P

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Clients

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spreed Call Click-to-Meet

Web-enabled Click-to-Meet telephone and Web meeting service

Unified telephone and web conferencing for online sales and support Helps online visitors and customers to find what they need before

they leave your web site Impacts at the online moment and provide prospective buyers with

immediate assistance Available as add-on service for spreed

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spreed Call Instant Lead Generation

The ultimate tool for online support and sales Dynamic Click-to-Meet avail. as button/avatar/video Integrated Web Analytics

(WiredMinds) Real-time customer scoring

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Mobile Device Strategy

iPhone products spreed Connect Call-Connect Service

- Available as a mobile application (webapp) for the Apple iPhone - application in development (release Feb 2010)

spreed Application (in development, release in Feb 2010)- scheduling/creating of meetings- to participate a web meeting (with 3G/WLAN internet access)

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Why is spreed Unified Communication unique?

Integrated Web Conferencing, VoIP and telephone conferencing

Easy to use Web based: runs entirely in the web browser Platform independent: supports all desktops and operating

systems including Linux Secure, complies with high security standards Language s: English, German, French, Spanish, Italian, Swedish,

Czech, Japanese, Russian (Chinese, Korean and Portuguese are currently in translation)

Features: screen sharing, live video, Office and PDF presentations and scalable whiteboard, dedicated meeting rooms

Scalable: supports thousands of parallel web meetings and web casts with thousands of participants

Reliable —spreed services are proven to have 99.95% uptime Fits your business: available as full service, SaaS and conference

appliance

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Unique Value Proposition

Web and telephone conferencing is offered to end-users as a service: web conferencing, rich telephone conferencing, and call connect services

Short sales cycle Unique value: customized, full featured conferencing,

platform independent More cost effective (in terms of investment and operating

costs) compared to other vendors Available as

dedicated solution (host your own systems) full-service, i.e. hosted web- and telephone

conferencing including customer support and SLA

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Unique Value Proposition for Service Provider

spreed services unleash a unique added-value for Internet and VoIP service provider

The spreed server is available for service provider as Virtual appliance for Parallels Virtuozzo Dedicated conference appliance

Characteristics White label and corporate design options Multi-User and Multi-Tennant (Hosting Edition) Real SaaS platform which allows own modules via

spreed remoting and new revenue models Built-in billing and end-user licensing interface High-efficient and scalable design Rock solid 24/7 application (references available)

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spreed is a product of struktur AG

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Global Conferencing Markets

Worldwide sales and distribution strategy

USA25% of ww IT-market

DACH10% of ww IT-market

UK9% of ww IT-market

Japanapprox. 12% of ww IT-market

Australia3% of ww IT-market

Franceapprox. 7% of ww IT-market

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Global Conferencing Market

The market is strongly growing (see chart) Referring to market analysts there is enough room for growth

even for new vendors

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The German Market (Wainhouse Research)

 The German market for conferencing services is characterized by Exceptional growth in unattended audio volume at 61% as well as

revenues with 64% Phenomenal growth of 232% in web conferencing for the year

Within 2007, Unattended (Reservationless) conferencing accounted for over €70 million in revenue within Germany, coming from 880 Million unattended minutes.

The average price point for this service is €0.08 per minute. For the period 2007 through 2012 we are forecasting 15% overall market growth, to be led by web conferencing (39%) and unattended audio (10%).

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European Market

The European market will grow faster than the US market

European market for Web Conferencing Europe until 2007

Revenues (Mio.US-$)

Mio US$ growth in %

2000 10,0 ---

2001 17,5 75,0

2002 61,3 250,0

2003 117,0 91,0

2004 188,3 61,0

2005 271,2 44,0

2006 374,3 38,0

2007 501,5 34,0

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Gartner Quadrant

Magic Quadrant for Web Conferencing

Gartner, September 2005

spreed

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spreed is a product of struktur AG

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Roadmap for 2009/2010

Some items on our roadmap for 2009:

Meeting center. Allows spreed customers to publish a registration form and meeting schedule for participants. Great value for corporate customers

Podcast export of recordings (audio/video playback on iPods / iPhone, PC and Mac)

Cloud infrastructure work Improvements for PowerPoint (animations, rendering) Mobile devices: scheduling of meetings, scheduled telephone

conferencing

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Roadmap for 2009/2010 cont.

Tasks already in progress

1. Studio / Infrastructure Meeting Center / Client Self Registration Page ("Meeting Center"). 2. Panel / Studio / Infrastructure Improved Screen sharing with screen shot capability. 3. Infrastructure Mac and Linux screen sharing update (with adaptive JPEG / JPEG2000 support). 4. Panel / Infrastructure Online Help URL from spreed panel to the spreed studio online help with instant printing

functionality. Language specific. 5. Panel / Studio / Infrastructure Meeting meeting type private restricted Meeting meeting type private without participant list for non-moderators and the ability

to send audio/video (equivalent to broadcast meeting type but for invited participants only)

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Roadmap for 2009/2010 cont.

Tasks already in progress

6. Infrastructure Single-Sign-On / Global load balancing Already implemented for dedicated clients but not yet widely available with spreed

online services. Always connect to the best meeting server available (commonly the geographically nearest server clusters) utilizing the spreed peer-to-

peer and server interconnect protocol (UDP based w/ adaptive bandwidth control, global load balancing and fail-over) and our 3Monkey encryption scheme.

7. Panel / Studio / Infrastructure Browser based MP3 playback for audio recordings. 8. Infrastructure Statistic functions (see R20081004 requirement). 9. Infrastructure Support for PowerPoint animations. 10. Panel / Infrastructure Presence Control. Automated feature which asks the attendee in random time

intervals (approx. range is 2 - 10 minutes) to acknowledge hist/her presence in the web meeting. The box (which appears in random intervals) must be clicked within a given time period (30 seconds or less) to acknowledge the user presence.

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Roadmap for 2009/2010 cont.

Tasks already in progress

11. Panel Sound setup wizard featuring Automatic Gain Control (AGC). See R20090611

requirement document. 12. Studio / Infrastructure Improved address book CSV import - add filter to remove brackets and dashes from telephone numbers - keep the leading "0" with Italian telephone numbers - when an import error occurs, output the the line number(2) where the error(s) have

been detected. - CSV lines that does not contain errors are imported. Lines with errors will be

reported. --> if an error occurs, the user may choose if lines without errors shall be imported or

not 13. Recording fast forward / backward. Random access playback positioning. 14. Infrastructure Skype bridge (enables skype interconnect dial-in / dial-out), i.e. enables skype users

to dial-in and spreed to dial attendees being online with skype.

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Roadmap for 2009/2010 cont.

Tasks already in progress

15. iPhone native Application for the iPhone: account creation, signing-in, attending meetings,

global dialing-in, global call-connect utilizing spreed Connect infrastructure. 16. Studio / Infrastructure Chat export as CSV file

Tasks not yet started

19. Panel / Studio / Infrastructure Self call-out feature for attendees The feature is an add-on for dial-in telephone conferences. It gives meeting attendees

the possibility to call themselves on the telephone. For the menu entry "Telephone conference", we add an input form where attendees

could provide the telephone numbers to call themselves. The feature must be enabled by the conference host (default is disabled). 20. Panel / Infrastructure Co-Browsing via AJAX. 21. Studio / Infrastructure Add the missing URL field for the custom logo

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Roadmap for 2009/2010 cont.

22. Panel Permanent chat layout changes: the number of input lines of the chat input should be

changed from 2 lines to 1 input lines. 23. spreed Call spreed Call improvements (see spreed Call requirements document). 24. Panel / Infrastructure Improved synchronization of audio and video.Reimplementation of stream manager. 25. Studio / Infrastructure Podcast import (iTunes) and Quicktime export for recordings (audio and video). 26. Studio / Infrastructure Split/Delete recording feature Recordings can be split into 2 separate recordings. Recordings can be individually

deleted (results in a full-featured editing feature for recordings). 27. Telephone conferencing additional IVR messages (spoken). See R20081220 requirement document 28. iPhone Web meetings for iPhone One-click-meet app. See 2007-iPhone-cc open doc. 29. spreed Connect spreed Connect Web app. improvements.

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Roadmap for 2009/2010 cont.

30. Telephone conferencing Telephone conference feature "Name-on-Entry" Enable Name-on-Entry feature for telephone dial-in. The Name-on-Entry feature

should be an option to be checked for Private and Public Meetings. Name-on-Entry to be set by default for meeting type "Private Meeting". For the

meeting type "Public Meeting" the Name-on-entry option should be switched off by default (can be enabled with a check-box)

31. Studio / Infrastructure New fields for address book and meeting center: - salution ("Anrede") - position ("Position im Unternehmen") - email validation (validated, NOT optional) - company name (optional) - telephone number (optional) - web address, URL (optional) 32. Studio / Infrastructure MP3 audio playback 33. Studio / Infrastructure SMS reminder An SMS reminder message for participants. SMS service similar to F24.com.

struktur AG | Kronenstr. 22A

70173 Stuttgart | Germany

T. + 49 711 89 66 56 – 0

F. + 49 711 89 66 56 - 10

Email info@spreed.com

Web http://spreed.com

spreed is a product of struktur AG