acw charities portfolio 2011

ACWinvestigate. innovate. inspire.

Charities por tfolio

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research ledOur ethos is based around providing complete solutions where tangible results win out over preconceptions of individual processes by utilising research and social marketing principles to inform everything we do to achieve measurable results.

ACW is a mixed group of talented designers, researchers, art directors, web professionals and people whose exact job description no one knows but whose input is crucial.

The mix of strategy and creativity gives us the ability to produce truly engaging, effective solutions.

we are expertsin identifying the optimum

route to success

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diversityWe work for a wide range of clients, in many different sectors - this gives us the expertise, ideas and knowledge mix to handle any project successfully

some of our lovely

clients

shelter centre

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credentials ACW are responsible employers and advocate environmental and ethical standards in everything that we do.

We are also accredited to the following:

ISO 9001

L’Oreal approved supplier

Estée Lauderapproved supplier

approved supplier

N3 compliance

LVMH approved supplier

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charitiesportfolio

Our aim was to establish

a united and clear logo

systemacross the

entireorganisation

MSF – International Brand Guidelines

“A strategic project that took two years from inception to fruition. ACW supported us from the internal review stage right through to implementation, a complex process that required continuous refi nement. ACW cut through the

complexity of the situation and came up with solutions that were creative, yet pragmatic and realistic; making it easy for all offi ces to apply in practice.”

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MSF – International Brand Guidelines

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MSF – International Brand Guidelines

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MSF – International Brand Guidelines (online)

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MSF – International Activity Report

“ACW worked alongside us to develop a look and feel that illustrated our principles of independence and impartiality. We wanted the report to speak for the people we help and refl ect their experience in a genuine way. The balance

of photography, design and layout made the report engaging and easy to digest. ACW’s determination to help us, and their fl exibility to adapt as the project

developed helped us produce a clear, effective report.”

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MSF – International Activity Report (French Translation)

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MSF – Financial Report

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MSF – Access to Essential Medicines

“After listening closely to what we saw as critical changes, ACW took our suggestions and developed them into a brilliantly designed publication. No detail was too small; not only the best paper, format and delivery method but also to ensuring every last comma was in

place. We look forward to working with them on future publications.”

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MSF – Pro Bono40th Anniversary

ALIVE40

• Consultancy• Activity Report• Access to Medicines Brochure• Brand Guidelines• Annual Report & Accounts• Print Management• International distribution logistics

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CARE – Annual Report

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CARE – Annual Report

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AIDS2012

Washington D.C.22-27 July 2012XIX InternationalAIDS Conference

AIDS 2012Washington D.C. USA

22-27 July 2012

A I D S 2 0 1 2

X I X I n t e r n a t i o n a l A i d s C o n f e r e n c e

A I D S 2 0 1 2Washington, D.C.

X I X I n t e r n a t i o n a l A i d s C o n f e r e n c e

2 2 - 2 7 J u l y 2 0 1 2

A I D S 2 0 1 2Washington, D.C.

X I X I n t e r n a t i o n a l A i d s C o n f e r e n c e

2 2 - 2 7 J u l y 2 0 1 2

A I D S 2 0 1 2Washington, D.C.

A I D S 2 0 1 2Washington, D.C.

22-27 July 2012

Washington DC USA 22-27 July 2012

A I D S 2 0 1 2

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International Aids Society – Conference Logo Designs

Journal of the International Aids Society – Poster and Collateral

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Save the Children – International Website

“I can recommend ACW for their ability to listen carefully to requirements and to

develop a product which matched our needs fully within the allotted time and budget.”

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Save the Children – Member Country Websites

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Save the Children – Interactive Brand Guidelines

• International Website• 32 member country websites• EasyContent CMS• Intranet• Extranet• Brand Guidelines & CD-ROM• Annual Report• Fundraising

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Meningitis Research Foundation – Awareness Campaign

Total

Acute Costs

£148,566

Outpatient

Appointments costs

£ 54,276A hospital physiotherapist and OT had

regular appointments with Peter

every 3 months and yearly thereafter.

Prosthetic

Provision costs

£ 694,646The type of prosthetic legs he required

changed according to his size

and the type of activities.

Specialist

Equipment costs

£ 26,654The family were provided with specialist

equipment to help with exercising Peter

and keeping him mobile.

Additional Surgery

£295,784Peter had a special educational

needs statement as well as

a learning support assistant.

Financial

Support Costs

£1,722,447Peter is entitled to Disabled Living

Allowance and cold weather allowance

as well as low income support.

Meningitis &

Septicaemia

£ 3,000,992Total lifelong cost

A survivorOne in four survivors of meningitis and septicaemia are

left with physical, mental or psychiatric problems

Mental Impairment

Epilepsy

Blindness

Deafness

Spasticity

Paralysis

MeningitisSepticaemia

Amputation

Tissue and skin loss

Organ damage

Growth arrest

Bone deformity

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Shelter Centre – Information Graphics shelter centre

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awarenesscampaigns

BU21 – Sexual Health Pack

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BU21 – Chlamydia Screening Campaign

“An increase of over 17% of under 21’s being tested as a result of the initiatives taken”

Stephen Craker, Assistant Director: Communications, Engagement and Marketing

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BU21 – Guide to Confi dentiality Brochure

Awarded Best Practise Document by Strategic

Health Authority

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socialnetworking

Social Networking – why it’s so important

• Utilising latest technologies with social network facebook and Linkedin

• I ncrease Charity network

• Connect to existing customers to gain new leads

• Web syndication (RSS) feed of your monthly newsletter

RSS

RSS

RSS

RSS

RSS

Charity

• Spread news to wider audience with RSS feed about your product

• Allow them to participate and discuss your product – polls created

• Send you their feedback and reviews

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Smart Phone Apps

• Fundraising – Platform allows users to make instant donations via text messaging

• Events – Keeps users up to date with events details and logs them in to a calendar

• Games – One-off fee for application or in-game fees for new levels etc.

• Ideas – British Heart Foundation – released ‘Healthy Menu Ideas’ application – encouraging people to lead healthier lifestyles through simple healthy recipe ideas

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Studio 3, Vineyard Heights, 20 Mor tlake High Street, London SW14 8JN tel +44 (0)20 8392 4330 | fax +44 (0)20 8392 4335 | www.acw.uk.com | info@acw.uk.com