advocamp: michael callahan

Post on 18-Feb-2017

251 Views

Category:

Marketing

0 Downloads

Preview:

Click to see full reader

TRANSCRIPT

Michael CallahanPractice Director, Global CX

Blueprint Consulting ServicesWest Coast

Customer Experience and The Science of Emotion

What Do You Measure?

What would you like customers to say when they talk about you?

Is There A Universal “One Question?”

Automobiles are not mobile apps. Health care isn’t video streaming.

It’s a myth that there is a universal metric that will predict future customer behavior.

It’s also a myth that you actually need to explicitly ask your customer how they are feeling about you. If you listen carefully, you can probably already tell.

Where To Listen?

MAIN OFFICE ADDRESS 350 106th Ave NE, Second Floor

Bellevue, WA 98004

michael@bpcs.com

Phone: 424-901-9940

top related