ai-empowered omnichannel digital banking platform
Post on 21-Jan-2018
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AI-EMPOWERED OMNICHANNEL
DIGITAL BANKING
Technology Partnerdeveloped
MODERN DIGITAL BANKING
…is not just about online access to accounts and balances, there’s much more to it
OMNICHANNEL APPROACH
Web-browser
Call-center
Customer satisfaction
Search for ATM here
Get offers from the bank here
Top-up your mobile here
View account statement here
Open savings account here
Look up your a/c balances here
Open BanQ digital banking platformPOI Navigator Mobile App Web App
Smartphone
OMNICHANNEL IS…
Advantages/channel
SMSSMS
interactvemobile
browser web/online mobile native tablet kioskAvailable for all client categories +++ ++ + ++ – – +++
Easy to use +++ – – – – – +++ ++ +++ ++
Affordability – – – – +++ – – +++
Mobility +++ ++ + – +++ ++ – –
Rich functionality – + ++ +++ ++ +++ – – –
Cost-efficient implementation +++ + ++ + ++ ++ ++
Bank image ++ + + ++ +++ +++ ++
Cost-efficient support – – – – ++ + + + – –
Active sales (push notifications) ++ ++ – – – – +++ +++ – –
every channel has it’s advantages and purpose…
OMNICHANNEL IS…every channel is appropriate for a life situation…
SMS Mobile tablet web/online kiosk
Access device mobile smartphone tablet computer street kiosk
Usage location walking walking static, home/office or public place static, home/office street
Usage situation passive situational relaxed concentrated under pressure
Usage context any time any time, in pauses, multi-tasking
accompanied, public place, multi-tasking,
multi-screen
data entry, large screen needed,
focused
busy, dispersed attention, hands are not entirely
free
Reasons of usagecontrol, urgency, simplicity
usability, urgency, speed, always online
simplicity, effortless usage, information,
entertainment
functionality, productivity, necessity
speed, accessibility, necessity
Security low low medium high low
* source: Fiserv
•Leading edge omnichannel digital banking platform
• AI/ML-empowered
•Open API (PSD2 directive)
•Centralized product control
•Secure Operation
•Emphasis on Usability
•Significantly lower TCO, compared to the market
•Modular architecture
OPEN BANQ
BASIC FUNCTIONALITYRegistration and View access- Full client registration for bank account management- Secure client login- Savings account information- Savings account statement- Loan information- Loan repayment history- Loan repayment schedule- Information on client’s cards- Current accounts information - Current / Card account statement- Current account transaction history- BanQ originated transaction history- BanQ originated payment slip printout: IMG / PDF / HTML
PAYMENTS IN FEW CLICKSPayments from current account- own account transactions- domestic transactions- loan repayment- savings account transactions- external own current account transactions- own card account transactions- bank selected bill payments- additional bill aggregators’ bill payment- SWIFT, Western Union, Moneygram transfersPayments from card account- domestic transactions- loan repayment- savings account transactions- external own current account transactions- own card account transactions- bank selected bill payment- additional bill aggregators’ bill paymentPayment templatesRecurring Payments- domestic transactions- loan repayment- savings account transactions- external own current account transactions- own card account transactions- bank selected bill payment- additional bill aggregators’ bill payment
CARD OPERATIONS
Card operations- card deactivation (soft / hard)- re-activate deactivated card- card issue order- card operations limits editing- CVV-code verification switch on/off- SMS-banking switch on/off- NFC contactless payments (Android)
SERVICE FUNCTIONSTemplate management- group templates management- payment history based template creation- custom account information template creation- edit/confirm account data of the template
Other service operations- Open savings account online- Start savings auto-prolongation - Stop savings auto-prolongation - View / print (HTML / PDF) information for account repayments: current, loan, savings- Password change- Sessions history with IP address and time- «Ask helpdesk» function- Q&A history- FAQ for the clients- Edit all interface texts by managing resources- All statements export for printing (PDF/- All statements export to OFX
CUSTOMER RELATIONSHIPCRM module includes- Navigation to points of presence with itinerary building- Bank information- Bank messages and news- Address book integration: filter bank contacts- Forex rates- Bank products / general description- Credit and Loan calculator- Call the bank with phone or Skype- Question to the helpdesk (text message)- Group stats (Google Analytics)- Client tracking with geo-location- Basic tracking reports- Quick client registration- Client lists download- Client base segmentation management- Marketing campaign management- Marketing campaign stats download- Basic client questionnaires- Basic CRM with client DB
PERSONAL HOME FINANCEClear view on resources and spendings- Transaction tagging- Group transaction tagging- Khowledge base collection: pre-tag typical transactions- Knowledge base consolidation within the bank- Personal reports in various graphic formats- Basic financial advisory- Schedule a meeting with financial advisor
STIMULATING CASHLESScreating tools and mechanisms to motivate the customers
use the online capabilities of digital banking
E-WALLET• Placing payment cards into
smartphone
• Card-to-card (C2C) money transfers
• Making P2P payments in contactless way
• Pay the bills, top-up mobile
• NFC like Apple Pay, but on Android
E-LEARNINGVideo lessons, helping the customer understand how the things work in the internet banking, mobile banking etc. Examples:
demo registration
card limits changing making a payment
PROCESS AUTOMATION
scalable flexible functionally rich and highly tunable open process automation module with graphic editor of the process - completely suitable to automate all possible processes in the bank: from the document workflow to the credit conveyor
AI-EMPOWERED• Both structured and unstructured data analysis
• Enrichment of the client profile with the social networks data
• Credit bureau, information from the anti-fraud databases
• Order forms, regular scoring data
• Transaction history, credit history, CRM data
• Subject matter experts as the source of knowledge
• Given the large enough amount of data, the system would improve itself and learn taking decisions
• Use areas: data discovery, credit issue, operational risk management, visual search, sales personalization
UNDER THE HOOD
BANQ MODULAR ARCHITECTURE
Bank Back End SystemsCBS Card Back Bill Aggr CRM
Back EndIntegration
Layer
BanQ Core Layer
PresentationalLayer
Web Banking
Mobile Apps Kiosks Call
Center
DWH Risk Mgmt
BanQ Integration Adaptors
Savings Loans Accounts
Business LogicUsers Payment Rules
Open API (RESTful)
CBS Adaptr Card processing adaptor e-Bill Adaptor CRM Adaptor
3rd-party apps & widgets
BanQ Ready-to-go Components Bank and 3rd-party components
…
THE PRINCIPLE OF OPENNESSOpen API multiplies choices, opens opportunity to use various devices and create interfaces with different target usage (as per directive PSD2, adopted in EU)
For the young
On the run
For the finance pro
Urbanized
Free time
EASY API ADMINISTRATION
No need to pay for the time of developers: Open API can be easily administered by maintenance and support staff
TECH ARCHITECTURE
Client Platforms
Feature Frameworks
P2P Modules
Cloud Platform
Core Services
Internal Bank Platrofm
Business Intelligence
Facade Business Logic
Main Business
Logic Modules
Client OpenAPI
(Thrift)
Admin API(WS)
Third-party
apps and services
SOAP Gateway
REST Gateway
Business Intelligence
Core
Campaign Management
Financial Advisory
Social Profiles
Integration Layer
UkrCard
UPC
EasyPay
B2
Scrooge
BSS
CRMsCRMs
Custom ESB
BanQ Platform Frameworks
iOS Framework
Android Framework
Windows 8 Framework
WP8 Framework
Web Framework
APIS
Client Delta POI
User Profile
Push Notifications
Management Console
Cloud Core POI Core
Integration Services
Custom
Finlocator
Finance.ua
NFC
QR
AddressPay
PayByLink
AirPay
InterPush
AppURL
EasyPass
FB Login
Gamified Savings
Apple, Google, MS Push Notifications Services
Bank ESB
Custom Third-party
services
Custom bank services
BUSINESS LOGIC «CHIP»
Business Logic Core
Core
Auth
Exporters
Feedback
AccountMgr
eWalletMgr
LoanBasics
LoanOp.
LoanNotific
SavingBasics
SavingOp.
SavingCreator
CardsCore
CardOp.
CardMgr
eCards
Operation Templates
Arbitrary Operations
Bill Presentments
Bill Presentments
Internal interaccount
transfers
Account-to-card
transfers
SWIFT SEP
Rules and Limitations
LoanRepayAutosavings
Autobilling
PLATFORMS COVERAGEWeb-module (internet banking)iOs iPhoneiOs iPadAndroid phoneAndroid tabletwatchOS Apple WatchWindows 10Messengers: iMessage, Telegram, FacebookCore Server with Free APICloud Servers
WHY OPEN BANQ
IS BETTER CHOICE?
BECAUSE IT’S OMNICHANNEL…and that means faster, more efficient, and also lower TCO
CENTRALIZED CHANNEL CONTROLClient’s advantages:
• Familiar interface, unified experience, overall usability improvement
• More freedom, more situations with the right tools in hand
Advantages for the bank:
• More points of contact with the client, more cross-sale and up-sale opportunities
• Cost saving and time to market cut on omnichannel product or service implementation
• Improved security!
DEVELOPING ECOSYSTEMOpen API allows having numerous interfaces + application connections
Mobile wallets, p2p
Multi-banking
Social networks, etc
e-commerce wallets, pay by click
SOCIAL BANKINGSending money easy cross-platform
(iOS,Android) using AirPay
Sending money to the friends nearby
Sending money to the friends on social networks
Why need payment details? Pay as easy as doing things on social
networks using chatheads
Sending money by voice
Sending money directly in the chat: iMessage, Telegram, Facebook
SOCIAL BANKING PLATFORMBank
social server
• Users don’t type beneficiary account data when making a payment - it is stored on the social server
• oldUsers can “friend” each other in a secure way (e.g. BB)• Social server also contains a directory of companies that
have received payments from the bank customers before• Payment process is very similar to a template payment -
user chooses a chathead of the beneficiary As a service to the other banks
Regulator Bank
BECAUSE IT’S SMARTAI/Machine Learning methods enable totally new levels
of functionality and significantly improve existing routines
personalized content
prediction, reminders
unbiased decisions
better client retain rates
omnichannel salesimproved
search
Visual KYC
GAMIFICATION• “Why is gamification a good idea for
the financial industry? Because banking sucks!” :-)
• 53% gamers aged 18-49
• 55% gamers play on smartphones (front-office of the future)
• it’s not about gambling or playing with money, it’s more about using the psychological mechanisms that make games so successful in society
GAME MOTIVATION MECHANICSAwards Status Achiev-ts Self-
expressionCompetition Altruism
M O T I V A T O R S
Points
Levels
Challenge
Virtual goods
Scores, rates
Charity, gifts
G A
M E
M
E C
H A
N I
S M
S
Primary motivator Secondary motivators
BETTER USER EXPERIENCE
UX
Core
what the others do what we do
PROVEN BY TIME AND LOADthe core team has earned experience on the in-house project
at Alfa-Bank Ukraine, smooth operation since 2009
RELIABLE AND SECURE• The system has been designed in accordance
with C2 security standard: at least login and password are required to access functionality and data
• All significant activities within the system, including login, can be protected with OTP via SMS or synchronized electronic keys like Auth or Google
• Server communicates with front-ends (web, mobile) and other integrated software systems via secure channels
• System is PCI/DSS and ISO27001 ready - an audit could be included in the implementation plan
• Open BanQ can be integrated with any existing client’s security systems, e.g. Gamalto, or 3d-security systems.
PARTNERING• Developed VISA Global Bonus regional loyalty system, implemented in 8 banks of 4 countries• Passed rigorous PCI/DSS certification process by VISA including penetration testing
ELEGANT MOBILE APPS
MODERN DESIGN
NEW UI/UX IN DEVELOPMENTnew slick look&feel • material design • improved UX • widgets
SUMMARY OF ADVANTAGES
THE TEAM
COMPANY PROFILE• BanQ Systems is focused on process automation instruments and
omnichannel client service systems, featuring AI & Machine Learning elements
• Technology Partner
• multi-platform and UX expert, leading mobile and web developer
• complex banking and industry back-end systems, cloud computing, strong integration specialist
• great team of software developers, banking IT managers, product managers, UI/UX designers, business and systems analysts, data scientists
• Business geography: EU, UK, now entering US, Gulf and Asia/Pacific markets
Technology Partner
MOST SIGNIFICANT PROJECTSVISA Global Bonus - built the system for VISA International regional loyalty program. Implemented in several Ukrainian banks (Khreshchatyk, VTB, Trust, Ukreksimbank, Oshchadbank), banks in Kazakhstan, Russia and Belorussia. Used elements of OpenQore and Autobpm systems.
Alfa-Bank Ukraine - the team has earned experience on the in-house projects C-Front and MyAlfaBank. Systems has been tested by time and load - no serious issues since 2009
Pravex Intesa Ukraine - first mobile banking app with CRM function, the birth of CRM support module.
Societe Generale Russia, Rosbank - mobile app CRM + product ordering online via application forms
City Commerce - complete Open BanQ implementation including back-end and user interface channels (web, mobile).
Delta Bank - mobile banking implementation.
Finrost Bank - Open BanQ implementation including back-end, user interface channels (web, mobile) and product sales game.
UNISON - the farthest implementation of BanQ in terms of functionality, system went live by the end of 2015
Derzhzembank, Credit Dnepr - lead generation and product sales pilots
Portmone Bill Payments, Ukraine - created the first mobile client app, based on Android
EasyPay Bill Payments, Ukraine - built and supported mobile platform for the largest PSP in Ukraine
Ukrgazbank - Open BanQ deployed in the full scope, limited card functionality activated: mobile wallet, payment cards control, statements review
Investbank - online banking implementation
Kazakhmys - complete replacement of Lotus Notes and document workflow automation for more then 40 enterprises of the 8th largest copper mining concern in the world
2 projects on Artificial Intelligence - under NDA, in the areas of defense and sales optimization for a commercial company
TEAM ADVANTAGES❖ implementation and operations experience on the bank
side we know the bank from inside, we know the issues, so we know how to avoid the roadblocks and make our projects successful
❖ unique competency mix: IT integrators + Banking Product Managers + UI/UX professionals• closer to the banking, then generic IT outsourcing companies• competency! we are «a bit more» knowledgeable in banking then web
studios• local knowledge: we study the markets we work on
❖ the team is working directly on the marketbetter grip with local practices, nearshore, highest development quality, reasonable pricing
CONTACTS/openbanq banqsystems.com/company/banq-ltd @banqsystems
+1 917 3786311, +380 50 4421042+43 699 11224744
sales@openbanq.com dev-iq
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