anvil media 14 awkward seo tips - as told in band photos

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DESCRIPTION

Anvil Media President & Founder Kent Lewis talks through the latest search engine optimization (SEO) research and trends, then highlights 14 best practices for SEO, as told via Awkward Band Photos.

TRANSCRIPT

As Told with Band Photos

14 Awkward SEO Tips

Created by:www.AnvilMediaInc.com

Image credits:www.facebook.com/AwkwardBandAndMusicianPhotos

Agenda

Industry Update & TrendsTop 14 Awkward SEO Tips

SEO INDUSTRY TRENDS

Netmark SEO Ranking Factors

Search Engine Land SEO Periodic Table

Searchmetrics SEO Ranking Factors

MOZ Ranking Factors 2013

MOZ Ranking Factors 2013

MarketingSherpa SEO Strategies

Conductor SEO Strategies

Conductor SEO Empowerment Strategies

14 SEO AWKWARD TIPS

Strategic Alignment: Sales & Marketing

Context & Keywords

Analytics: Arm Yourself with Insights

Poor-quality Content = Panda Penalty

Duplicate Content = Bad Dog!

Go Global with Localization

Good Design = Good SEO

Go Mobile with Responsive Design

Site Speed: Slow = Deadly

Media Optimization: Consistency

Sticky Content: Good SEO

Broken/Dead Links = Bad SEO

Quality Links = Google Juice

Get Social: Sharing is Caring

Conclusion

Analytics: insights drive initiativesKeywords: core to optimization strategiesContent: multimedia & authorshipCode: responsive design & structured dataCredibility: backlinks & social sharingIntegration: strategy, sales, marketing, process & culture

Resources & Next Steps

Visit Anvil’s Resources section (articles, white papers)Subscribe to our SEM blogFollow us on Twitter at @AnvilMediaDrop us a line or sign up for our monthly newsletter

Q&A

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