apla tatts lotteries - the truth about social media

The Truth About

Social Media!

•Is it a Fad? •Your worst fears •Twitter, Facebook, Blogs, Email & YouTube•Social Media Strategy•Q&A

Adam Franklin, Marketing Manager

33

Who’s next?

You?

44

Tweet Tweet!

@Franklin_Adam

@Bluewire_Media

Tweet tweet!

Show of hands

show of hands?

Weiner-gate

Tools

Don’t have time?

No time?

Monitor

Relax…

Just like real life!

Twitter

500 followers

Delegate tweets

Speaker Retweets

Win

Results: 40x

Facebook

2424Bloggin

g

25

Blogging Attracts More Visitors

Source: Data from over 1,500 businesses - http://bit.ly/XDkQV

2626Remarkable

content

27

Done the work

Email Marketing

$1 spent$41 return

Email is best. Remember 1995?

Darren Rowse aka @ProBlogger

Dear Rich

Will It Blend?

Cost? $50Views: 10,656,840Total Channel Views: 192,351,121

700%

Results?

Social Strategy - Beginner

1. Set up pages

Social Strategy - Beginner

1. Set up pages

2. Secure your URL

Social Strategy - Beginner

1. Set up pages

2. Secure your URL

3. Publish content & enable sharing

Social Strategy - Beginner

1. Set up pages

2. Secure your URL

3. Publish content & enable sharing4. Watch and listen

Social Strategy - BeginnerSocial Strategy - Beginner

1. Set up pages

2. Secure your URL

5. Join in

3. Publish content & enable sharing4. Watch and listen

Social Strategy - Intermediate

4040Nurture with content

75% information

23% compare

2% ready to take action

4141Universe

4242Web Strategy System

4343Measure & Improve

What would you do?

4848

4949

“Train hard, win

easy”Sean Bowes

Thank you.

Connect

If you’d like a hand with your social media, please get in touch!

Adam.Franklin@BluewireMedia.com.au@Franklin_Adam

1300 258 394

www.bluewiremedia.com.au/lotto