author’s influence

Author’s Influence Three important techniques authors use to influence your thinking

Bias

•When a person/advertiser/media entity displays their favoritism of one person, product, mindset, set of values, etc. over its opposition•What are some common biases

middle schoolers might have?

Bias ExamplesFOX

Accused of conservative bias

• http://www.foxnews.com/on-air/fox-news-reporting/index.html

MSNBCAccused of liberal bias

• http://tv.msnbc.com/

Propaganda

• This is a technique that is used to convince people of what they should think or do. This is a way of “selling” people on an idea.• This technique uses specific words to make

themselves look like the right/righteous/only good choice and make their opponent look like the wrong/evil/obviously bad choice.• This technique might use images to make

themselves look good/wholesome while making their opponent look evil/scary.

Propaganda Examples

Hitler

•http://youtu.be/tl9aqZk4kFU

Hunger Games

Stereotyping

• This technique takes a quality of an individual or a portion of the population and applies it to everyone in the group.•What common stereotypes do you

know?

Stereotyping Examples• Child Gender Roles• “Boys will be boys”

• Shallow or Incompetent Male• http://

youtu.be/AeJdi-ePB9E

• Racial Stereotypes

• Domesticated Female• “Choosy moms

choose Jiff.”• “Choosy moms

and dads choose Jiff”