bart goldhoorn. a tale of three cities

A TALE OF

THREE CITIES

The Future of Mass Housing

Bart Goldhoorn

Block City Institute

MODULAR CITY

07-12-1954

‘On the extensive

introduction of industrial

methods, improving the

quality and reducing the cost

of construction’

MOSCOW

TEHERAN

CAIRO

MUMBAI

BEIJING

SEOUL

ANKARA

SIGNAPORE

DESIGNER CITY

CONTEXT

AUTHORSHIP

VARIETY

EUROPE 70s – 80s

PRIVATISATION

- LESS GOVERNMENT

- INCREASE OF HOME AND LAND OWNERSHIP

- DEVELOPMENT BY PRIVATE SECTOR

- INCREASE OF PRIVATE TRANSPORT

- INDIVIDUALISATION OF DEMAND

LOT

TRANSPORT

PRIVATE

LAND

OWNERSHIP

VARIETY

ACCESS

BEFORE

AFTER

AFTER

MODULAR CITY:

+ FAST TO DEVELOP

+ CHEAP TO BUILD

+ PREDICTABLE PROCESS

– BAD QUAILTY

DESIGNER CITY:

– SLOW TO DEVELOP

– EXPENSIVE TO BUILD

– UNPREDICTABLE PROCESS

+ GOOD QUAILTY

HOW CAN WE IMPLEMENT THE

DESIGNER CITY IN DEVELOPING

COUNTRIES THAT NEED LARGE

QUANTITIES OF HOUSING BUT DO

NOT HAVE THE TIME NOR THE

MONEY TO BUILD THIS CITY?

HOW CAN WE COMBINE MASS

PRODUCTION WITH THE QUALITIES

OF CUSTOM DESIGNED PRODUCTS?

CUSTOM DESIGN = VARIETY + FIT

UNIFORM

HAUTE COUTURE

PRET-A-PORTER

BLOCK CITY

BLOCK CITY

=

INTRODUCTION

OF A STANDARD

FOR THE SIZE

OF URBAN BLOCKS

BLOCK CITY WILL CREATE

A MARKET FOR READY-MADE

HOUSING PROJECTS

THAT WILL COMPETE FOR

REALIZATION ON PLOTS WITH

STANDARD SIZES

USING THE

STANDARD BLOCK SIZE

FOR 40-80% OF

NEW URBAN DEVELOPMENTS

WILL ENABLE THE CREATION

OF HIGH QUALITY CITIES AT

LOW COSTS

CATALOGUE

+

ARCHITECT

COMPETITION WILL LEAD TO

- INNOVATIVE SOLUTIONS

- BETTER QUALITY

- MORE VARIETY

- LOWER PRICES

BLOCK CITY PILOT

2010

A101 BLOCK CITY COMPETITION

MASSHTAB DEVELOPMENT

PROGRAM:

40.000 INHABITANTS

80% OF STANDARD SIZE BLOCKS

4 MASTERPLANS

- KCAP (NL)

- MVRDV (NL)

- EDDEA (SP)

- HSA (DE)

URBAN BLOCK PROJECTS

ONE SIZE

4 SITUATIONS

210 PROJECTS

30 COUNTRIES

EXHIBITIONS

MAY-OCTOBER 2011

LOUISIANA MUSEUM OF MODERN ART, DENMARK

220.000 VISITORS

PRAGUE

ISTANBUL

MOSCOW

BERLIN

BLOCK SIZE STANDARD

- AN INDUSTRIAL STANDARD

FOR THE URBAN PLANNING

INDUSTRY

- CAN BE IMPLEMENTED ON

SHORT TERM WITH NO

COSTS

BLOCK SIZE STANDARD

WILL BENEFIT:

- THE POLULATION

- CITIES

- DEVELOPERS

- ENGINEERS

- ARCHITECTS

(BUT NOT THE DSK)

WWW.BLOCKCITY.ORG