basic yearbook design
Post on 29-Jan-2018
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MODULE 17: DESIGN 1
Design is an important editing function.
A designer employs several strategies to enhance readability.
Words and photos communicate together.
Photographs show while captions tell.
Headlines grab while stories explain.
Illustrations communicate, not decorate.
DROP CAP
SECONDARY HEADLINE
PRIMARY HEADLINE
STORY
CONTENTMODULE
EYELINETIGHT SPACING
CAPTIONSFOLIO/ FOLIO TAB
DOMINANT PHOTO
COB PHOTO
LAYOUT LINGO | Every design element serves an important function.
EXPANDED SPACING
CONTENTMODULE
Margins establish boundaries for the content.
The gutter runs down the center of the spread.
Column grids provide alignment and organization.
Picas are the units of measure preferred in graphic design.
Points offer more precision.
MARGINS
GUTTER
COLUMNS
FRAMEWORK | A design is built on a structure of guides including margins, gutter and columns.
MODULE 17: DESIGN 1
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