blow it up, put it back together

Blow It Up,Put it Back Together

#bigd13#blowitup

Brooke Brooks

Beautiful New Website

Winchester House

Winchester House

Winchester House

Winchester House

?

Blow it up

When to Blow it Up?

Focus?

Primary Objective?

Correct Hierarchy?

Put It Back Together

Page Objectives

IdentifyRecordRefer

Audience & Context

Who?What?

Page Inventory

Page Hierarchy

Demo

Xerox

Let’s blow it upAnd put it back

together!

Page Objectives

#1 – Sell Product

#2 – Sell Services

#3 – Educate

#4 - Help

Who is the audience?

Services:

Human Resources

Customer Care

Finance & Accounting

Document Management

Healthcare

Transportation

Production Printing

IT Services

Insurance

Products:

Offices Machines

Productions

Machines

Supplies

Misc:

Branding

Support/Help

Contact

Social Media

Industry

Recognition

White Papers

Commercials

Promo Video

Inventory

Services:

Human Resources:HR Management

Learning Services

HR Consulting

Testimony

Customer CareIndustry Insight

Solutions

Differentiations

Testimonies

Finance & AccountingCorporate services

Financial planning & analysis

Order to cash

Source to pay

Testimony

Document ManagementCommunication and marketing services

Enterprise content management

Back office transaction processing

Healthcare

Providers

Employers

Payers

Governments

Transportation

On/off street parking

Electroinc toll collection

Public transport

Transportation management

Production Printing

IT Services

Insurance

Products:

Offices Machines

ultifunction Printers / Copiers Color

B&W up to 30 ppm

B&W over 30 ppm

Printers Color

Black and White

ScannersDocument Scanners

Xerox BookCentre

Software and Solutions

Need help finding a product?Choose the right printer for your needs.

Small BusinessFind tips, products and free templates.

Online Store

Where to Buy

Production

Digital Printing EquipmentDigital Presses

Production Printers & Copiers

Continuous Feed Printers

Wide Format

Workflow OptimizationWorkflow Software and FreeFlow

Feeding and Finishing

Need help finding a product?Choose the right equipment for your needs.

Digital Printing ApplicationsPackaging Printing

Books & Manuals

Case Studies

Where to Buy

Productions Machines

Supplies

Misc:

Branding

MySupport

Personalized support content,

meter and supply information.

Get Started

Log in

My Support Tour

Community Interact with your peers and share the

knowledge.

Enter the Forum

Register

Related Links

Support, Drivers & Downloads

Find Local Service Providers

Submit Meter Reads

Billing and Account Administration

Register your product

At Your Service Blog

Consulting & Training Services

Security Information

Support/Help

Contact

Social Media

Industry Recognition

White Papers

Commercials

Promo Video

Inventory

100+ Elements

Priority - Nav

Priority - Focus

Priority - Organize

Priorities – Leftovers

Original

Ours

Today

“Ask your favorite designer what they think of this site.

If they like it, you know they have their head up their ass.

If they hate it, the odds are good that they understand websites are about providing information and solving needs.”

– Vincent Flanders

~ Q & A ~

stillatulsagirl@gmail.com

http://brookebrooks.com

#bigd13#blowitup