building your business with the enhanced locationshawaii.com

The Enhanced LocationsHawaii.comYOUR Competitive Advantage

Most websites are ‘one size fits all’. The new Locations Website was built BY agents FOR agents. Agents were able to input our own experiences into the Site.

Most real estate websites out there were made by tech companies who were just ‘thinking’ how realtors should be working with their clients by providing information to them.

For our website WE, the agents in the field, made the suggestions and tweaks to truly make our Site a real, real estate website.*

*Elizabeth La Riva

The Three Primary Agent Benefits

1) To help you Generate more New Business.

2) To help you Enhance and Strengthen the Relationships with your Existing Prospects and Clients to Create More Sales.

3) To help you better prioritize your time, and work Smarter and more Efficiently, not Harder.

1.) Generate More New Business

• Top of Google

• Your own personalized Site

• Enhanced profile pages

• Agent Branding

• Expanded Agent Branding

Your Own Personalized Website

Top of GoogleSite Architecture creates “Top of Google” search results = easily draw new potential clients to you!

Your personal, unique Site Address within the site…and it doesn’t cost you a thing!!

www.Locationshawaii.com/First.Last

Agent Branding

Agent Branding - Any time someone starts their search from your profile page, you will be branded as their agent. Each time they return to the site for 2 weeks, even if they don’t register the first time, you are still branded to them. If they register during those 2 weeks, they will immediately be assigned to you. If they register after those 2 weeks, they’ve been exposed to you and the value you provide, so it increases the likelihood they will select you as their agent.

The Site was designed to do everything possible to drive leads to you – and have them stay with you

One ‘Click’ to Register

Enhanced Profile Pages

Enhanced profile pages - allow you to easily demonstrate your expertise, values, success stories, what you care about as a human being, and what past clients have to say about you. This shows potential clients how skilled, valuable, and professional you are.

Your Profile Page may make the difference in who a prospect chooses.

Expanded Agent Branding =

More Leads for you!Expanded Agent Branding - Any time you share an article/listing/anything from the site on social media, anyone who clicks through, off of that share, is aligned with you as their agent. They will see your name, picture, contact info and have a “cookie” dropped which tags them to you.

**AND….anytime one of your clients shares any content from the Site on social media, any of their friends, family, etc. who opens the content will have you show up as their agent.

Agent Branding Summary

The Site is engineered to make it as easy as possible for new prospects, and past clients to find you.

Your Profile Page shows them how qualified you are.

The Site ties prospects to you – so they register under you.

Both you, your prospects, past clients, and SOI can create new business for you via Social Media.

The Site will automatically create a CRM Account for you any time someone registers through any method available. And you will receive a notification email alerting you.

2.) Strengthen Existing Relationships to Create More Sales

• Segmentation• Easier, User-friendly Search

Multi-Region SelectMore Search Filters

• “Learn” SectionEnhanced Market

ReportsReal Estate Tools: LHV Rent Accumulator Loan Calculator

• MyLocationsYour Clients’ Real Estate Hub

NECEs to multiple addresses

LHV - Auto Send

Segmentation – Unique User Experience

Segmentation—the site customizes itself to each client’s specific needs and interests—and all that content is coming from you.

Easier, User-friendly SearchEasier, User-friendly Search - keeps clients coming back to the site and keeps

you at the center of their RE search

Search Guide – Multi-RegionMulti Region Select—easier and faster for you and your prospects to set up NE’s

Regions--Interactive & Multiple

Specific Neighborhood Selections

Neighborhoods Selected

Power Search – More Search Filters

More Search Filters — Prospects can refine their search even further to find the exact properties that best match what they are looking for in a home.

More Search Filters – Closer Look

More Search Filters – Closer Look

“Search” - Competitive Advantages

Listing information updated every 15 minutes--key competitive advantage in a

fast moving market

Property information is Neighborhood-based and accurate…Unlike zip-code

based sites like Zillow, Trulia

Your clients get a “Realtor-Grade” property search tool

Multi-Region Searches and NE/CEs

The Site is locally designed with local data – Designed in Hawaii for Hawaii

Refined with input from Locations agents and consumers

The “Learn” Section

Enhanced Market Reports

Enhanced Market Reports - help your client dig in to the specific sales activities and data in their neighborhood. This reinforces the conversations you have with them — for example: lots of bid ups in your market place and price point, so you need to be aggressive with your offer”. Point them to the market reports that reinforce that information

“Learn” – Articles and Blogs

“Learn” Section - More and better content on the Site helps to better educate your prospects and clients. That makes your life/job easier, and keeps prospects coming back to the site. All articles are branded as coming to the client directly from you.

“Learn” - Real Estate ToolsMortgage Calculator

Available on every Property

Details Page viewed

Real Estate Tools – Loan Calculator

Price of Property viewed is Auto-filled

Loan Calculator On Every Listing

Click on the Price

Loan Calculator On Every Listing

“Learn” - Real Estate ToolsRent Accumulation

Calculator

Real Estate Tools – Rent Accumulator

“Learn” - Real Estate ToolsLocations Home

Valuator (LHV)

Real Estate Tools - LHVThe #1 property that clients care most about is the property they own

“MyLocations”The “Facebook” of Real Estate

for Prospects

“MyLocations” Overview

Search Dashboard – Manage your real estate search ‘end to end’

Notification Counter – property updates are based on our saved searches

Contact Agent – Prospects contact you, and go directly to your Profile Page

Recent Activity – Prospects can view updates to saved searches and favorites

Recently Viewed Properties – Properties recently viewed are easy to access

Saved Listings – Saved and Favorite Properties all located in one place

Compare Saved Listings - Side by side visual and data comparison

Property Searches – All saved searches on one page

Settings – Update Profile information and add others to receive updates

Home Partner Program – Discounts on products and services for Prospects

Home Valuation Tool (LHV) – Prospects can access the LHV directly

“MyLocations” Overview

“MyLocations”LHV Auto-Send

LHV Auto-send from “MyLocations”

LHV Auto-send from “MyLocations”

Each time a Client or Prospect goes to

“MyLocations”, their LHV is instantly updated

Same NE/CE to Multiple Prospects

From “MyLocations” ‘Settings’ – enter additional email addresses for multiple

recipients. Separate each address with a semi-colon ;

3.) Work Smarter – Not HarderImproved/Increased Time Prioritization

You can generate more sales

Site tracks prospect/client Actions – “You see what they see”

• Site is built with the ability to track every action the prospect takes on their website account

• As an agent, this helps you to easily identify which of your prospects is most likely to transact, and shows you who you need to pay the most attention to

Work Smarter – Not HarderImproved/Increased Time Prioritization

You can generate more sales

Site tracks prospect/client Actions – “You see what they see”

• Not just property clicks • Time on the Site • Articles/Blogs they read • When a prospect clicks on the same article/blog, or the same

property multiple times • When they use tools on the Site like the Mortgage Calculator

The $5000 LocationsHawaii.com

Client Presentation Video Contest• $5000 total prize money for the best Client

Presentations using the enhanced Locationshawaii.com

• 1st Prize: $2,500

• 2nd Prize: $1,000

• 3rd Prize: $500

• 2 Locations Choice Winners: $500

The $5000 LocationsHawaii.com

Client Presentation Video Contest• Judging – 1st to 3rd

• Everyone who submits a video gets 1 vote and you can’t vote for yourself

• 3 managers/coaches get 1 vote each• Everyone can vote on the Portal for the Loca Choice awards

• Rules – • Deadline for video submission– Dec 31st • 15 minutes max• Upload to Portal• Judging runs from January 1-9, 2017• Winners announced at Corp Sales January 10th.