bulgarian it industry barometer 2011 - basscom · 2012-06-21 · overview bulgarian it industry...

Capability Creativity Maturity

14 September 2011

Sofia, Bulgaria

Bulgarian Association of Software Companies (BASSCOM)

Bulgarian IT Industry

Barometer 2011

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Introduction

Participants

Financial Statistics

Human Resources

Forecasts

Contents

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Overview

Bulgarian IT Industry Barometer 2011

• Third edition of the Bulgarian IT Industry Barometer

• Provides statistics for the period 2008-2010, and forecasts for 2011

• Conducted by GOPA Consultants, Germany for the Bulgarian Association of Software Companies (BASSCOM)

• Survey conducted in the period March – May 2011

• Participants: 38 BASSCOM and Bulgarian Web Association (WBA) member companies

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Introduction

Participants

Financial Statistics

Human Resources

Forecasts

Contents

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Participants

Barometer participants represent ~1/3 of the Bulgarian software industry

*Data provided by the Bulgarian National Statistics Institute (NSI) for sector Software development (code 62.01) for 2009

** Data provided by Barometer participants for 2009

NSI* Barometer**

Barometer

as % of NSI

Total sales (BGN 000s) 428,809 163,313 38%

# Employees 7,955 2,489 31%

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Participants by Stakeholder

• 74% of the companies have a majority of Bulgarian ownership

• 13% of the companies have stakeholder control outside Bulgaria

• The same number of companies (13%) work only for their parent company

Bulgarian 74%

Foreign 13%

Branch 13%

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Introduction

Participants

Financial Statistics

Human Resources

Forecasts

Contents

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Average Sales

Average sales per company (BGN 000’s):

• 2.6% increase between 2008 and 2009

• 5.3% increase from 2009 to 2010

0

1,000

2,000

3,000

4,000

5,000

2008 2009 2010

4,548 4,666 4,911

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Average Profit

Average net profit per company (BGN 000’s):

• 3%-increase from 2009 to 2010

0

100

200

300

400

500

600

2008 2009 2010

366 472

486

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Export

Export (% of Total Sales)

• ~ 50% of total sales come from exports

• Distribution between Domestic market and Export is rather stable through the years

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

2008 2009

2010

Export

Domestic

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Export Destinations

Export destinations (% of exports):

• Approx. 60% to Europe (declining)

• Approx. 35% to North America (increasing)

18

16

16

9

11

11

18

17

17

16

16

12

33

35

36

0% 20% 40% 60% 80% 100%

2008

2009

2010

German speaking countries (Germany, Austria, Switzerland)

Scandinavian countries

UK

Rest of Western Europe

Central and Eastern Europe

North America (USA, Canada)

Rest of the world

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Export by Product/Service

Export Product/Service (% of exports):

• Increasing share of software product exports indicates a mature IT industry

25

26

28

72

73

71

0% 20% 40% 60% 80% 100%

2008

2009

2010

Software products Software services Hardware products Services for hardware products

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Introduction

Participants

Financial Statistics

Human Resources

Forecasts

Contents

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Number of Employees

Number of employees

• NSI – data provide by the National Statistics Institute for sector Software development (code 62.01). No data for 2010.

• Barometer respondents – number of employees remains unchanged from 2009 to 2010.

0

1,000

2,000

3,000

4,000

5,000

6,000

7,000

8,000

2007 2008 2009 2010

NSI Barometer

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Salary Change

Average monthly salaries change (%) :

• +5.9% (2009/08), +2.3% (2010/09), and +8.1% total

0% 2% 4% 6% 8% 10%

2009/2008

2010/2009

2010/2008

5.9%

2.3%

8.1%

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Introduction

Participants

Financial Statistics

Human Resources

Forecasts

Contents

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Sales Projections 2011

Sales projections - expected change in 2011 compared to 2010 (% of respondents)

• Overall positive expectation for sales (domestic market and exports): 81% of companies expect growth in total sales for 2011

• Most (54%) expect a moderate increase of up to 15%

19% 19%

18%

15%

31%

50%

54%

23%

18%

12%

8%

14%

15%

0% 20% 40% 60% 80% 100%

Domestic Market

Export

Total

-25% or more -10% to -25%

Up to -10% Same Level (± 0%)

Up to +15% +15% to +50%

More than +50%

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Employee Projections 2011

Expected change in number of employees for 2011 compared to 2010 (% of respondents)

• Majority (70%) expect an increase in the number of employees:

• Most (44%) forecast an increase of up to 10%

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

50%

-50% -25% -10% ± 0% +10% +25% +50%

3% 3% 3%

22%

44%

19%

6%

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Salary Projections 2011

Change in average salaries in 2011 compared to 2010 (% of respondents)

• IT Specialists

• 87% of companies expect an increase in the salaries of IT Specialists, ¾ forecast increase up to 10%

• Non-IT professions: companies expect less change

NO company expects decrease of salaries.

IT Specialists

Others

0%

10%

20%

30%

40%

50%

60%

70%

80%

-50% -25%

-10% ± 0%

+10% +25%

+50%

13%

75%

13%

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Expected Impact of External Factors

Most influential factors:

• Economic situation, both global and domestic

• HR Market

47%

44%

38%

19%

38%

28%

47%

53%

75%

63%

25%

9%

9%

6%

Global Economic situation

National Economic situation

HR Market

Intensified Competition

Government policy

Negative (-)

Neutral (=)

Positive (+)

Capability Creativity Maturity

Georgi Zahariev

Board Member,

BASSCOM

Thank you for the attention!