c4i. 2 [lect.] p id 0 idea creation

Post on 24-May-2015

124 Views

Category:

Design

2 Downloads

Preview:

Click to see full reader

DESCRIPTION

Production of ideas Creative techniques Managing creative techniques

TRANSCRIPT

jm.monguet@upc.edu thepracticeofinnovation.net

Production of ideasCreativity techniquesManaging creativity

jm.monguet@upc.eduthepracticeofinnovation.net

c4i/2. Lectures

jm.monguet@upc.edu thepracticeofinnovation.net

Creativity techniques

thepracticeofinnovation.netjm.monguet@upc.edu

c4i/2 Production of Ideas

jm.monguet@upc.edu thepracticeofinnovation.net

| Video

| Course (has 6 parts)

Thinking Tools| Link

Creativity techniquesLateral thinking.

jm.monguet@upc.edu thepracticeofinnovation.net

Tool| team.onsanity.com

Creativity techniquesTeam equilibrium.

jm.monguet@upc.edu thepracticeofinnovation.net

TRIZ| Link "Tieoriya Riesheniya Izobrietatielskij Zadach

Creativity techniquesTechnical Innovation.

TRIZ. Effective innovation

from Genrich Altshuller

jm.monguet@upc.edu thepracticeofinnovation.net

Creativity techniquesBrainstorming .

jm.monguet@upc.edu thepracticeofinnovation.net

Everything is a Remix 3 | Link

Creativity managementCopy and combine

jm.monguet@upc.edu thepracticeofinnovation.net

Managing creativity

thepracticeofinnovation.netjm.monguet@upc.edu

c4i/2 Production of Ideas

jm.monguet@upc.edu thepracticeofinnovation.net

(Metaphore from Dr. Celestino Berastegui)

Creativity techniquesTrasdiciplinarity

jm.monguet@upc.edu thepracticeofinnovation.net

Creativity managementDivergence and convergence

jm.monguet@upc.edu thepracticeofinnovation.net

Phases Technique Indicators

Learn Watch Ask Try

ConceptTeam

Opportunity

Market Research

State of Art

Proposal Organization

Design Proposal

Business Plan

Market Test

DevelopmentMarket

Selling

Operations

Legal Memory

Creativity managementItinerary of creativity

jm.monguet@upc.edu thepracticeofinnovation.net

Design management indicatorsCreativity management

jm.monguet@upc.edu thepracticeofinnovation.net

Design management indicatorsCreativity management

jm.monguet@upc.edu thepracticeofinnovation.net

Creativity

Culture

Tecnology

Pixar caseCreativity management

jm.monguet@upc.edu thepracticeofinnovation.net

“Magic”

Technology

Arte

Pixar caseCreativity management

jm.monguet@upc.edu thepracticeofinnovation.net

Region of LombardyCreativity management

jm.monguet@upc.edu thepracticeofinnovation.net

The design mission crafted for 3M … Foreseeing the evolution of socio-cultural models, leveraging and influencing 3M’s technologies, brands, and business strategies, in order to propose innovative, meaningful solutions that can create a unique, fulfilling user experience that can help our customers succeed and support the growth of 3M.

Design at Heart| Link

3M CaseCreativity management

top related