chip kidd - ! or ? - btconfber2015

“Chip Kidd is the Meryl Streep of book design.”

—Huffington Post, May 2014

Does she agree??

! or ?

“FRAUD”

Essays by

DAVIDRAKOFF

THE VISUALVERNACULAR:

FORM vs. CONTENT!

DAVID RAKOFF

DAVID RAKOFF

DAVID RAKOFF

DAVID RAKOFF

“GULP”A tour of the human digestive system byMary Roach

! or ?

“Can you really…?”

USEFULMYSTERY

UNUSEFULCLARITY

Excuse me, I’m on

WHAT??

AUGUSTENBURROUGHS

“POSSIBLESIDE EFFECTS”

ENJOYTHE

PROCESS!

YOU BETTER

NOT CRY

AUGUSTEN’S CHRISTMAS STORIES

The answer: PIMP YOUR

PETS FORCHRIST!!!!

Batman,a blank slate:

HARUKIMURAKAMI

COLORLESS TSUKURU TAKAMI

AND HIS YEARS OF

PILGRIMAGE

“We were like five fingers

on a hand.”

WHAT WAS

NEXT WAS . . . STRANGE

TYPEDIRECTORS

CLUB34th annual.

The safe one.Eye candy.

The risky one: Pull quotes

ripped from the newspaper!!

TYPEDIRECTORS

CLUB

Too risky, alas.

AND SO . . .

ANOTHERbook on

‘Peanuts’??

“Only What’sNecessary”

FORMvs.

CONTENTFINALE!

FORM:Peter Lorre

CONTENT:Taylor Swift

FORM:Margaret Hamilton

CONTENT:Bruno Mars &Mark Ronson

FORM:Donald Trump

CONTENT:Dorothy in the last scene of

‘The Wizard of Oz’

FORM:Queen Elizabeth II

CONTENT:The Weeknd

www.chipkidd

.com