clearzoning overview

Integrating Everyday Technology into Local Government

A Local Economic Development & Customer Service Strategy

28021 Southfield Road, Lathrup Village, MI 48076

www.clearzoning.com

In the US and beyond,

we use and rely on

technology

on a daily basis

for business and personal

needs.

mobile phones….

In 2005,

13%

of US population has a mobile phone

Source: International Association for Wireless Telecommunications

In 2010,

96%

of US population has a mobile phone

Source: International Association for Wireless Telecommunications

Source: Pew Research Center

computers….

In 2010,

57%

of US households have a desktop computer

Source: International Association for Wireless Telecommunications

In 2010,

56%

of US households have a laptop computer

Source: International Association for Wireless Telecommunications

In 2010,

12%

of US households own a reading device (i.e., Kindle, Nook)

Source: International Association for Wireless Telecommunications

In 2010,

8%

of US households own a tablet (i.e., iPad)

Source: International Association for Wireless Telecommunications

Source: Pew Research Center

Businesses make money using the

internet….

In 2009,

$1,862 billion

in manufacturing trade resulting from

e-commerce

Source: US Census

In 2009,

$145 billion

in retail trade resulting from

e-commerce

Source: US Census

Source: US Census

We expect answers from the

internet….

In 2010,

77%

of US adults use the internet

Source: Pew Research Center

In 2010,

92%

of US adult internet users

send or read email

Source: Pew Research Center

In 2010,

87%

of US adult internet users use a

search engine to find information

Source: Pew Research Center

In 2010,

67%

of US adult internet users look for information

about their local, state or federal government

Source: Pew Research Center

In 2010,

66%

of US adult internet users

buy a product online

Source: Pew Research Center

Source: US Census

We use the internet to connect with

each other….

In 2010,

61%

of US adult internet users visit social networking sites

Source: Pew Research Center

In 2010,

38

is the average age of social networking site users

Source: Pew Research Center

What about you?

Own a mobile phone?

Own a mobile phone?

Own a computer?

Own a mobile phone?

Own a computer?

Use the internet for business?

Own a mobile phone?

Own a computer?

Use the internet for business?

Use the internet for personal use?

Own a mobile phone?

Own a computer?

Use the internet for business?

Use the internet for personal use?

Send and read email?

Own a mobile phone?

Own a computer?

Use the internet for business?

Use the internet for personal use?

Send and read email?

Do online research?

Shouldn’t everyday technology from

our business and personal lives be

integrated with local government?

Shouldn’t technology from our

business and personal lives be

integrated with local government?

Why isn’t it?

Source: National League of Cities

Many local governments have a renewed

interest in policies that support and grow their

small business community

Source: National League of Cities

Many local governments have a renewed

interest in policies that support and grow their

small business communityHow can everyday technology help?

Source: National League of Cities

The National League of Cities suggests that

the local policies that have the

greatest impact on small business

growth are...

Source: National League of Cities

...providing regulatory

assistance...

Source: National League of Cities

...and creating a supportive culture

between the local public and private sectors.

Source: National League of Cities

Regulatory assistance includes

one-stop shops

and streamlining

permitting/zoning processes.

Source: National League of Cities

“These...are exactly those things that

local small businesses expect from their local government….

Source: National League of Cities

“These...are exactly those things that

local small businesses expect from their local government.

Surprisingly, however, only 59% of cities report providing regulatory assistance....”

Everyday technology can be employed

to streamline the permitting & zoning

process by making relevant information easy to

access and understand.

clearzoning is a municipal coding process

• It maintains the regulatory effect of a zoning ordinance

clearzoning is a municipal coding process

• It maintains the regulatory effect of a zoning ordinance

• It’s your code, only better

clearzoning is a municipal coding process

• It maintains the regulatory effect of a zoning ordinance

• It’s your code, only better

• No expensive or proprietary software is needed

clearzoning is a municipal coding process

Does Your Ordinance Look Like This?

Does Your Ordinance Look Like This?

Can most of your municipal staff answer basic zoning questions?

Does Your Ordinance Look Like This Online?

Does Your Ordinance Look Like This Online?

How is this system improving the understanding of the zoning ordinance?

Does Your Ordinance Look Like This Online?

Can a user refer easily to related sections of the zoning code?

Does Your Ordinance Look Like This Online?

Are you paying an annual fee for hosting your zoning ordinance with an outside vendor?

• Clearzoning is about

transformation

• Clearzoning is about

transformation

• It consolidates text and

adds graphics,

reducing bulk and

clarifying regulations

• The end result is a user-friendly, clear, digital document that:

1) is hosted on your municipal website

• The end result is a user-friendly, clear, digital document that:

1) is hosted on your municipal website2) links the zoning map legend to zoning text

• The end result is a user-friendly, clear, digital document that:

1) is hosted on your municipal website2) links the zoning map legend to zoning text3) connects sections of the code to other sections

• The end result is a user-friendly, clear, digital document that:

1) is hosted on your municipal website2) links the zoning map legend to zoning text3) connects sections of the code to other sections4) reduces the number of pages

• The end result is a user-friendly, clear, digital document that:

– is hosted on your municipal website– links the zoning map legend to zoning text– connects sections of the code to other sections– reduces the number of pages– enhances “readability” and understanding

• The end result is a user-friendly, clear, digital document that:

1) is hosted on your municipal website2) links the zoning map legend to zoning text3) connects sections of the code to other sections4) reduces the number of pages5) enhances “readability” and understanding

6) engages users using everyday technology

• The end result is a user-friendly, clear, digital document that:

1) is hosted on your municipal website2) links the zoning map legend to zoning text3) connects sections of the code to other sections4) reduces the number of pages5) enhances “readability” and understanding

6) Engages users using everyday technology

• It may also be printed and bound as a hard-copy

A clearzoning Code: Clear and Connected

Zoning districts are simply laid out as a two-page spread, containing all basic zoning information

A clearzoning Code: Clear and Connected

Each district features an easy-to-read list of permitted uses, with hyperlinks to relevant sections in the ordinance

Each district features an easy-to-read list of basic zoning requirements, with graphics to aid understanding

Navigation Buttons:

• Instant access to zoning map

• Table of contents in one click

• “How To” help from every page

Article Side Tabs:• Intuitive access

• Reach section contents with one click

• Organization that is easy to understand

• No fumbling through hundreds of pages

Harness the Power of Hyperlinked Text:

• No fumbling through hundreds of pages

• No post-it notes required

Harness the Power of Hyperlinked Text:

• No fumbling through hundreds of pages

• No post-it notes required• Instantly reach any cross-

reference

Harness the Power of Hyperlinked Text:

• No fumbling through hundreds of pages

• No post-it notes required• Instantly reach any cross-

reference• Save valuable time of citizens,

business owners and staff

Harness the Power of Hyperlinked Text:

• No fumbling through hundreds of pages

• No post-it notes required• Instantly reach any cross-

reference• Save valuable time of citizens,

business owners and staff• Improve your customer service

Harness the Power of Hyperlinked Text:

A clearzoning ordinance:

A clearzoning ordinance: • Reduces paper

A clearzoning ordinance: • Reduces paper

• Reduces counter time answering questions

A clearzoning ordinance: • Reduces paper

• Reduces counter time answering questions

• Enhances economic development

A clearzoning ordinance: • Reduces paper

• Reduces counter time answering questions

• Enhances economic development

• Allows the zoning code to be used around the clock and around the world, and

A clearzoning ordinance: • Reduces paper

• Reduces counter time answering questions

• Enhances economic development

• Allows the zoning code to be used around the clock and around the world, and

• Promotes a better understanding of the Code to developers, business owners, & citizens

www.clearzoning.com