collaborative research methods

@topgold #LITcrm #webtech Photo snapped during Limerick Open Coffee.

Collaborative Research

I’M BERNIE GOLDBACH@TOPGOLD

IN THE LIMERICK INSTITUTE OF TECHNOLOGY

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I LIKE FONTS OF INFORMATION.THEY EARN THEIR TRUST.

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This presentation suggests a business process where “collaboration through the wisdom of the crowd” sits front-and-centre.

The basics:

-- Cultivate natural language search terms and phrases.

-- Refine your lexicon.

-- Listen to influencers and trust agents.

-- List your listening posts.

-- Save business-related information.

-- Double-enter best information into Evernote.

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ESSENTIALFACILITIES -- Pinboard.in search

-- Delicious.com search-- Search.Twitter.com-- Twitter Lists-- Wordle.net-- Evernote.com-- Images.Google.com

These sites provide easy functionality when distilling wisdom from crowds.

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NATURAL LANGUAGE PROCESSINGNLP: A CRITICAL WEB TECHNOLOGY

@topgold #LITcrm #webtech Image from Profundis.com

PINBOARD.INA PAID SERVICE SHOWING “CRM”

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PINBOARD.INLOOKING AT “CUSTOMER”

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PINBOARD.INLOOKING AT “WEBTECH”

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PINBOARD.INSEARCHING FOR “CRM”

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DELICIOUS.COMSEARCHING FOR “CUSTOMER”

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DELICIOUS.COMSEARCHING FOR “WEBTECH”

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USING GOOGLE IMAGE SEARCH.

A quick flick through results often shows interesting ideas.

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IMAGE SEARCH SUGGESTS BADGES AND LOGOS.

Discovered when searching for “customer”.

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SEARCHING GOOGLE IMAGESSEARCHING FOR “CUSTOMER” SHOWS SURVEYS

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SEARCHING TWITTERSEARCHING FOR “CRM”

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SEARCHING TWITTERPHOTOS FOR “CRM”

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SEARCHING TWITTERPHOTOS FOR “CUSTOMER”

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SEARCHING TWITTERSEEKING “CUSTOMER” VIA A NON-TWITTER VIEW

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SEARCHING EVERNOTESAVE YOUR BEST STUFF IN EVERNOTE.

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WORDLE

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Make word clouds and tag clouds for free.

WORDLELOOKING AT A DATA ANALYTICS SERVICE

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WORDLELOOKING AT A DATA ANALYTICS CONFERENCE

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USEFUL APPSLOOKING AT A DATA ANALYTICS CONFERENCE

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TAKEAWAY #TOPTIPPRUNE YOUR STASH

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HELPFUL OASES

-- LinkedIn Group “Marketing Over Coffee” for power user tips.-- Moodle for module info.-- Listen to @Boagworld and learn web insights.-- Share in the For Immediate Release Google Plus Community and meet pros.

Portions of this slide deck evolved from material shared in varions online communities.

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PRIMARY WORKFLOW• Google Docs

• Search Pinboard + Delicious

• Search Twitter

• Google Image Search

• Save to Evernote

• Annotated List@topgold #LITcrm #webtech

LET’S CONNECT AND SHARE.

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Bernie.Goldbach AT LIT.iebit.ly/mw-document03InsideView.ie@topgold