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Copyright 2009 IDC. Reproduction is forbidden unless authorized. All rights reserved.

David Senf, Director Infrastructure Solutions Groupidc.comNovember 24, 2009

Changing Face of Virtualization

04/10/23© 2009 IDC 2

GDPGDP ProfitsProfits

Un-Un-employmentemployment

-2.4% -33.8%

8.4%

2009

04/10/23© 2009 IDC 3

Yet another forecast

Source: IDC Market Models

2009 Growth Rates by Category

-15.00%

-10.00%

-5.00%

0.00%

5.00%

10.00%

PCs Servers Storage Networking OtherHardware

Services Software Telecom

2009 2010

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IT conundrum – tradeoffs inevitable

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The Big Switch – Nicholas Carr

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The Big Switch – Nicholas Carr

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The Big Switch – Nicholas Carr

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“capacity=demand”

The Big Switch – Nicholas Carr

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So where are we now?

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Utilization & Maintain

Real Estate

++++ Power & Cooling

Admin

04/10/23© 2009 IDC 15

0

2,000

4,000

6,000

8,000

10,000

12,000

14,000

16,000

20052006200720082009201020112012

$M

0%

10%

20%

30%

40%

50%

60%

70%

Power and Cooling Avoidance % Saving

Cost avoidance through virtualization

04/10/23© 2009 IDC 16

OpexCapex

Virtualization by the numbers Top Savings

0%

20%

40%

60%

80%

100%

Server HW Simplifiedmgmt

Power andcooling

Staff time Real estate Softwarelicensingsavings

Staffreduction

25% cost reductionover 12 months

across capex and opex

04/10/23© 2009 IDC 17

Business case development

Half of firms create formal business case to justify virtualization investments. As for the rest....

“I figured I had saved about $1.5M...[in] hardware costs... I didn’t go into a lot of the intangibles...”

-Pharmaceutical

“If I go to my CFO, he wants to see a couple of pieces of data, not a hundred.”

- Manufacturing

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Server build decisions

Suggest virtual servers57%

Hardwarecentric11%

N=400

Virtualdefault

32%

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How did we get here?

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0

100,000

200,000

300,000

400,000

500,000

600,000

700,000

800,000

900,000

1,000,000

1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008

Server capability and density soars – virtualization gets a leg up

Annual Cores Shipped

Annual CPUs Shipped

1 ap

p/s

erve

r

1 ap

p/b

lad

e

1 ap

p/C

PU

1 ap

p/c

ore

04/10/23© 2009 IDC 21

Sprawling Server InfrastructureOperational Costs Rise Dramatically

WW Spending on Servers, Power and Cooling, and Management/Administration

04/10/23© 2009 IDC 22

New Economic Model for the Datacenter Shifts to Automation Tools are a Requirement

WW Spending on Servers, Power and Cooling, and Management/Administration

Virtualization Management Gap

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Zero sum game?“If we had not virtualized the number of servers would be significantly greater...Our carbon footprint would be greater…

We are spending less as a whole.”- Financial Services

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New Economic Model for the Datacenter Shifts to Automation Tools are a Requirement

WW Spending on Servers, Power and Cooling, and Management/Administration

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Considerations

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Few VMs Profile

• IT-centric• Virtualize for hardware

savings• Low ITIL use• Resource mgmt• Lack of visibility• Manual processes• Physical & virtual tools / mgmt

separate• Lower VM / server rate

(e.g., 5/server)

04/10/23© 2009 IDC 28

Many VMs Profile

• Business-centric• Virtualize for competitive

advantage• High ITIL use• DR/HA• Resource monitoring /

measurement• Automate processes • Physical & virtual tools / mgmt

integrated• Higher VM / server rate

(e.g., 25/server)

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Virtual machine adoption hurdles – past

TimeInst.Resistance

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Cost/Budget

Tools

Virtual machine adoption hurdles – present

ExpertiseAvailabilityCapacity

Planning

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5 things on order

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1

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From noun to verb

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The Next Virtualization Milestones

Virtualization 1.0 Encapsulation Resource sharing Dynamic consolidation

Virtualization 3.0 Automation Service oriented Policy based “Cloud” Computing Variable costs

CAPEX

Operatio

nal Cost R

eduction

Virtualization 2.5 Unplanned HA/DR/back-up Workload balancing Virtual Clients

Virtualization 2.0 Mobility Planned downtime Virtual Clients

2013

Production Consolidation

24%

Availability39%

Virtual Clients15%

SW Development & Test 6%

Utility Computing16%

2006

Production Consolidation

49%

Utility Computing1%

Availability

11%

SW Development & Test

36%

Virtual Clients3%

04/10/23© 2009 IDC 37

Virtualization has lots of head room

Virtual PhysicalServer Type

Low HighBusiness Critical

0%

20%

40%

60%

80%

App Dev Web App ITInfrastructure

DB/DW Email / msgng ERP/CRM/

Virtualized

04/10/23© 2009 IDC 38

2

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The good, the bad and the ugly

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Server Virtualization Impact:

2005 2006 2007 2008 2009 2010 2011 2012

3.0 3.3 4.35.4

6.3

7.0

7.6

8.0 VM Densities Nearly Triple

Cross Over

5%Shipments

20%Shipments

04/10/23© 2009 IDC 41

Virtualization Machine MovementMobility is on the Rise

VM Movement FrequencyVM Mobility Management • 80% report moving virtual machines across physical hardware

• 60% report using automation tools

• This highlights the evolution of virtualization and the desire to exploit increased functionality

• Illustrates movement towards more dynamic & flexible IT environment

Don’t Move VMs

Move VMsManually

Move VMsUsing Policy Tools

Move VMsManually &Using Tools

04/10/23© 2009 IDC 42

VM tools features we desire

17

21

22

22

26

26

27

32

42

44

47

56

Analysis/Troubleshooting

Deployment/Redeployment

Optimization

Capacity Planning

High Availability/Failover

Health Monitoring

Power Management

Load Balancing

Disaster Recovery

Security

Maintenance

Systems Backup

N=297: QC01MR. Which of the following systems management features or tools are you currently using to support your virtual servers? Please select all that apply.

1st wave

2nd wave

04/10/23© 2009 IDC 43

3

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Action not reaction

04/10/23© 2009 IDC 45

N=255

Which of the following describes your organization’s business continuity planning status?

DR plan? What DR plan?

30%

25%12%

33%

We have a plan that is regularly tested

We have a plan,but it is not

regularly tested

Have no plan

Have anad hoc

plan

I think one area specifically that [virtualization] has changed is our ability to provide a better level of service [for] our DR and BCP. - Financial Services

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Dial it up – ITIL?

12%in

2006

Process automation evolves on a scale from anti-inflammatory early on, to steroid down the road

23%in

2008

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4

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Resistance is futile

04/10/23© 2009 IDC 49

0

2,000,000

4,000,000

6,000,000

8,000,000

10,000,000

12,000,000

14,000,000

16,000,000

1985 1988 1991 1994 1997 2000 2003 2006 2009

Total PCs installed in Canada from 1985 - 2009

50% of Canadian Firms Use & Plan to Use

Desktop Virtualization

04/10/23© 2009 IDC 50

PC Total Cost of Ownership (TCO)Opex makes up the bulk of spending

Q: What is the average breakdown of your PC expenditure?

Source IDC Virtualization Forum

• Deploy, Support, Train

• Operations

• Administration

• Hardware &Software

60%10%

7%

23%

04/10/23© 2009 IDC 51

5

04/10/23© 2009 IDC 52

Cloud?

04/10/23© 2009 IDC 53

Words Canadians use to describe cloud.....

04/10/23© 2009 IDC 54

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04/10/23© 2009 IDC 56

Please contact me at:

David SenfDirector, Infrastructure Solutionsdsenf@idc.com

http://twitter.com/Senformation

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