creative job search strategies

Problem:

• You’re applying for jobs, but you:– Are not hearing back

– Don’t have enough experience

– Can’t reach the right people

– Frustrated!

Why?

• The job market is crowded with experienced professionals

• Automated systems rule HR

• Decision makers can’t distinguish between generic looking resumes and applications

Solution

• You need to STAND OUT!

• Actions speak louder than words, so a creative application can help you get noticed by top decision makers

• Use online marketing to your advantage as you network from the comforts of your own home

Step 1: Get Online

• Benefits of creating a digital resume– You’ll be indexed in Google and other search

engines

– You’re content is always up to date

– You can add more relevant information

– Create your brand

Step 1: Get Online

• www.sbcmurphy.com

• www.christinerochelle.com

• www.eatsomethingnew.com

Step 2: Get Video

• Creating a YouTube channel can help you:– Create dynamic pitches

– Show off your personality and speaking skills

– Go viral

Step 2: Get Video

• http://www.youtube.com/user/HireJonBarnhart

• http://www.xtranormal.com/movie-maker

“I’m a very personable person and a paper resume is very impersonal.”

Step 3: Get Advertising

• Creating Google Adwords Campaign Can:– Target high ranking officials in companies

– Send them back to your digital resume

– Send them back to your YouTube channels

– Send them to your social media profiles

Step 3: Get Advertising

• http://mashable.com/2010/05/13/job-google-ad-words/

Step 4: Get Social

• Social Profiles can boost your visibility and help you network

• Many companies are looking online for candidates, such as LinkedIn

• Be in the right place at the right time

Step 4: Get Social

• Twitter– Connect with industry professionals

• LinkedIn– Get recommendations

• Facebook– “Like” Business pages & engage

• Google+– Join in the conversations and “Meet Ups”

Step 5: Get Active

• Don’t sit around waiting for opportunities to come to you – be proactive!– In the job search

– Outside the job search

– In your industry

Step 6: Get Custom

• Customizing your resume for each employer helps you:– Add relevant keywords that match the position

– Convince the recruiter you’re perfect for the job

– Prove that you’re willing to put in the effort

Step 6: Get Custom

• Don’t send your resume to just a Jobs email

• Research employees, find their contacts and customize your email to their position at the company

• Learn the company’s current status and use that to your advantage

Step 7: Follow Up!

• An effective follow up can greatly increase your chances of hearing back from employers:

- Take notes during meetings/interviews

- Send thank you's ASAP

- E-mail and/or Snail mail

- Sell yourself

Questions?

Contact

Email: ignitemonmouth@gmail.com

We’re here to help!