daily commercial news online opportunities

Post on 14-Dec-2014

337 Views

Category:

Documents

2 Downloads

Preview:

Click to see full reader

DESCRIPTION

 

TRANSCRIPT

2

Daily Commercial News Home Page, www.dcnonl.com

TARGET108,758 unique visitors per month.390,942 page views per month.

Below: Visitors are primarily made up of the following construction professionals within the GTA & Ontario.

3

Daily Commercial News ROS (Run of Site) Home Page Advertising Positions

728x90

300x250

160x600

Run of Site advertising allows you to maximize your ad exposure on multiple pages throughout the website.

468x60

4

728x90

300x250

160x600

Daily Commercial News special section advertising positions: General Trades, Concrete, Steel …

Special section advertising allows you to zero in on targeted customers.

5

DCN Online – (Run of Site) Examples

Example 1DCN ROS Advertising –1,000 impressions, $ 45 CPM

Total investment: $ 45 net

Example 2DCN ROS Advertising –10,000 impressions, $ 45 CPM

Total investment: $ 450 net

Example 3DCN ROS Advertising –100,000 impressions, $ 45 CPM

Total investment: $ 4,500 net

6

DCN Online – Special Section Opportunities

Discuss with your representative on how to target specific construction professionals through sectional advertising.

Sections are as follows:Building EnvelopeConcreteDemolitionGreen BuildingHeavy EquipmentOccupational Health & SafetyProfessional servicesRoad Building Sewer & WatermainSkills TrainingSteelTrade ContractingWater & Wastewater

7

Advertising Campaign Performance Reporting

All advertising placements will be served & reported through Doubleclick

24/7 Access to Campaign Reports

Campaign will be tracked and optimized by: CreativeSpecial SectionPlacement

Monthly performance reports will be sent to detailing:Total Monthly impression and click activityImpressions by creativeClicks by creative

8

iMedia Contact Information

Robert EliasSenior Account Executive, RCD Canada

905.752.5526 (office)robert.elias@reedbusiness.com

top related