digital analytics in 2018 (university lecture at university of santiago de compostela)

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Máster en Marketing Digital y Gestión Comercial

• Universidad de Santiago de Compostela •

Edición 2017/2018

in .

The (summarised)

● Be technical.● Be user-centric.● Pay attention to data quality.● Be goal-oriented.● Embrace progress.● Never stop learning.

Be

http://eloquentjavascript.net/

Be

to

Alternatives to Google Analytics?

https://www.kaushik.net/avinash/complete-digital-analytics-ecosystem-how-to-win-big/

Be

Embrace

https://www.semrush.com/blog/semrush-ranking-factors-study-2017-methodology-demystified/

learning

eoghan@searchviu.comtwitter.com/rebelytics

linkedin.com/in/eoghanhenn

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