digital transformation

Digital Transformation

——— Hoe internet ook Zorg en

Welzijn gaat verstoren ———

November 2014

jo@dearmedia.be / @jcaudron / +32 475 43 80 98

Out Now!

• www.digitaltransformationbook.com

• Available in Dutch and English

@jcaudron

Smile, you’re in a crisis ;-)

The future is about permanently dealing with change and going in and out of moments of crisis.

Are you ready to deal with this in your business context?

Digital Transformation

@jcaudron@jcaudron

Do you accept...?How big should CHANGE be?

In order to change the world?

Waves of Digital Disruption

1995+ Music Photography Video Rental …

2010+ Print Media TV Travel HR …

2015+ Banking Healthcare Automotive Retail Education Telco …

2020+ All Safe havens will be subject to digital disruption …

@jcaudron

Disruption is real, deal with it!

Disruption

Modeling

Transformation

7 metaphors to understand

the impact of change

TransparencyAccountability

ProximityResponsivenessBi-directionalHumanizationAuthenticity

The Glass House

Relationship

Monolithic vs. atomic

APPificationLong Tail

PersonalizedExperience

SpeedPrice

(Self-)serviceScalability

The Package

Product, Service & Packaging

BypassingVirtualization

Fragmentation of touchpoints

The Frog

Position in the value

chain

New gatekeepersRecommendations

"Good is good enough"

Ambassadorship

The Gatekeeper

Opinion making

The Traveller

PlaceUtility

Empowered selfDelivery fulfillment

New way of working

Contextual awarenessReal-time

Location & Place

The Participant

CommunityGamificationCollaboration

The power of the crowd

Community

The Cyborg

Internet of thingsWearables

Quantified selfRobotics

DataMonitoring

Progressive Technology

We have to prepare for a digital future, with new rules and new relationships

Patients reporting live from their hospital bed

Transparency

Accountability

Proximity

Responsiveness

Bi-directional

Humanization

Authenticity

The Glass House

Monolithic vs. atomic

APPification

Long Tail

Personalized

Experience

Speed

Price

(Self-)service

Scalability

The Package Apps taking over functions of doctors

Bypassing

Virtualization

Fragmentation of touchpoints

The Frog Doctors get bypassed or disappear behind new gatekeepers

New gatekeepers

Recommendations

“Good is good enough”

Ambassadorship

The GatekeeperWho will tell you what is wrong? Who to believe?

The Traveller

Place

Utility

Empowered self

Instant gratification

New way of working

Contextual awareness

Real-time

Seeing a doctor any place, any time

The Participant

Community

Gamification

Collaboration

The power of the crowd

Sharing economy

Communities where patients discuss

The Cyborg

Internet of Things

Wearables

Quantified self

Robotics

Data

Monitoring

“Mobile healthcare will reduce the number of expensive hospital visits, help citizens to take charge of their own health and wellbeing and encourage an approach to health that focuses on prevention rather than treatment,” ~Neelie Kroes, Vice-President of the European Commission.

So how do you get going?

Create your own Digital Transformation vision and plan1

Create Digital Leadership2

Innovate in the right place(s)3

Build the Transformation Fleet4

Change the culture5

Create your own Digital Transformation vision and plan1

Create Digital Leadership2

Innovate in the right place(s)3

Build the Transformation Fleet4

Change the culture5

So how do you get going?

8080

Impact

Insights

Scenarios

Business Cases

Trendwatching

Create your own Digital Transformation vision and plan1

Create Digital Leadership2

Innovate in the right place(s)3

Build the Transformation Fleet4

Change the culture5

So how do you get going?

“If you can't understand the new world of digital, fire yourself.

Build an executive team that is digital-first (when problems arise, the first solution is always digital). Make sure there is a techie on the

board of directors. If the board has a low digital IQ, the company

will have a low digital IQ”

George ColonyCEO Forrester Research

So, where are you? How digital is your

company?

Digital Leadership Assessment

Create your own Digital Transformation vision and plan1

Create Digital Leadership2

Innovate in the right place(s)3

Build the Transformation Fleet4

Change the culture5

So how do you get going?

Different types of innovation

The Factory The Guesthouse The Garage

Incremental innovation• Development of ‘need to have’

digitals projects and technology

• Working on the existing foundation of the company

• Follows general procedures and regulations

• Slow

Change projects• Small and dedicated project-teams, focused

on in-house innovation

• Limited independency: they are an (internal) supplier of the factory

• Focus on strategically important new-style projects or add-ons that will be rolled-out within the existing company architecture

Breakthrough innovation• Small dedicated teams focused on innovation

• Autonomous operations and decisions

• Possibly separate entities

• Focused on agile and rapid development and roll-out of ideas in a stand-alone model

•These can be grass-root internal initiatives or acquisition of interesting targets

Create your own Digital Transformation vision and plan1

Create Digital Leadership2

Innovate in the right place(s)3

Build the Transformation Fleet4

Change the culture5

So how do you get going?

@jcaudronDigital Transformation

From ... ... toFrom ...

The Factory

The Guesthouse

The Garage

Create your own Digital Transformation vision and plan1

Create Digital Leadership2

Innovate in the right place(s)3

Build the Transformation Fleet4

Change the culture5

So how do you get going?

@jcaudron

Never, ever, disrespect new or small players

The customer always decides

All things you do must start from a superior experienceFrom now on, you are an agile and flexible company

You live in a world of uncertainty

Always play on the offense instead of the defense

Don’t be afraid to cannibalize your own business

How far away is this from YOUR business reality?

Things to take away … Key Insights

@jcaudron

Disruption is real, deal with it!

Disruption

Modeling

Transformation

1. Disruption is happening anyway, often without

your knowing…

@jcaudron

Disruption is real, deal with it!

Disruption

Modeling

Transformation

2. There are methods to understand the

impact and plan for the future

@jcaudron

Disruption is real, deal with it!

Disruption

Modeling

Transformation

3. You can take transformation in your own hands, but you will have to start NOW, in order to stay in the drivers seat!

@jcaudron

4. You’ll need digital leadership throughout the entire

organization

@jcaudron

6. You will need to embrace new culture, policies, rules, methodologies, technology,

processes, attitude, …

@jcaudron

7. You’re no longer too big to fail …

Start now. Model your own future.

Play on the offense instead of on the

defense!

Read the book!

Let us help you transform your company

Digital Strategy and Transformation

Jo Caudron jo@dearmedia.be - 0475/43.80.98

AllDigitalNow

• we are a digital consulting company

• founded in 2009

• we work for large European clients

• we have a strong vision on the impact of digital and act accordingly

• we are advisors, writers, coaches and entrepreneurs

Jo Caudron CEO

Dado Van Peteghem Managing Partner

Ilse Bollen Consultant

Florence Pérès Consultant

Helena Van Eykeren Consultant

Sam Wouters Consultant

AllDigitalNow

AllDigitalNow

Our Vision: AllDigitalNow

All businesses will have to do things in

a digital way because that’s what their

clients want.

Even non-digital companies will see

their business be impacted by those

who are digital (clients, competitors,

partners, digital challengers, …).

There is no way around this, the time

of not believing is over.

AllDigitalNow

We make companies understand the long

term impact of digital on their business, what

this means for their future and how they can

take digital transformation in their own

hands.

We create business strategy, concepts and

plans for online, mobile, social, …

We are advisors. We do our job in a

bootstrapped way, mixing high-end strategic

thinking with pragmatic implementation,

through thought leadership and

entrepreneurship.

“AllDigitalNow”1

2

3

Digital Transformation

Long Term Business Strategy

Digital Strategy & Concept

Development

1 2

3

Digital Transformation

——— Hoe internet ook Zorg en

Welzijn gaat verstoren ———

November 2014

jo@dearmedia.be / @jcaudron / +32 475 43 80 98