ebusiness champions cms event leicester

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Tonight

Paul Shaw from E2Z :: About CMS, what is it, who needs one?:: Pros and cons of a bespoke solution

Jonathan Green:: All about Open Source CMS

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PAUL SHAW

E2Z CONSULTANTS LTD

pshaw@e2z.co.uk

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CMS ?

•Content Management System not a Design Management System

•Types of site. Brochure , CMS, e-commerce

•Who needs one and why?

•What sort?

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Bespoke CMSWhy have a bespoke system ?

How does it work ?

Examples of Backend systems

Cost ?

Choosing a Supplier ?

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Why have a bespoke system ?

•Turn-key system

•Little or no Technical skills

•In a hurry with a deadline

•Mission Critical

•Unusual requirements

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How does it work ?

•Database

•Form with editing capabilities

•Image/ Document upload

•Examples

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www.bannerjones.co.uk

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www.bcscollege.com

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www.frenger.com

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www.paragoninteriors.biz

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CostHow big is the job Estimated to be ?

Does the customer need a lot of help ?

Is it something completely new ?

The Design???

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www.cricketworld.com

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Cricketworld.com

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airport-information-systems.co.uk

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Choosing a SupplierTalk to existing customers and listen to recommendations

Do you like what they have in their portfolio?

How many staff do they have?

Can you keep the code?

How much to move to new supplier?

Hosting costs?

Other costs ?

Do you or could you get on with them?

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Jonathan Green Open Source

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Open source

• What does open source mean? and what are the common pros and cons?

• What are the common options available?and how to choose the right one?

• Is Open Source really free?

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What does ‘open source’ mean

Open Source refers to ‘source code’ that makes up software that is openly available for anyone to read, modify and distribute.

• Main Con: malicious users can see the source code allowing for potential exploitation (hacking!)

• Main Pro: a large number of people inputting to the development of the code.Can be cost effective.

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Choosing the right tool for the job

WordPress: Hugely popular. Easy to use. Best for blog or simple business sites.

Joomla: Very popular. Not as simple to use as WordPress, but lots of scope for adding functionality.

Drupal: Similar to Joomla, but requires more technical knowledge than Joomla.

Magento Community: Example of full e-Commerce solution.

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Sites using Open source

The White House

The Economist

Mensa

London.gov.uk

NATO

NASA

MTV UK

NYT blog

CNN blog

NASA blog

Flickr blog

Playstation blog

eBay

Danone

Latvia

Porche (Brazil)

Mitsubishi (Poland)

Olympus (Australia)

Burger King (promotion)

Screwfix

Tool King

Samsung

3M

The North Face

Myla lingerie

(Not all free solutions)

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The cost of Open Source

• What can a none-geek do at home and when would you typically need help from a developer?

• Rough estimate for small WordPress site?

• Rough estimate for large e-Commerce site?

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CMS suppliers within the programme

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5 action points

1. New content is important, change something! (Add a new product, a news story, a new feature on your Home page.)

2. Have a look at your website and identify if there are there are any limitations on what you can currently amend

:: Can you add Google Analytics?:: Can you manage your Title tags, meta tags, h1 and other semantics?:: Can you add new pages and name them sensibly?

3. Check if you can amend things on your site via a mobile device?

4. Check if your pages display ok on mobile devices?

5. Set a monthly schedule for updating your site so your content is always fresh and up-to-date

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Next event

Leicester 27th April

Nottingham 29th April