effective 1 2-1’s part 1 - bni insomniacs
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1-2-1’s BNI INSOMNIACS – DUBAI, UAE
Muneer Samnani
PART - 1
WHY 121’s??
Every 121 is an opportunity to educate your sales team
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Correlation of 121 on Referrals INSOMNIACS
GOAL FOR EACH MEMBER PER MONTH
One of the
approaches/format of
doing 121’s
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WHO
Personal info -
GAINS WHAT
Do you do or what is
the product
WHY
Do people need your product or
service
WHO
Are the decisions
makers that you need to
meet
HOW MUCH
your product or service cost
WHY
Your firm or you
ASK
Bread & butter
Cream
Dream
1-2-1 format
INSOMNIACS
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Goals
Goals are the business or personal objectives you want or need to meet for yourself or the
people who are important to you. You need to define your goals and have a clear picture
of the other person’s goals. The best way to build a relationship with someone is to help
them achieve their goals.
Accomplishments
People like to talk about the thinks they are proud of. Remember, some of your best
insight into others comes from knowing what goals they have already achieved. Your
knowledge, skills, experiences, and value can be surmised from your achievements. Be
ready to share your accomplishments with the people you meet.
Interests
Your interests can help you connect with others. Interests are things like playing sports,
reading books, and listening to music. People like to spend time with those who share
their interests. When you and your network source share the same interests, it will
strengthen your relationship.
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Networks
You have many networks, both formal and informal. A network can be an organization,
institution, company or individual you associate with.
Skills
The more you know about the talents and abilities of the people in your network the
better equipped you are to find (and refer!) competent affordable products and
services when the need arises. And when you’re trying to round up business
opportunities, the more people know about your skills, the better your chances!
INSOMNIACS
WHO
Personal info -
GAINS WHAT
Do you do or what is
the product
WHY
Do people need your product or
service
WHO
Are the decisions
makers that you need to
meet
HOW MUCH
your product or service cost
WHY
Your firm or you
ASK
Bread & butter
Cream
Dream
1-2-1 format
INSOMNIACS
Few Tips
• Qualified referrals - Best practice is to give referrals during 1-2-1’s (if possible) or immediately after the 1-2-1
• A format/approach (while doing 121’s) will help you to be focused and complete the 121’s in given time frame
• Best to allocate a day during the week for 121’s
INSOMNIACS
Prepared by Muneer Samnani BNI INSOMNIACS – DUBAI, UAE
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