evolution: a journey from the past to the future...a fool with a tool is still a fool. the human...

Evolution:a journey from the past

to the future

The past and presentBob Douglas & Nigel Burrows

Video Clip: ‘The Dawn of Man’ (1st part of Odyssey 0:00 to 1:56)

The three drivers of evolution:

? ! 00. .• Curiosity •Courage •Fear

Video clip: ‘The Chronicles’

Change offers us many opportunities

Technology BusinessmodelsSocial trends

Techniques StakeholdersNew

countries

New mediaMethods Regulation

Timeless issues

Our value proposition

The humanfactor

Insights! Partnerships

Demonstrate our value proposition

Pharma share prices static over last 5 years

c 120,000+ job losses announced in big pharma since 2000

Fewer new chemical entities launched over last 5 years

Only three in ten drugs launched recoup their investment

All stocks +40%

Recoup costs45 p.a.

30 p.a.

1900’s 2003+

Have the courage & curiosity to provide insights

• Move beyond monitoring and adding data-points

• Management consulting rules

• Integrate data from different sources

Data data everywhere, yet not an insight anywhere

Trish Baumann

The human factor

Mindset

Time Knowledge

JP Garnier, CEO, GSK, Harvard Business Review, May 2008

The tools themselves are no substitute for first rate scientific minds;

a fool with a tool is still a fool.

The human factor

Time Knowledge

Dataintegration

Mindset

Development of partnerships

Insights identification

Preferred suppliers

Agencies of record

Cost containment

Lessons from the past & present

Curiosity:‘The important thing is not to stop questioning’

Courage:‘Feel the fear and do it anyway!’

Fear:‘Necessity is the mother of invention’

Bob & Nigel VT