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Experiments in public libraries

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Experiments in public libraries

Valérie Serre-Rauzet

Scheme• Getting closer to the patrons– Closer physically– Closer virtually– Surprising patrons– The cherry on the cake

• New tools• Portals• What’s changing?• Revolutions?• Examples to dream about

Valérie Serre-Rauzet

Professionals on crisis• Falling down of subscriptions• Google’s competition• Downloading’s competition• Patrons becoming consumers• Difficulties to adapt to the increasing • number of technological evolutions

a feeling to be condemned and be stuck into a trap

Photo: mortderire.comValérie Serre-Rauzet

Which place for the French libraries in this world?

Photo: NasaValérie Serre-Rauzet

Pray for the patrons to come back?

Photo: DreamWorks

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Staying afraid of the future?

Photo: mouffles.romandie.comValérie Serre-Rauzet

Take back the lead?

Photo: chatfelin.skynetblogs.be

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Entering the battle…

Yes but how?Photo: Jean-Luc Thévenot

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Not being dominated by the situation…

Photo: univers-felin.com

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Not believing that the sky is going to fall on our heads (old Gaelic

believing)

Photo: univers-felin.com

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More seriously:

• Let’s talk about technologies, • About their possibilities in terms of

services,• Their pro and cons• About what is already done and

where• And how to master them…technologies

not the cats, for miracles ask someone else…

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The aim of these new services

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Getting closer to the patron

Physically closer• By being where they live, work, doe

their shoppingImplemanting branches libraries in

shopping center like in Rouen http://bibliotheque.rouen.fr/slide-prod/files/projects/rouen/doctype/sites/sites-1123490290645-127.0.0.1.pdf

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or into railway stations like in Villepreux-Les-Clayes

http://www.lesclayessousbois.fr/culture-vie-associative/kiosque-culturel.html

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Or on the beach• http://www.dailymotion.com/video/k7gQULIc

iankpMgxt2

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Using machines

Like library-a-GogoYou can borrow and bring back

approximatively 500 books

• http://www.contra-costa.lib.ca.us/locations/libraryagogo.html

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Not being complicated Simple to remind opening time (9-9 for

example and for the whole week)

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Closer virtually• Following the patron’s logicUsing research tools like Aquabrowser or

MyDiscoveries http://www.aquabrowser.com/products/public

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Making them members like the others

By giving him an e-carte (and it’s increasing the statistics) https://ecard.ccclib.org/index.php?do=english

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and secondary effect: surprise…

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Lending eBooks (object and content)

• Few experiments in University libraries and public libraries, but don’t be afraid to jump into the water

• For elderly public or peoples spending long time in public transports, for example

Photo: flepi.net

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Giving access to podcasts or videocasts

http://archives-sonores.bpi.fr/

Photo: zatras.com

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Using BluetoothA download station for information's or documents, to be set up in libraries or disseminate in the cityhttp://dutchlibraries.web-log.nl/dutchlibraries/2006/11/tank_u_a_downlo.html

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Doing surprising things and with a social utility: like lending human books

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Daring some adventurous implementation (médiathèque val d’Europe)

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Or more simply daring to change what is not working

• Giving up the alphabetical order for young public novels

• For a thematic order

• Or thematic order for documentaries instead of the sacred Dewey (especially considering that librarian’s saint is Jérôme not Melvil!)

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And the cherry on the cake

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Talking to the patrons, reference services

Using web 2.0’s tools to chat:• questions-answers services (« ask a

librarian » in French it’s biblioses@ame)• A virtual reference service (same thing)• Or helping online (avatars are useful! Here

are weblins)

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Chat’s tools (meebo)

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Giving the patron several means to enter into contact

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And giving access to special information's (specialized)

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Invite the patron to play together• Breaking the librarian’s bad

image• Getting back to sociability• And having fun in a library

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New tools

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Photos:http://www.flickr.com/photos/10557450@N04/2654597732/

Various

• Social network– Facebook

http://www.facebook.com/pages/Bibliotheque-de-Toulouse/28421611469

– YouTube http://www.youtube.com/watch?v=QeSycVq7GOI&NR=1

– Twitter http://twitter.com/mediatheque68

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LibraryThing or social catalog

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Sopac…the social opac

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Virtual universes

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Advantage of virtual universe in libraries

• Talking the same language as the public• Another way to communicate about:

o professional training, o various professions, o citizenship, o books

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Pros of all theses technologies

• patron centered and useful• Encouraging participation• Simple to use• Marketing made easy• Communication• Dissemination• Adequate to the patron’s needs• Nomad uses

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Beware of…

• Keep it simple• Think like a patron and behave like a librarian• Keep update theses resources• Try different software before• Remind to give access to tutorials and FAQ• Establish and maintain an editorial line

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Still beware of….

• Respect copyright and cite your sources• Control the sources• Protect yourself from spasm and abuses• Remember that you represent your institution• It can take quite a lot of time whereas it

shouldn't

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Portals

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Metaphysical question

– One?– Several?

Answer: dissemination!

It’s all about getting the information under any form and anywhere (almost!) the patron might look on the web (that’s the only moment when dispersion is good)

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What to put in?

• Tags' search

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Plenty of information's

• About the library, the services and the resources, but also audio guides

Photo: images-droles.com

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What kind of information's?

• Essentials ones (opening hours, plan, cost, etc.)

• Existing services• And the services dedicated to the portal or

the website (like downloading, blogs, RSS, etc)

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About books (médiathèque val d’Europe)

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About the patron and for the patron

His accountHis alerts and researchHis personal space, with a personalized pageAnd with work tools on line (thinkfreeoffice)And playlists (publics or privates)

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About other patrons?

• Possibility to tag books• To share criticisms about

documents• To share playlists• To create groups of interest

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Where’s the change about that ?

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• To sum up everything’s changing and nothing’s changing….

• It’s all about tools that have changed offering new and nomad possibilities

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And this make it possible to open the library 24/24 et 7/7 !

Which is a good thing for your elected representative!

Photo: funfou.comValérie Serre-Rauzet

Revolutions?

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Of the offer?

Before• Reference service

desk

• Booklet (patron’s guide, bibliographies)

• Society games

• Borrowing documents

Now• Online chat,

questions-answers• Blogs, wikis,

netvibes universes• Videos games,

virtual universes

• Readers, podcasts, videocasts, downloading

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Going from stock management to flow management

• Before documents stocks• Now mainly access and flow

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Photos:http://www.flickr.com/photos/circulating/997909242/

Of services?

Before• Booklet• Reference desk• Counseling• Information

Now• Dissemination• Chat, questions-

answers• Inside the catalog• Timeline, tags search

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Of the job?

Before• Relationship qualities• Ability to write• Curiosity• Information retrieval• Information

evaluation• Scientific search• Patrons training• Communication

Now• Relationship qualities• Ability to write• Curiosity• Information retrieval• Information

evaluation• Scientific search• Patrons training• Communication

Photo: voyoucratie.skyrock.comValérie Serre-Rauzet

Who’s afraid of web 2.0?

• What is web 2.0:– Online– Intuitive– No training required– patron-centered technologies– Understanding the tools intention– Many tutorials online– Curiosity required

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FRENCH STATE OF ART IN DIGITALISATION

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Photos:http://www.flickr.com/photos/suviko/346948814/

….LATE

But aren’t French always late????

Le quart d’heure français…

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Photos: http://www.flickr.com/photos/rabataller/638250907/

Why??? (quickly)

• Juridical aspects– Copyright laws – Slow adaptations– Inappropriate???

• Technical aspects– Been waiting too long for the government to enter the

game– No local government is willing to work for others patrons

• And librarian aspects– Our missions were never set up by a law…but by

ourselves….and…Valérie Serre-Rauzet

Photos:http://www.flickr.com/photos/giuntinijonathan/3219725467/

So….what’s going on?

• International, National programs and also European programs

• Universities programs• Local government programs• And the jungle appeared….

Valérie Serre-Rauzet

Photos: http://www.flickr.com/photos/cgandolfo/635174001/

International programs

• French speaking countries http://www.rfbnn.org/search

• Participation to research programs METAe or MACS

• SPAR and web archivesFor example…

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European programs

• Europeanna• Tel+…..

But you already knew about them

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National programs• Gallica 2 (everything???) http://gallica.bnf.fr/• Mandragore (decorated manuscripts)

http://mandragore.bnf.fr/html/accueil.html• Archim (archives images)

http://www.culture.gouv.fr/documentation/archim/accueil.htm

• Enluminures (enluminures) http://www.enluminures.culture.fr/documentation/enlumine/fr/

• Joconde (museums catalog) http://www.culture.gouv.fr/documentation/joconde/fr/pres.htm

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But also more modern things…

• Electronic revues http://atoz.ebsco.com/titles.asp?Id=5043&sid=258866590&TabID=2

• Database http://www.bnf.fr/pages/zNavigat/frame/bases_donnees.htm

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Universities

• Hal (hyper articles on line) http://halshs.archives-ouvertes.fr/

• Prunel (same in creative commons) http://hal-ens-lyon.ccsd.cnrs.fr/

• BIUM-Info (questions in health)• Couperin (consortium for databases)• And so many others….watch out the Angers

BU http://bu.univ-angers.fr/

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Local government• Carel (consortium for databases)• Lyon Public library

http://www.bm-lyon.fr/trouver/basesdedonnees/Collections-numeriques.htm– Point G http://www.bm-lyon.fr/lepointg/– health http://www.capculturesante.org/– Databases http://php.bm-lyon.fr/bdd_rubrique/index.php– Guichet du savoir http://www.guichetdusavoir.org/GdS/– Points d’actu http://www.pointsdactu.org/

• Troyes BMVR

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Examples to dream about

• Cause dreaming is good• Cause we need inspiration• Cause it’s working somewhere else and it

gives hope and the envy to dive in….….so let’s dream!

Valérie Serre-RauzetPhotos:http://www.flickr.com/photos/oimax/190720273/

Idea store in London

• Visual identity easy to remark http://www.ideastore.co.uk/

• Common implantation choose to each structure (near a shopping center and regularly in the area) http://www.bbc.co.uk/london/content/image_galleries/riba_stirlingprize06_london_shortlist_gallery.shtml?2

Photo: http://www.flickr.com/photos/helen61/sets/72157594183265918/

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An innovative approach

• A brand new marketing enquiry

• At the crossroads of many political programs

• A completely innovative approach, a mix of training and libraries, and retail approach

Photo: Mathilde Servet Valérie Serre-Rauzet

Training • For fun (bollywood dance or

surf for silver hair)• Professional training giving

access to a profession (aromatherapy, computability, retail)

• Schoolwork groups• English as a foreign language

courses http://www.ideastore.co.uk/en/articles/learning_course_guide

Photos: Mathilde ServetValérie Serre-Rauzet

Sexy and fun design

Photos: Mathilde ServetValérie Serre-Rauzet

Marketing approach• Facing presentation• New items bookshelves• Rapid choice bookshelves• New items bought in

several exemplar• No information desk, the

team walk by

Photos: Mathilde ServetValérie Serre-Rauzet

A different administrative approach

• At the crossroad of multiples political programs (public performance, NTIC, health, community living, professional access, etc…)

• Complete financing before starting the construction and funding

• Every inch and penny should be used

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A different management

• Training to the retail relationship as in shopping center

• Local recruitment• On linguistic abilities• A rather young and dynamic team• Patrons are clients and books are products

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DOK in Delft

• A modern and joyful approach: « life is all about having more fun than you can think of and it’s start at the library!!! » « libraries are (for the most) all about not having fun! »

• A completely modern approach with the ambition to be the top library

Photos: theshiftedlibrarianValérie Serre-Rauzet

A design attention

Photos: theshiftedlibrarianJulien Fournier

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With some beautiful pieces

• Imac chair• Smart tools (pc’s and

Mac)• Beautiful spaces and

informal• Comfortable and simple

Photos: Julien FournierValérie Serre-Rauzet

High tech• Automatic returns• RFID• Automatic money flow• Downloading in Bluetooth (information's

about the library and documents)• Free Wi-Fi• Multiples devices for music• Video mobile structure

Photos: theshiftedlibrarianValérie Serre-Rauzet

A different approach• The whole young space can be rolled• Various toys• Video games in every area• Nothing is forbidden (except to forbid

something)

Photos: Julien FournierValérie Serre-Rauzet

patron-friendly areas

Photos: theshiftedlibrarianJulien Fournier

Valérie Serre-Rauzet

Uncommon services• The storyboard of your life• DOK spetter• U game U learn• Agora• Images for the future• Lan parties• Tank U……

Photo: humour-felin.comValérie Serre-Rauzet

To sum up: don’t forget to have fun

Photo: mamiejosiane.centerblog.netValérie Serre-Rauzet

One question: are you ready for the good time?

Are you ready ACDChttp://www.youtube.com/

watch?v=E_GfL6YH1_o

Photo: pc.astuces.comValérie Serre-Rauzet

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