facebook risks case study from avea turkey, by hassan fehmi gençer, during icompetences...
Post on 05-Apr-2018
222 Views
Preview:
TRANSCRIPT
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 1/11
Mgpgo Ecmfl Kcoëcr % Aosr Xaigx
GUCG Ljcxlplf Mltfcxjcrl G/P/
Lpxgobsj ! Xsric|A`x* 2>77
SRJ Rc{rlxlok Ergsh @gpc Pxsh|
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 2/11
Gucg Xcjc`affsol`gxlaop
SRJ Rc{rlxlok Aucrulc{
[mgx lp xmc TcraEg`cbaai1
Loucpxlkgxlao % ^rcucoxlao
Ic| ^aloxp % @mgjjcokcp
Wscpxlaop % Gop{crp
@aoxcoxp
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 3/11
Gucg Xcjc`affsol`gxlaop
Fcrkc % Xsri Xcjc`af ^rlugxltgxlaoXX%XLF Xcjc`affsolgxlaop {gp aeel`lgjj| cpxgbjlpmch lo Ecbrsgr| 7<xm* 2>>8 gp g ̀ aopcwsco`c aexmc fcrkcr bcx{cco G|`cjj* Xúri Xcjciaf+p KPF A~crgxar gohLP&XLF {ml`m mgp bcco cpxgbjlpmch xmraskm xmc ~grxocrpml~ ae Lpbgoi Kras~ {lxm g pmgrc ae 37#goh XLF {lxm g pmgrc ae 8<#/ Eajja{lok xmc fcrkcr* ear g ~crlah Grlg goh G|`cjj brgohp c}lpxchsohcr XX%XLF/ G xaxgjj| oc{ brgoh "Gucg"* rcejc`xlok xmc p|ocrk| eraf xmc fcrkcr {gploxrahs`ch loxa xmc fgricx ao Dsoc 20rh* 2>>8/ Xmc bsplocpp ogfc "XX%XLFXcjc`affsol`gxlaop" {gp rc~jg`ch {lxm "Gucg Xcjc`affsol`gxlaop/" gp ae A`xabcr 73xm* 2>>8/
Gp KPF pc`xar+p |asokcpx* fapx h|ogfl` goh xmc gjxcrogxluc a~crgxar* Gucg braskmx g oc{`af~cxlxluc coulraofcox xa Xsrilpm KPF fgricx/ Xmc ~rlugxltgxlao ae 33# ae Xsri Xcjciaf+ppmgrcp {gp `af~jcxch lo Oaucfbcr 2>>3* b| Akcr Xcjc`af+p g`wslplxlao 33# ae XsriXcjciaf+p pmgrcp/ Lo Pc~xcfbcr 2>>5* Xúri Xcjciaf g`wslrch Xcjc`af Lxgjlg+p pmgrcp ae 8>/5# loGucg/ Xsri Xcjciaf oa{ majhp =7/0;# ae xmc pmgrcp lo Gucg/ Xmc rcfglolok 7=/50# bcjaokp xaLpbgoi/
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 4/11
Gucg Xcjc`affsol`gxlaop
Xmc pajc KPF 7=>> fabljc a~crgxar ae Xsric|*Xsri
Xcjc`af majhp =7/0;# goh Lpbgoi majhp 7=/50# ae xmc
pmgrcp ae Gucg/
Mgp g ogxlao{lhc `spxafcr bgpc ae farc xmgo 72/3
fljjlao {lxm 3/3 fljjlao ~apx~glh pmgrc/
Mgulok ragflok gkrccfcoxp {lxm 53> a~crgxarp lo
2>> `asoxrlcp
G~~ra}lfgxcj| 2/;>> cf~ja|ccp
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 5/11
Pxrgxcklcp
• mxx~4!!ct~ra}|/|asrjlb/ark!{{{/pafchb/`af!lohc}
/mxfj
• mxx~4!!ct~ra}|/|asrjlb/ark42>3>!lohc}/mxfj
• mxx~4!!{{{/pafchb/`af/ct~ra}|/|asrjlb/ark!lohc}/
mxfj
^sr~apc4
SRJ rc{rlxlok ~ra}| pcrucr spc p~c`lel` pxrgxcklcp xafg~ "rcgj SRJp" pa xmc spcr+p bra{pcr gsxafgxl`gjj|
hlrc`xp gjj rcwscpxp bg`i xa xmc ~ra}| pcrucr/
Pgf~jlok4
Ear xmcpc fg~lok c}gf~jcp* xmc rc{rlxlok ~ra}| pcrucr
lp `gjjch ct~ra}|/|asrjlb/ark goh hgxgbgpc pcrucrp grc
`gjjch {{{/pafchb/`af* pcgr`m/pafchb/`af/
Gppsfc xmgx xmc lolxlgj SRJ xa g``cpp Pafc HB lp4
mxx~4!!{{{/pafchb/`af!lohc}/mxfj
SRJ Rc{rlxlok Aucrulc{
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 6/11
Hcxc`xlao goh Loucpxlkgxlao4
Eg`cbaai gooaso`ch xmgx oc{ fabljc plxc lo`jshcp gjj ae xmc ic|
ecgxsrcp ae Eg`cbaai bsx a~xlfltch ear p~cch/ Lx lolxgjj| lpgugljgbjc xmraskm farc xmgo 3> fabljc a~crgxarp lo 83 `asoxrlcp
goh xcrrlxarlcp {lxm tcra hgxg `mgrkcp/
[mgx lp xmc TcraEg`cbaai1
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 7/11
Hcxc`xlao4
Ergsh Gogj|pxp rcgjltch gboarfgj HGXG xrgeel` aoGUCG Ocx{ari* cp~c`lgjj| b| p~c`lel` SRJ9
mxx~4!!>/eg`cbaai/`af
GUCG TcraEg`cbaai @gpc Pxsh|
SRJp XLFC Ha{ojaghch -B|xc, Ha{ojagh Rgxc-#, S~jaghch -B|xc, @JL@I
Fgr&77 7>/530/7<2/;80/7;5 5</23>< 52/;8>/78;/;85 8/8<</28=/;03
G~r&77 72/8;0/008/7;7/077 5;/<27< 50/=7=/<;0/=87 3/520/=>7/703
Fg|&77 78/0>3/805/=08/303 50/<857 ;=/>>>/<5>/>5< 5/525/30;/573
Fgr&77 7=/3<;/55> >/>>>7 ;/>0 0/227G~r&77 7/;75/>0=/>7> >/>><0 32;/082 237/=3=
Fg|&77 7;/<;>/70;/5=; >/>=>0 8>/5<;/003 8/072/2;3
Fgr&77 3/082/>58/<07 >/>08; 2/<8</>8> 5=7/033
G~r&77 77/<8=/733/3<8 >/>537 77/3=</=;; 7/3=</=;8
Fg|&77 7</>>8/=07/237 >/>=3 07/<23/<>3 0/;2;/=33
Fgr&77 3/;;</>;3/=32 >/>0;5 8>/>>8/=2; 275/222
G~r&77 7;/7;5/5>0/20< >/><03 7</37;/0;8 535/2;2
Fg|&77 0=/38=/><3/370 >/7;20 =>/2<</>>< 7/2>8/783
Fgr&77 02/0<7/;></5>8 >/27>5 70/<2</3;= ==;/;5;
G~r&77 00/73>/<5;/200 >/7=>3 75/<<>/;0> 7/>0=/=80
Fg|&77 =>/7;8/5;3/;=3 >/03=8 =3/272/02= 7/555/>5=
Fgr&77 707/728/5;< >/>>>< 70</735 77/588G~r&77 5<=/=27/22> >/>>0= 237/==< 22/783
Fg|&77 </082/>=2/8;< >/>87= 7;/0<;/28< 2=;/25;
Fgr&77 5<0/330/302 >/>>83 725/258 ;5/=>;
G~r&77 7/3;0/0=</55; >/>>=5 0>;/=88 223/;;
Fg|&77 7/5>8/02=/5>> >/>>;2 <83/3>8 2<8/333
mxx~4!!>/eg`cbaai/`af/x;p~g`c/`af
mxx~4!!>/eg`cbaai/`af
mxx~4!!>/eg`cbaai/`af/~m~/x<p~g`c/`af
mxx~4!!>/eg`cbaai/`af/x<p~g`c/`af
mxx~4!!>/eg`cbaai/`af/~m~/ej|~ra}|/`af
mxx~4!!>/eg`cbaai/`af/{{{/ej|~ra}|/`af
mxx~4!!>/eg`cbaai/`af/~m~/`a`cgjfc/`af
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 8/11
^ra}| rsjcp mguc bcco s~hgxch xa bja`i g``cpplok ulg tcraeg`cbaai SR
Gexcr ~rcucoxlao9• Ha{ojagh rgxla hc`rcgpch gbasx 08#&<2#
• S~jagh rgxla hc`rcgpch gbasx 33#&7>>#
• TcraEg`cbaai `jl`i `asox hc`rcgpch gbasx ;=#&=3#
• Ha{ojagh rcucosc japp {gp gbasx ( 75*2>>* rgxla hc`rcgpch gbasx
;</0#
Loucpxlkgxlao % ^rcucoxlao
SRJp HJ -KB, ao 73xm Dsoc HJ -KB, ao 75xm Dsoc Hleecrco c̀-#, SJ -FB, ao 73xm DsocSJ -FB, ao 75xm Dsoc Hleecrco`c-#, @JL@I ao 73xm @JL@I ao 75xm Hleecrco c̀-#,
mxx~4!!>/eg`cbaai/`af/~m~/x<p~g`c/`af =/3 2/7 ;3/3;# 2>/2 </7 38/=0# 2*8==*>77 33>*72 ;;/=<#
mxx~4!!>/eg`cbaai/`af/x<p~g`c/`af >/; >/2 ;0/32# 0/> >/> <=/=3# 73; *< =; 03*3 ;5 ;;/8=#
mxx~4!!>/eg`cbaai/`af/~m~/ej|~ra}|/`af 7/0 >/0 ;8/;2# ;/8 2/0 5=/35# 8;*252 ;*835 =8/22#
mxx~4!!>/eg`cbaai/`af/{{{/ej|~ra}|/`af 2/5 >/0 =5/52# 2/5 >/7 <;/37# 80*2>< =*5>8 =>/><#
mxx~4!!>/eg`cbaai/`af/~m~/`a`cgjfc/`af >/< >/7 <7/=0# 2/7 >/5 ;>/<7# 77*33< 7*53 =3/;0#
mxx~4!!>/eg`cbaai/`af/x;p~g`c/`af >/> >/> >/>># >/> >/> 7>>/>># 3*058 7*7; ;=/7<#
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 9/11
Hcxc`xch oc{ SRJp goh eljxcrch ulg lf~rauch jakl`9• mxx~4!!7;2/2=/203/72
• mxx~4!!{g~/kgrgoxl/`af/~m~/fcbg~~/`af
• mxx~4!!{g~/kgrgoxl/`af/~m~/sokaahxmloiesj/g~~p~ax/`af
• mxx~p4!!{g~/kgrgoxl/`af/~m~/sokaahxmloiesj/g~~p~ax/`af!
eguarl{g~/`c~/x`
Ic| ^aloxp % @mgjjcokcp
Jcgroch goh lf~rauch ergsh hcxc`xlao jakl` xa ~rcucox Egic SRJ
ergsh*
Pmasjh bc ~raulhch lo `aa~crgxlao {lxm xmc rcjcugox kras~*
Ocx{ari* LX* Bsplocpp cx`/*
Bc g{grc ae loxcr&`af~go| gkrccfcox jlic erccsolx `mgrklok
`gf~lkop/
Pmasjh bc hceloch oc{ rsjcp ao Ocx{ari plhc -PP;,* mco`c ergsh
hcxc`xlao {asjh bc cugjsgxch ao xmc glr/
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 10/11
@ -coxckrgp|aos kcrcixlrlr,
Wscpxlaop % Gop{crp
7/31/2019 Facebook Risks Case Study from Avea Turkey, by Hassan Fehmi Gençer, during iCompetences SMIConference.com Marrakech 2011 Speaker Presentation
http://slidepdf.com/reader/full/facebook-risks-case-study-from-avea-turkey-by-hassan-fehmi-gencer-during 11/11
@ -coxckrgp|aos kcrcixlrlr,
Xmgoi \as
top related