fmd online

Media24 Family Magazines

We publish the biggest magazine brands in South Africa. In our stable we have Huisgenoot, YOU, DRUM, TVplus and our brand extensions

YOU Pulse, Huisgenoot-Pols and Huisgenoot-Tempo

The following presentation offers a look at all our digital properties and social media activities

HuisgenootA part of the everyday life of Afrikaans-speaking South Africans, Huisgenoot is by far the biggest selling magazine in the country - in any language

Huisgenoot.com22,000 unique visitors, 114,000 impressions (Nielsens, Sept 2009)The home of Huisgenoot online

New Huisgenoot.comA brand new site will be launched in November 2009Editor: Wilmer Muller

twitter.com/huisgenootHuisgenoot has become one of the top 40 Twitter accounts in Southern Africa with only 5fm competing as a local media brand with more followers

facebook.com/huisgenootAn active international Afrikaans community contributing to discussions in the magazine

Huisgenoot.tumblr.comThe advantage of having a Tumblr blog for Huisgenoot is to make content viral that would otherwise only be viewed once

iPhone AppWill be available in the iPhone App Store by December 2009

m.huisgenoot.comHuisgenoot’s wapsite is jam packed with Afrikaans articles to interest, inform and inspire its readers

Stats for September 2009:

5,245 unique users36,578 page impressions(AdMob Analytics)

Huisgenoot Brand ExtensionsHuisgenoot-Tempo

Huisgenoot-Pols

www.huisgenoottempo.comWith 7,000 unique visitors a month Huisgenoottempo.com has become the website of choice for those searching for the lyrics of their favourite Afrikaans songs

facebook.com/huisgenoottempoThe biggest dedicated Afrikaans music community on Facebook with over 2,000 active fans

youtube.com/huisgenoottempoA platform where exclusive behind-the-scenes footage from Huisgenoot events and shoots is shared

health24.com/huisgenoot_polsHealth24’s home for Huisgenoot-Pols with polls and an archive provide access to previous issues

twitter.com/huisgenootpolsA daily dose of health news driving the Huisgenoot-Pols brand

facebook.com/huisgenootpolsFacebook users ask health related questions in Afrikaans on the Pols Facebook Fan Page

YOU MagazineA part of the everyday life of English-speaking South Africans, YOU is the biggest selling English magazine in the country, with just on two million readers

YOU.co.zaSpiking at 133,713 unique visitors and 380,380 page impressions in September 2009 YOU’s home on the internet has much potential which is why a redesign is much anticipated

New site for YOUSet to launch in December 2009Editor: Wilmer Muller

Text

facebook.com/YouMagazineSAProviding all the latest gossip to South Africans on Facebook

twitter.com/youmagazineA meeting-point for South African celebrities on Twitter who enjoy interacting with YOU during big events such as the YOU Spectacular

youmagazine.tumblr.comAn opportunity for YOU content to be spread virally across the internet, YOU Magazine’s Tumblr blog provides short tidbits from the latest printed issue

iPhone AppWill be available in the iPhone App Store by December 2009

The mobile edition of YOU magazine has the winning recipe to entertain, inform and intrigue, as well as the latest celebrity news, reviews and mobile competitions

In September 2009 this wapsite had 9,194 unique visitors and 62,765 impressions (AdMob Analytics)

m.you.co.za

YOU Brand ExtensionYOU Pulse

health24.com/you_pulseHealth24’s home for YOU Pulse with polls and an archive provide access to previous issues

twitter.com/youpulseFind out what stories YOU Pulse are working on while catching up on the latest health tips

facebook.com/pages/YOU-Pulse/74488126398YOU Pulse’s Fan Page provide a space where Facebook users can share health tips and advice

DRUM MagazineFor decades, DRUM has been the leading South African news magazine for black readers. Today it is a thoroughly modern magazine in touch with its readers

drumbeat.tumblr.comA temporary home for DRUM while a brand new site is being built for this popular title to be completed by end-December 2009

facebook.com/drummagazineFans of DRUM come here to share their thoughts on local celebrities

twitter.com/drummagazineSouth African DJs are some of the most active followers who interact with DRUM on Twitter

TVplusThe focus of TVplus is, as the name suggests, TV. Plus everything else you would need as a TV viewer. TVplus is the cheapest, most comprehensive Entertainment magazine money can buy

facebook.com/tvplusTV junkies ask questions about their favourite soaps and series'

twitter.com/tvplusOn Twitter we give you the low-down on what to watch on TV every night of the week

Launched in July 2009 the wapsite for TVplus has become the most popular of all Family Magazines mobile websites with daily updates TV schedules, videos, gossip and breaking celeb news.

Unique users for September 2009 is 9,373 and 61,896 impressions (AdMob Analytics)

m.tvplus.co.za

KuierKuier offers advice on everything. The tagline for Kuier is “In Styl”. This encapsulates the brand essence of the magazine which is Pride, Elevation and Progress

facebook.com/kuierinstylIn introducing a brand new title to South Africa the word-of-mouth marketing that Facebook provides proved to be vital

twitter.com/kuierinstylTips are received and retweeted on Twitter

Launched in August 2009 this wapsite has become a tip exchange portal where visitors can send their own tips or read tips sent in by others

In September 2009 it had 1,901 unique visitors and 8,883 impressions (AdMob Analytics)

m.kuierinstyl.co.za

For further queries or rates contact André-Pierre du Plessis at ap.duplessis@media24.com