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Company ProfileMission, Vision and ValuesInsights From Previous YearMarketing Strategy SummaryMarket AnalysisCompetitor AnalysisCompetitor InsightsCompetitor Insights AnalysisPersonas/Ideal ClientsIdeal Client AnalysisClient Pain PointsFind Your Ideal ClientCustomer Touch PointsWeekly Content CalendarMonthly Content CalendarSocial Media AnalysisSEO SummaryInsights, Tips and InsightsInternational CoverageGoalsSmart GoalsMarketing BudgetKey Roles and ResponsibilitiesExecution Steps
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Digital Marketing OutlineEnter your sub headline here
Company Profile
CompanyName
Figures
Time
Location
Company Summary
Contact
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AchievementsLorem ipsum dolor sit amet, consectetur adipiscing elit.
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Enter your sub headline here
Company Profile
More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Enter your sub headline here
Mission Vision and Values
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and typesetting industry.
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VISION MISSION
VALUES
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Mission Vision and ValuesEnter your sub headline here
Insights From Previous Year
StrategySocial Media Analytics Content Website
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Enter your sub headline here
Insights From Previous Year
Marketing Strategy Summary
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Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting
industry.
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typesetting industry.
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typesetting industry.
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industry.
ExecutionPlan
Understand Persona
Analyse Market
AnalysisCompetition
Content Breakdown
Social Media
Analysis
Goals
MarketBudget
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Marketing Strategy FlowEnter your sub headline here
Market Analysis
Total Available Market (TAM)
Serviceable Available Market (SAM)
Target Market
Market Share
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Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting
industry.
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Total Available Market (TAM)
Serviceable Available
Market (SAM)
Target Market
Market Share
30%
60%
80%
90%
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Digital Marketing OutlineEnter your sub headline here
Competitor Analysis
Competitor 1
Competitor 4Competitor 3
Competitor 2
70%
55%35%
5%
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typesetting industry.
Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Lorem Ipsum is simply dummy text of the printing and
typesetting industry.
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Enter your sub headline here
More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Competitor AnalysisEnter your sub headline here
Competitor Insights
Competitor Summary
Competitor 1
Competitor 2
Competitor 3
Competitor Summary
Competitor Summary
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Competitor InsightsEnter your sub headline here
Competitor Insights Analysis
Competitor 1
Competitor 2
Competitor 3
Competitor 4
Competitor 5
Revenue Profit Activity No of Staff Market %
Text Here Text Here Text Here Text Here Text Here
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Competitor Insights AnalysisEnter your sub headline here
Personas/Ideal Clients
Persona 1Sally
Persona 2Matt
Persona 3Tina
Persona 4Olly
Persona 5Bianca
Persona 6Brandon
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Personas/Ideal ClientsEnter your sub headline here
Ideal Client Analysis
QTitle
Industry
Location
Quote
Pain Points
QTitle
Industry
Location
Quote
Pain Points
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Ideal Client Analysis
Client Pain Points
Pain Point
1
Pain Point
2
Pain Point
3 Pain Point
4
Pain Point
5
Solution1
Solution2
Solution3
Solution4
Solution5
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Client Pain PointsEnter your sub headline here
Find Your Ideal Persona
Fill out our form to find out how many people fit your ideal customer or client
persona on LinkedIn. We will email you with the number of individuals that
match your search.
CLICK HERE
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Customer Touch Points
Pre-Purchase • Social Media• PR• Cold Calling• Referrals…
• Customer Service
• Surveys• Upsells…
Pre-Purchase
Next Step Next Step Next Step
Next Step Next Step Next Step
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Customer Touch PointsEnter your sub headline here
Weekly Content Calendar
Monday
Tuesday
Wednesday
Thursday
Friday
Topic/Title Content/Details Keywords Target Persona
Top Tips For… 5 tips to improve workflow
Workflow, Management
Start-up Owners
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Weekly Content CalendarEnter your sub headline here
Monthly Content Calendar
Week 1
Week 2
Week 3
Week 4
Week 5
Monday Tuesday Wednesday Thursday Friday
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Monthly Content CalendarEnter your sub headline here
Social Media Analysis
Current Social Media
Social MediaGoal For 1 YearFACEBOOK
500 Followers
LINKEDIN250 Followers
INSTAGRAM100 Followers
YOUTUBE83 Followers
TWITTER50 Followers
35% Increase
25% Increase
10% Increase
5% Increase
0.5% Increase
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Social Media AnalysisEnter your sub headline here
SEO Summary
Grey Hat SEO
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printing and typesetting industry.
Black Hat SEO
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printing and typesetting industry.
White Hat SEO
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printing and typesetting industry.
WHITE HAT
SEO
BLACK HAT
SEO
GREY HAT SEO
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Enter your sub headline here
SEO Summary
Insights - Content Tips
Figuring our the topics to cover is a matter of understanding what information your
buyers want and need. Follow the “Five W’s” of interrogative investigation:
Who?
Consider each member of the buying committee.
Why?
Discover a reason why a prospect would buy from your company by understanding
what the buyer wants to achieve or overcome.
When?
What information do buyers need at each stage of the buying journey and what will
trigger them to move from one stage to the next?
What?
What content can you provide to answer a question and in what format?
Where?
Where do your prospects turn for information during research and decision making?
Deciding What Content To Produce?
Enter your sub headline here
Insights - Social Media Statistics 2017Enter your sub headline here
Insights - Top-Rated Digital Marketing 2017Enter your sub headline here
Insights - Desktop vs Mobile Traffic From 09/16 to 11/16Enter your sub headline here
Insights - Smarketing Best Practices
Smarketing is the process of aligning the sales and marketing teams around common goals within a business or organization, focused on improving revenue.
• Both teams must have the same goals.
• The marketing pipeline should be tied to sales quotas.
• Visibility into each other’s goals.
• Compensation based on shared marketing and sales goals.
• Continual communication and education around personas.
Same GoalsTied
Together
Visibility
Compensation
Personas
Smarketing
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Which Devices Do People Use?Enter your sub headline here
International Coverage
Africa 8%Asia 8%Australia 7%Europe 7%North America 10%South America 9%
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Goals
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Goal 1
Expected Results
Goal 2
Goal 3
Goal 4
Goal 5
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
GoalsEnter your sub headline here
SMART Goals
Specific, significant, stretching
Measurable, meaningful, motivational
Agreed upon, attainable, achievable, acceptable,
action-oriented
Realistic, relevant,
reasonable, rewarding,
results-oriented
Time-based, time-bound, timely,
tangible, trackable
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
SMART Goals AnalysisEnter your sub headline here
Marketing Budget
20K
8K
2K
4K2K
4K Lorem Ipsum is simply dummy text
Video
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SEO
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text
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Social Media PPC
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More Information
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Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
Marketing BudgetEnter your sub headline here
Key Role and Responsibilities
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• Lorem Ipsum is simply dummy text
• Lorem Ipsum is simply dummy text
• Lorem Ipsum is simply dummy text
• Lorem Ipsum is simply dummy text
• Lorem Ipsum is simply dummy text
• Lorem Ipsum is simply dummy text
• Lorem Ipsum is simply dummy text
• Lorem Ipsum is simply dummy text
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Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociisnatoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesqueeu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo.
Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
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Stage 1
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Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociisnatoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesqueeu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, rhoncus ut, imperdiet a, venenatis vitae, justo.
Nullam dictum felis eu pede mollis pretium. Integer tincidunt. Cras dapibus. Vivamus elementum semper nisi. Aeneanvulputate eleifend tellus. Aenean leo ligula, porttitor eu, consequat vitae, eleifend ac, enim. Aliquam lorem ante, dapibusin, viverra quis, feugiat a, tellus. Phasellus viverra nulla ut metus varius laoreet. Quisque rutrum.
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