gamification vs game-based learning
Post on 12-Feb-2017
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Gamification vs
Game-based learninG
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IntroductIonTraining professionals who’re thinking about using
gaming solutions for their programs are being
bombarded with gamification messaging.
In all the hoopla the distinction between gamification and
game-based learning is getting lost. But are they different?
does it matter?
to me, the answer to both questions is yes.
Here’s why:
While there’s no shortage of complex gamification
definitions out there, I think it’s a very simple construct —
applying game elements to tasks to make them more
fun and engaging.
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In the context of training:
Gamification means applying game mechanics to a learning
environment to promote desired behaviour and drive learning
outcomes.
Game-based learning (GBL) on the other hand, is
incorporating training content into games to reach
desired learning outcomes.
While these two definitions are similar the tactics are
actually pretty different.
Gamification is a great way to get employees engaged
with existing training content and it’s both easier and
cheaper to implement than game-based learning
Rather than re-jigging your content (to fit into actual games)
you can simply add game elements to your LMS to drive
participation.
Simple examples include chunking your content into
levels, progress meters, challenges, and ratings.
You can take it a step further by including intrinsic
rewards like points, trophies, or status upgrades.
Once you’ve integrated points and levels, leaderboards
become the obvious upgrade. Basically, any element you
see within a game can be used as a gamification tactic. Not
all game elements are created equal though so you want to
choose the most compelling and relevant tactics.
GamIfIcatIon
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Game-BasedlearnInGGame-based learning programs differ from gamification
in that they feature training content within a relevantly
themed game.
In a GBl program users learn by playing.
their progress in the game is directly correlated to their
knowledge and understanding of the training subject matter.
Users are motivated to learn because it’s a means to an end.
Well designed GBL programs can make even the most banal
subject matter fun and engaging.
Get a crash coursein Gamified traininGGeT a crasH coursein Gamified TraininG
conclusIonWhich One is Right for You?
regardless of which strategy you go with, your
decision needs to be based on the goals and needs of
your organization. Implementing either gamification,
game-based learning, or some combination of the
two without careful consideration can de-motivate
employees and even lead to high turnover.
Do it right however, and you can expect increased
engagement, better retention, and happier employees.
And really, that’s a benefit for everyone.
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