how can you use pinterest to promote your online store

How can You use Pinterest to promote Your online store

Pinterest can be one of the best source to promote e-Commerce website. It has, many options that can be very helpful for online store for the promoting related products. Pinterest is good for companies with products that require visual marketing.

Step 1: Get Pinning

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Step 1: Get Pinning•The more pins and boards someone have, the

more followers will be able to attract.

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Step 1: Get Pinning•Try to pin original content that will get re-pinned

repeatedly

• Here are a few tips on how to make popular pins:

•Monday is good for fitness, Tuesday for technology, Wednesday for quotes, Thursday for fashion, humor for Friday, travel on Saturday, and food or DIY crafting on Sunday

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Step 1: Get Pinning•Post in the optimal time frames: between 2 pm

to 4 pm, and between 8 pm and 1 am

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Step 1: Get Pinning•Saturday is the overall most trafficked day

•Make sure pins are in the right format for Pinterest, especially when viewed on mobile devices

•Use a tool like Canva to optimize and customize pins

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Step 1: Get Pinning• Make engaging descriptions with popular keywords

• Use Google Adwords to find good keywords that are relevant to your business

• The most repinned images usually have descriptions between 100-200 characters

• Include prices,use warm, bright tones and keep your backgrounds clean and smooth

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Step 1: Get Pinning• Popular images have multiple dominant colors• Don’t include faces

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Step 1: Get Pinning• Try out some infographics and multi-image mosaics

• Pin 10-30 times a day, and use Pinterest’s queuing function to spread them out

• Diversify pins… don’t just pin own products

• Make sure to pin other products and images that you think your fans will find inspiring or beautiful

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Step 2: Make Connection• Make sure Pinterest account is linked with

other social media accounts

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Step 2: Make Connection• This is a great way to get a good number of

initial followers and increase the visibility of pins once get going

• Someone should also embed “Pin It” and “Follow” buttons on website and blog

• Some online store platforms have special add-ons for Pinterest

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Step3: Engage Your Audience•After having a good collection of pins built up,

start making presence known

•Contribute to themed group boards that have some connection with brand

• In that way someone can also create own group board, and invite existing followers to contribute

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Step3: Engage Your Audience•Tag followers, friends, partners and related

businesses in pins

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Step 3: Engage Your Audience• Comment on and like followers’ pins to show

them value their good taste

• Re-pin other people’s posts when they have a relation to the image creating

• This is also a great way to make friends and fans on the site.

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Step 4: Promote Your Sale• Pinterest has a special tool for searching for

gifts within specific price ranges

• To have products show up when users are looking for presents, make sure to include a price in descriptions

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Step 4: Promote Your Sale• Remember: don’t only pin own products

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Step 5: Launch a Contest• Consider launching a contest to encourage

your fans to spread the word about your business

• For example, you can propose a photo challenge, asking followers to pin photos of products in use

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Step 5: Launch a Contest• Use imagination and try to come up with

something original

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Step 5: Launch a Contest• Pinterest’s users are drawn to the site because

it inspires their creativity

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•If you need free consultation for SEO, feel free to contact us

•Our Email is: sadiq@metakave.com

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CommunicationSadiq M. AlamFounder & Head of Ideas

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