how mobile apps turn cloud computing into mobile cloud
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How Mobile Apps turn CloudComputing into Mobile Cloud
Krzysztof Burzyński
Copyright © Biznes Innovation 2014
About Biznes Innovation
Consultancy company, supporting enterprises through Innovation in the following areas:
business strategy
mobile technologies
sales and personnel management processes
development of personal skills
Copyright © Biznes Innovation 2014
Mobile Cloud = Cloud Computing + mobile application
- Cloud Computing moved processing into the cloud, but left LAN and users in the office
- Development of mobile applications reflectsneeds of empoyees outside of the office, when on the move
When in the office, quite often it’s easier to install and use a mobile app rather thenthe corresponding office or web application!
Copyright © Biznes Innovation 2014
Mobile Cloud applicatios
Support mobilization of employees and business processes
Reflect the rhytm of the job, enable 24/7 mode
Are independent from your particular location
Are independent from end-user device type, enable BYOD
Support higher standarization of the software workplace and fully remote support
Copyright © Biznes Innovation 2014
Mobile applications transformCloud Computing
Need for business development and increase of competitiveness are main reasons for implementingMobile Cloud solutions. Traditional Cloud Computing isdriven mainly by increase in IT effectiveness.
Cloud Computing Mobile Cloudview view
Shared folders -> knowledge management
VoIP telephony -> fixed-mobile convergent services FMC
CRM -> field sales force management (SFA, FFA)
Copyright © Biznes Innovation 2014
Mobile Cloud starts with SMEs!
• Cloud Computing of XaaS type is very attractiveto major enterprises
• Mobile applications boomed on the consumermarket
• Mobile Cloud develops strongly in the SME segment
• Major enterprises quite often focus on owndevelopment of dedicated mobile productivityapps
Copyright © Biznes Innovation 2014
Mobile Cloud value chain players
• Application developer
• Mobile Cloud platform hosting provider
• Application distributor
• Mobile Cloud sales organization
• Mobile device provider
• Mobile communications provider (operator)
Business customer
Mobile project should address all the elements in a comprehensive way!
Copyright © Biznes Innovation 2014
Integrator versus
• Revenue source:- HW/SW- integration services- technical support- limited advisory
• Promotes mobile appswritten „on-demand”
• Local suport mainly,
• Technical skillsrequired
• Revenue source:- no HW/SW- usage fees/subscription- suport services
included in usage fees- consultancy services
• Promotes „off-the-shelf” mobile solutions
• Mainly remote support,
• Business skills required
Mobile Cloudsales org
Copyright © Biznes Innovation 2014
Mobile Cloud –classical mistakes
• Assuming that IT dept. is a buying party, not the business
• Expectation that enterprises buy Mobile Cloud over the web. Actually, clients need a lot of business consultancyduring the process
• Neglecting security aspects
• Ignoring impact of other mobile applications used alreadyby the enterprise
• Weak performance of chosen devices
• Underestimating need for end-user trainings
Copyright © Biznes Innovation 2014
Mobile application securitymeasures
1. Dedicated mobile device management MDM environment
2. Security assured on application level with proper encryption and data transmissionprotection
3. Information access needs to be manager –access should be given only to those who need it
4. Minimize ammount of off-line data stored in the devices
Copyright © Biznes Innovation 2014
Do not mobilize like that!
• Mobilizing through browser access to officeapplications.
• Mobilize through mobile access to LAN, servers and disk space.
• Mobilize through development of own, dedicated applications mirroring your desktop environment.
• Mobilize, because tablets are cheaper thanlaptops.
Copyright © Biznes Innovation 2014
Mobile Cloud –impact summary
• Mobile applications are not the method of accessingcompany resources, they are the key resourcethemselves!
• Mobile Cloud assures access to business tools from various devices, independently from location on the public internet and at any time of a day.
• LAN is not so important anymore. Desktop is just another interface to Mobile Cloud.
• Information security has to be assured in the cloud, in the transmission media, and in the end-userdevice.
Geodetów 1305-270 Marki /Warsaw
+48 666 453 555mail@biznesinnovation.com
www.biznesinnovation.com
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