how social media changes the way we work

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What Social Media Means for the Way We

Work

Maddie Grant, CAE@maddiegrant

maddie@socialfish.org

Lindy Dreyer@lindydreyer

lindy@socialfish.org

Jamie Notter@jamienotter

jnotter@mgmtsol.com

social media changes the way

we work

individual behaviors

internal processes

organizationalstructure/

culture

individualbehaviors

internal processes

organizationalstructure/culture

Two Approaches

Centralized: A single department responsible for posting, monitoring, reporting, coordinating responses from official spokespeople.

Decentralized: Interdepartmental cooperation for posting, monitoring, reporting, coordinating responses from multiple official and unofficial spokespersons.

Control

Advocacy

EducationMembership

Social Media Team

Clarity

Advocacy

EducationMembership

Social Media Team

What Social Media Means for the Way We

Work

Maddie Grant, CAE@maddiegrant

maddie@socialfish.org

Lindy Dreyer@lindydreyer

lindy@socialfish.org

Jamie Notter@jamienotter

jnotter@mgmtsol.com

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