how stalking can help you make millions

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HOW STALKING CAN HELP YOU MAKE MILLIONS

Stalk v.<SPECIAL USAGE>

– to follow people online, listen to what they say and do, and react accordingly

The game has changed

What makes OldSpice Manly Man campaign so great?

http://www.youtube.com/watch?v=x6hojOi7VQI

Listening

Updates AboutJustin Bieber

All Updates

Updates You(Should) Care

About

Source: I make up stats, Inc.

How do you start listening for the updates that matter?

Listening1. Search for keywords

Listening1. Search for keywords 2. Select people

Listening1. Search by keywords 2. Select people3. Filter messages

Listening1. Search by keywords 2. Select people3. Filter messages

+ localize

Reacting

Reacting1. Engage & amplify

1,500,000 users with $0 ad. budget,5th most influential company at SXSWʼ11

Reacting1. Engage & amplify2. Show that you care

Reacting1. Engage & amplify2. Show that you care3. Make them feel like superstars

How does it apply to you?

The game has changed

Mike Abasovtwitter // @Mike_Abasove-mail // abasov.m@gmail.com