how to use linkedin as a scientist - 21 may

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Workshop I was asked to host on using Linkedin as as scientist for my colleagues at WageningenUR on 21 May. We talked about social media in the research cycle and what we loved (&hated) about Linkedin

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Social networking for Scientists

Marjolein Pijnappels, Alterra, WageningenUR

Group Earth System Science and Climate Change

How to use LinkedIn as a scientist

marjolein

Science & the research cycle

Why I’m not in love with Linkedin

 Not a ‘network feel’

 Pushy (wannabe) contacts

 Confusing

Why I’m not in love with Linkedin

 Not a ‘network feel’

 Pushy (wannabe) contacts

 Confusing

Why I’m not in love with Linkedin

 Not a ‘network feel’

 Pushy (wannabe) contacts

 Confusing

Why I still use Linkedin

 Biggest professional networking site

 Cooperation with colleagues internationally

 Sharing events & attracting larger crowd

 Branding myself: source of all my publications and achievements

 Find experts

 Discussion & sharing

Linkedin profile for scientists

•  Choose a good recent photo you use for all your professional public profiles (we@wur, projects, Linkedin, twitter)

•  Choose a good headline

•  Choose a short url

•  Basic ‘resume’ tips:

–  Tell who you are, what you do, what you have to offer

–  Be to the point

–  Use key words

•  Set your email settings

•  Ask for recommendations

•  Make regular status updates

•  Add applications

•  Join groups & discuss

Cooperation

Share events

Brand yourself

Find experts

 Skills

 1nd & 2nd degree

Discussion & sharing

Choosing the right group

 Screen for theme: does it fit you? Can you take something from the group and contribute as well?

 Group members: isare those the people you want to share with (i.e. fellow scientists, policy makers, consultants)?

 Active: is the group active or was the last discussion a workshop announcement four months ago?

Common Linkedin fears

 I don’t want to share my personal things

 What if I make a stupid comment in a group EVERYONE can see FOREVER?

 What if person X (who I do not want to be associated with) invites me to be a friend?

Starting your own Linkedin Group

 Share & discuss

 Building the network

 ClimateNL

Starting your own Linkedin Group

 Useful

 Active

 Personal

Alternative: Research Gate

 Love the look & feel

 But too few colleagues on it

Find me online

Email: marjolein.pijnappels@wur.nl

Linkedin: http://nl.linkedin.com/in/pijnappels

Twitter: http://twitter.com/studiolakmoes

Visualizations: http://www.studiolakmoes.nl

Wetenschapper 2.0: http://wetenschapper20.wordpress.com/

Documents: https://speakerdeck.com/u/studiolakmoes

Links om klaar te zetten

Profile: http://www.linkedin.com/profile/edit?trk=hb_tab_pro_top

ClimateNL Group

http://www.linkedin.com/groups?gid=2463031&trk=hb_side_g

Event

http://linkd.in/t5TV0L

Applications

http://www.linkedin.com/static?key=application_directory&trk=hb_side_apps

Robbert Dijkgraaf http://nl.linkedin.com/in/robbertdijkgraaf

Skills http://www.linkedin.com/skills/skill/Knowledge_Transfer?trk=skills-hp-search

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