how to win 59daysofcode
Post on 05-Jul-2015
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How To Win 59DaysOfCodeDerrick Reimer
Thursday, May 9, 13
Who Am I?
Self-taught web developer & designer
Product Manager for HitTail
Developer for Drip
Winner of 59DaysOfCode (ZC 2011 & 2012)
Thursday, May 9, 13
CREATE AWESOME USER DOCUMENTATION
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LEADSCREENER HELPS BUSINESSES DISCOVER HIGH QUALITYLEADS ON SOCIAL MEDIA BY MONITORING RELEVANT TOPICS
AND FILTERING OUT THE NOISE
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CODE59DAYSOF
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CODEDESIGNMARKETING
59DAYSOF
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Developer Perspective
CODE DESIGN MARKETING
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Judge Perspective
CODE DESIGN MARKETING
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CODE IS LESS IMPORTANT THAN YOU THINK
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Let’s break it down
End users don’t care how beautifully you’ve written your app
Fact: Most software is ugly behind the scenes
Judges care more that your app does what it’s supposed to, less about implementation details
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DESIGN IS MORE IMPORTANT THAN YOU WANT IT TO BE
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SOURCE: HTTP://BIT.LY/UQO9ME
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SOURCE: HTTP://UGLYHOUSEPHOTOS.COM/WORDPRESS/WP-CONTENT/UPLOADS/2012/08/120815A.JPG
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SOURCE: HTTP://WWW.WHY6PERCENT.COM/BLOG/WP-CONTENT/CONTENT/CURB-APPEAL9.JPG
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YOU WILL NOT WIN WITHOUT A BUSINESS PLAN
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What does that have to do with code??The judging process is designed to pick the most commercially viable apps
Prove that you can actually turn your code into a cash machine!
This isn’t business school. Pretend you are pitching your product to an investor, not a professor
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The EssentialsMVP
Pitches (short & long)
Who are your customers?
What is your marketing plan?
Who are your competitors? How are you different?
Why are you qualified to run this? (Have you done your homework? Prove it.)
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The Trifecta
Hint: They don’t all have to be separate people!
CODE
DESIGN MARKETING
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Recap
Code is less important than you think
Good design is critical
You will not win without a business plan
Build your dream team
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QUESTIONS?I’m derrickreimeron Twitter & Gmail
djreimer
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