howto publish

Genesis

Genesis

Pros and Cons

No advance

Responsibility

Loneliness

Control

Time to market

Increased royalty

Pros Cons

1. Write for the Right Reasons

Enrich people’s lives

Further a cause

Meet an intellectual challenge

Make money

Increase consulting

Increase speeches

Wrong Reasons Right Reasons

2. Use the Right Tools

Microsoft Word Adobe InDesign

Evernote

Dropbox

YouSendIt

3. Write Every Day

4. Build Your Marketing Platform

CuratorSectorexpert

5. Start with a Kindle Ebook

Amazon

iTunes

iBooks

Nook

Google Kobo

6. Tap the Crowd

Outline Manuscript PDF

7. Hire a Copyeditor

10 friends

60 testers

2 OCD authors

1,400 mistakes

8. Hire a Cover Designer

9. Test Your Ebook

iBooksTabletsAppsCloud Readers

10. Don’t Give Up

“We are not interested in science fiction which deals with negative utopias. They do not sell.”

“His frenetic and scrambled prose perfectly express the feverish travels of the Beat Generation. But is that enough? I don’t think so.”

“It is impossible to sell animal stories in the USA.”

Match the rejection to the book

Artisanal Publishing Hall of Fame

Tribute

“Everyone is talented, original, and has something important to say.”

Brenda Ueland

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