imedia october breakthrough summit: master class a: "the death of app; long live the web"

The Death of the App

Long Live The Web

e567y

The Year of Mobile?

Internet Everywhere

Internet Everywhere

Ubiquitous Computing

Tasty Apps

The Future of The Web?

The Future of The Web?

Or History Repeated?

Findability is Key

“Over the past few years, one of the most important shifts in the digital world has been the move from the wide-open Web to semi-closed platforms that use the Internet for transport but not the browser for display”

-Anderson

20%

5%

“HTML5 is widely regarded as one of the most important new technologies scheduled to emerge in 2010”

Joe LennonSoftware developer, IBM

In the coming year, this will be the biggest fight in the tech industry — even bigger than Blu-ray versus HD-DVD

Venture Beat

Semantic elements

The <canvas> element

Playing <audio> and <video>

HTML 5 Database and Application Cache

Geolocation

Scalable Vector Graphics

Web Workers

HTML 5 Database and Application Cache

Geolocation

The canvas element is part of HTML5 and allows for dynamic, scriptable rendering of 2D shapes and bitmap images. It is a low level, procedural model that updates a bit map and does not have a built in scene graph.

The Canvas

The Canvas

New Semantics

• SVG files can be read and modified by a large range of tools (e.g. notepad)

• SVG files are smaller and more compressible than JPEG and GIF images

• SVG images are scalable• SVG images can be printed with high quality at any

resolution• SVG images are zoomable (and the image can be zoomed

without degradation)• Text in SVG is selectable and searchable (excellent for

making maps)• SVG works with Java technology• SVG is an open standard• SVG files are pure XML

Scalable Vector Graphics

Scalable Vector Graphics

Video

Geolocation

Geolocation

Storage

Capture API

HTML5 is Alive

HTML5 is Alive

The Tent is Now Closed