innovation: compliance or creativity? · innovation is often also viewed as the application of...

Innovation: Compliance or Creativity?

Isabella Panella

25th April 2017

isabella.panella@utas.utc.com

Aerospace Standards Summit Spring 2017

Emerging Technologies and the Role of Standards

Panel session - Model-Based Systems Engineering

NSR – This document does not contain any export controlled technical data

OVERVIEW

- Regulations, Standards and Innovation;

- Process to enable Innovative thinking: Innovation Funnel;

- Policy application to Innovation Funnel: where in the

process, when, how much?

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REGULATIONS, STANDARDS AND

INNOVATION

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EMERGENT TECHNOLOGIES – A DEFINITION

Emergent technologies are technologies perceived as capable of changing the status quo and are described by their:

- Radical Novelty;

- Fast growth;

- Uncertainty;

- Ambiguity;

- Prominent Impact;

- Degree of coherence in persisting over time;

- Considerable impact on socio-economics.

A wide range of emergent technologies could have significant impact on transforming society:

- Biotechnology;

- Nanotchnologogy;

- Synthetic Biology;

- Autonomous Systems & Biomimetics;

- Internet of Things;

- Robotics, etc…

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INNOVATION, STANDARDS, REGULATIONS – A

DEFINITION

“Innovation can be defined simply as a "new idea, device or method". However,

innovation is often also viewed as the application of better solutions that meet new

requirements, unarticulated needs, or existing market needs. […]

The term "innovation" can be defined as something original and more effective and,

as a consequence, new, that "breaks into" the market or society.”

Standards vs. Regulations

Standards are developed in recognised standardisation bodies and they are

voluntary and consensus-driven.

Regulations are mandatory legal restrictions released and enacted by the

government.

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Reference: https://en.wikipedia.org/wiki/Innovation

THINKING OUT OF THE BOX…

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https://uk.pinterest.com/pin/39512056

7280050226/

https://www.linkedin.com/pulse/thinking-

out-box-pawan-kumar

http://www.keywordhut.com/YnJlbmRhIGFubiBzcGVuY2

VyIDIwMTU/

http://www.okhlaheadlines.com/s

uccess-mantra/thinking-out-of-

the-box.html

EMERGENT TECHNOLOGIES & INNOVATION

Emergent technology and innovation are usually high risk as they present unclear and undefined :

- Output;

- Impact on society and adoption;

- Risks;

- Threat for society;

- Continuous evolutions;

- Applications;

- End users and products;

- As well as requiring hybrid technology implementations crossing different technology fields.

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Regulatory Challenges

WHY DO WE NEED REGULATION OR STANDARDS FOR INNOVATION?

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REGULATIONS - STANDARDS: ENABLER OR OBSTACLE?

Regulatory Environment & Standards are seen

as an obstacle when they:

- Imped interoperability and cross-knowledge

fertilisation across sectors;

- Support closing the multi-technology sourcing

avenue;

- Cannot support timely the evolution rate of the

technologies;

- Dictate and prescribe the technology choice

discouraging different solutions and new entrants;

- Prescribe a level of stringency inconsistent with

available cost-efficiency technology;

- Are inconsistent across technology fields to support

hybrid technology development;

- Are likely to increase costs;

- Lack of legislative uniformity for the technological

development.

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Regulatory Environment & Standards are seen as an enabler when:

- Provide common framework for industry to test the technologies;

- Support process and procedure transparency;

- Encourages best practices;

- Enables safety framework for new technology introduction;

- Enables technology benchmarking;

- Guide or even force companies to invest in innovative activities – Eg: Registration, Evaluation, Authorisation & restriction of CHemicals (REACH) initiative;

- Impose self-regulatory frameworks to industry to support compliance towards the common framework;

- Increase innovation framework stability and enable investment to support growth of economic welfare;

- Enables clear procedures to engage with legislator and commercial bodies internationally.

INNOVATION FUNNEL

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https://www.google.co.uk/imgres?imgurl=http%3A%2F%2F2.bp.blogspot.com%2F-

dFxUXPVFi3w%2FTZONUO38VGI%2FAAAAAAAAAE0%2Fs7n55gT_iaw%2Fs1600%2FInnovationFunnel.jpg&imgre

furl=http%3A%2F%2Finnovateonpurpose.blogspot.com%2F2011%2F03%2Fevolution-of-innovation-

funnel.html&docid=Za3PT767iS6cdM&tbnid=670vxqJ14n6FcM%3A&vet=1&w=1600&h=1206&bih=813&biw=1280&v

ed=0ahUKEwiG3vam4orTAhUK4yYKHVONAJsQMwgcKAAwAA&iact=c&ictx=1#h=1206&imgrc=670vxqJ14n6FcM:&s

pf=7&vet=1&w=1600

INNOVATION FUNNEL

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VALUE CREATION FLOW

http://innovateonpurpose.blogspot.co.uk/2011/03/evolution-of-innovation-funnel.html

Development

Commercialisation

POLICY APPLICATION TO INNOVATION FUNNEL

Where? When? How much?

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http://www.innovationmanagement.se/2010/10/13/the-future-role-of-

innovation-and-innovation-policy/

INNOVATION FUNNEL

Exploration Regulatory

considerations

Development Regulatory

considerations

Commercialis

ation

Regulatory

considerations

Assessment Environmental,

Ethical, Legal,

Regulations

Principles Consideration of

Current Standards

as staring point

Start-Up Engagement with

relevant standards

and government

bodies to support

relaxation or change

of current regulation

Ideation Environmental,

Ethical, Legal,

Regulations

Prototypes

Consideration of

Current Standards

as staring point

Scale-Up Ensure process and

new-found best

practises are follow –

Company- Industry

based process and

regulations

Concepts Consideration of

Current Standards

as staring point

Propositions

Gap between new

proposition and old

– Non compliances

need to be

highlighted and

discussed in terms

of risks

Release into

service

New standards/

regulation

employment

Research Consideration of

Current Standards

as staring point

Trade-studies Consideration of

Current Standards

as staring point

Standardisation From company to

Industry wide

adoption of the

standards/regulation

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Innovation should add value to current or future

products

CONCLUSIONS

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CONCLUSIONS

- Standards and regulations are key to the innovation process to support the approach and procedural robustness;

- Innovation requires different stages of standards and regulatory requirements.

- Regulations & Standards compliance may:

• Force innovation;

• Inhibit the innovation process if too prescriptive;

- Major challenge is defining frameworks to support hybrid technologies developments.

Through the panel discussion, what are your views and conclusions on the subject?

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