international trends in prepared consumer foods€¦ · random escape: playful sport active: fit...

Growing the success of Irish food & horticultureGrowing the success of Irish food & horticulture

International Trends inPrepared Consumer Foods

03.06.2015

Karen Tyner

Growing the success of Irish food & horticulture

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Growing the success of Irish food & horticultureGrowing the success of Irish food & horticulture

Current Export

Market Position

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticultureGrowing the success of Irish food & horticulture

Global DynamicsSocial

TechnologicalEnvironmental

Economic& Political

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticultureGrowing the success of Irish food & horticulture

FOOD PRODUCTIONSOURCING &CONSUMING

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

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Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticultureGrowing the success of Irish food & horticulture

Consumer LifestyleTrends

Growing the success of Irish food & horticulture

Consumer Lifestyle Trends

Growing the success of Irish food & horticulture

New Trends Launch

info@bordbia.ie or david.deeley@bordbia.ie.

Growing the success of Irish food & horticultureGrowing the success of Irish food & horticulture

Understanding Millennials

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Uncertain Progress:Secure

Exhilarating Discovery:Exhilarated

Random Escape:Playful

Sport Active:Fit

Real Connections:Grounded

Beauty Burden:Fabulous

Optimistic Self-FocusIndulged

Millennials Life Themes

Pressured Time:Comforted

Growing the success of Irish food & horticultureGrowing the success of Irish food & horticulture

To Conclude

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Growing the success of Irish food & horticulture

Thank You

Growing the success of Irish food & horticulture

And now Lunch!