james myatt - enegeni - can the traditional retail energy model survive distributed generation?

THE CONFLICTED ENERGY RETAIL MODELJAMES MYATT – CEO AND CO-FOUNDER

EVIDENCE OF CONFLICTCAN YOU SPOT THE PROBLEM?

Not available to solar customersNot available to solar customers

solar30-45%

reduction

IMPACT OF SOLAR ON GRID LOAD

20%

30%

40%

50%

60%

70%

80%

90%

100%

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20

% D

ecre

ase

Annual Load (MWh)

Customer Numbers Solar Solar + Storage

solar + storage35-60%

reduction

solar33-77%

reduction

IMPACT OF SOLAR ON PROFIT

20%

30%

40%

50%

60%

70%

80%

90%

100%

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20

% D

ecre

ase

Annual Load (MWh)

Customer Numbers Solar Solar + Storage

solar + storage40-100%reduction

THE PROBLEM OF UNALIGNED OBJECTIVES

Retailer wants to increase kWh consumption to improve gross profit

Customer wants to reduce kWh consumption and therefore energy costs

IT IS INEVITABLE THAT SOLAR WINS

Solar is already much cheaper than grid-delivered electricity and the gap is widening.

Storage only makes this worse for the retailer.

How can the retail model survive in the world of expanding distributed generation? 24c

12c

Grid Solar

the world’s first subscription model for energyPatent pending business process and model (application number 2015903520)

no retail margin in the kWh rate

ENTER mojo

low monthly subscription for the provision of retail services and access to our wholesale energy rateenergypass™

Profit is aligned with our costs to serve

and we have removed our exposure to declining per

customer consumption volumes

we are completely aligned with our customers who are looking to make smart choices and save money

savings passed on to customers

For all other retailers, gross profit scales with volume.

mojo’s gross profit is constant & every customer is profitable.

ALIGNMENT

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$100

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$1,000

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Ret

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Annual Load (MWh)

Other retailers mojo

Tiered packages

Standard Plus Premium

Access wholesale pricing

Usage insights & alerts

No fixed term or exit fees

Online and mobile

Web chat & Self-service

Smart usage -

Phone support - -

Energypass™ $x $y $z

(0.600)

(0.400)

(0.200)

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0.200

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1.000

1.200

Profile 1? Profile 2? Profile 3?

SOLAR+STORAGE

Every customer consumes energy in their own unique way.

(0.600)

(0.400)

(0.200)

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0.200

0.400

0.600

0.800

1.000

1.200

Profile 1

SOLAR+STORAGE

Every customer consumes energy in their own unique way.

Monitoring of customer usage via the smart meter gives us load profile usage.

(0.600)

(0.400)

(0.200)

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0.200

0.400

0.600

0.800

1.000

1.200

Grid Imports Solar Self Consumption Solar Exports

SOLAR+STORAGE

Every customer consumes energy in their own unique way.

Monitoring of customer usage via the smart meter gives us load profile usage.

Now we can optimise the solar asset.

(0.600)

(0.400)

(0.200)

-

0.200

0.400

0.600

0.800

1.000

1.200

Grid Imports Charge/Discharge Solar Self Consumption Solar Exports

SOLAR+STORAGE

Every customer consumes energy in their own unique way.

Monitoring of customer usage via the smart meter gives us load profile usage.

Now we can optimise the solar asset.

And add storage to provide even greater value.

mojo smart meter for every customer.

Real-time feedback of usage and costs.

Control devices in the home to use energy more efficiently, take advantage of network and wholesale economics.

We use data and technology to improve the

service we offer and to help customers reduce

their energy consumption and save even more

DATA IS KEY

www.mojopower.com.au